---
title: "Superman — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/toys/superman"
last_updated: "2026-08-08T05:23:19.029Z"
locale: en
meta:
description: "Niche score 30/100 · $0/yr market · 10K searches/yr · $34.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $0/yr market · 10K searches/yr · $34.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Superman — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **superman**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 29Conversion 0Competition 0Returns 100Price range 90Avg price 95Brand share 0Review moat 74Quality gap 23
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$34.77**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.08–$57.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****525.33**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+3.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$0**
$0/yr · 10K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Singapore niche tracking, superman is a $0/yr Amazon Singapore market (10K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **superman market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$3K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#2,080**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **17%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Funko56% - McFarlane29% - DC Comics14% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 40 weeks — +3.1% search growth over the last 90 days.
350250Spike '25Black Friday '25Spike '26Aug '25Oct '25Nov '25Jan '26Feb '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/toys/superman/trend)
## **Top superman search terms**
- **superman**7K/yr+13.3%0.0% conv. - **mcfarlane superman**2K/yr-18.6%0.0% conv. - **superman figure**765/yr-23.8%0.0% conv. - **superman mcfarlane**288/yr+115.0%0.0% conv. - **mcfarlane superman 2025**159/yr+0.0%0.0% conv. [**All search terms **](https://flapen.com/research/sg/toys/superman/search-terms)
## **Top superman products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$030%$045%$060%$0101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Funko Pop! Keychain: Superman 2025 - Superman - Novelty Keyring - Collectable Vinyl Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Mini Figure**Funko**$12.08**4.8★296 rev](https://www.amazon.sg/dp/B0DGBB6S4N) [2**McFarlane Toys - Superman (2025) DC Multiverse Action Figure Superman (Battle Damaged) (Gold Label) 18 cm**McFarlane**$55.57**4.6★67 rev](https://www.amazon.sg/dp/B0DNRPV3K3) [3**McFarlane Toys DC Multiverse 7in - Superman Movie - Superman**McFarlane**$38.77**4.7★165 rev](https://www.amazon.sg/dp/B0DNRPBY2P) [4**McFarlane Superman (2025) DC Multiverse Deluxe Action Figure Superman with Krypto The Super Dog 18 cm**McFarlane**$57.88**4.6★191 rev](https://www.amazon.sg/dp/B0DNTLV76P) [5**DC Comics Superman S Super Logo Mens Blue T-Shirt Tee Shirt Royal Large**DC Comics**$22.42**4.4★2,074 rev](https://www.amazon.sg/dp/B0089GK3D6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**McFarlane Toys - Superman (2025) DC Multiverse Action Figure Superman (Battle Damaged) (Gold Label) 18 cm**McFarlane**$55.57**67 rev1y ago](https://www.amazon.sg/dp/B0DNRPV3K3) [**DC Comics Superman 6-Inch Action Figure Authentic Superman Movie Styling Super Heroes Kids Toys for Boys and Girls Ages 4 and Up**DC Comics**$21.92**359 rev1y ago](https://www.amazon.sg/dp/B0DBLW7551) [**McFarlane Toys DC Multiverse 7in - Superman Movie - Superman**McFarlane**$38.77**165 rev1y ago](https://www.amazon.sg/dp/B0DNRPBY2P) [**McFarlane Superman (2025) DC Multiverse Deluxe Action Figure Superman with Krypto The Super Dog 18 cm**McFarlane**$57.88**191 rev1y ago](https://www.amazon.sg/dp/B0DNTLV76P) [**Funko Pop! Keychain: Superman 2025 - Superman - Novelty Keyring - Collectable Vinyl Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Mini Figure**Funko**$12.08**296 rev1y ago](https://www.amazon.sg/dp/B0DGBB6S4N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Funko Pop! Keychain: Superman 2025 - Superman - Novelty Keyring - Collectable Vinyl Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Mini Figure**Funko**$12.08**4.8★**▲ 230%**](https://www.amazon.sg/dp/B0DGBB6S4N) [**DC Comics Superman S Super Logo Mens Blue T-Shirt Tee Shirt Royal Large**DC Comics**$22.42**4.4★**▲ 159%**](https://www.amazon.sg/dp/B0089GK3D6) [**McFarlane Toys DC Multiverse 7in - Superman Movie - Superman**McFarlane**$38.77**4.7★**▼ 28%**](https://www.amazon.sg/dp/B0DNRPBY2P) [**McFarlane Toys - Superman (2025) DC Multiverse Action Figure Superman (Battle Damaged) (Gold Label) 18 cm**McFarlane**$55.57**4.6★**▼ 34%**](https://www.amazon.sg/dp/B0DNRPV3K3) [**DC Comics Superman 6-Inch Action Figure Authentic Superman Movie Styling Super Heroes Kids Toys for Boys and Girls Ages 4 and Up**DC Comics**$21.92**4.7★**▼ 45%**](https://www.amazon.sg/dp/B0DBLW7551)
**~~View all trending →~~**
## **Common questions**
- **Is superman profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 6 tracked products. 90-day search growth is +3.1%. Flapen's verdict: Skip it (30/100).
- **How competitive is the superman niche?**
- 3 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the superman niche?**
- Listings span $12.08–$57.88; the average listing price is $34.77 (sweet spot $15–$100). The average incumbent carries 525 reviews — the moat a new listing must climb.
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