---
title: "Pokemon Tcg — $152K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/toys/pokemon-tcg"
last_updated: "2026-08-08T04:44:03.358Z"
locale: en
meta:
description: "Niche score 46/100 · $152K/yr market · 736K searches/yr · $89.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $152K/yr market · 736K searches/yr · $89.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pokemon Tcg — $152K/yr Amazon SG Niche (2026) - Flapen"
---
# **pokemon tcg**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 32Growth 22Conversion 3Competition 83Returns 96Price range 20Avg price 79Brand share 0Review moat 64Quality gap 70
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Avg price**
**Great****$89.50**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****928.52**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$152K**
$152K/yr · 736K searches
**Growth**
**Bad****-6.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$11.22–$441.78**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, pokemon tcg is a $152K/yr Amazon Singapore market (736K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pokemon tcg market data**
- **Units sold / yr**
- **10K–13K**
- avg 0–100/product
- **Revenue / yr**
- **$895K–$1.1M**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#168**
- **Page quality**
- **0%**
- **Prime**
- **52%**
- **Sponsored**
- **0%**
- **Out of stock**
- **69.9%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **72 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**5 **—flat
**Sellers**
**25**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**32%**
Top 20: 78%
**Open market**
**0%**
- Pokémon86% - タカラトミー(TAKARA TOMY)8% - Lightning Card Collection5% - Buffalo Games1% - SKATER1% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 42 weeks — -6.0% search growth over the last 90 days.
40K30KSpike '25Black Friday '25Spike '26Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/toys/pokemon-tcg/trend)
## **Top pokemon tcg search terms**
- **pokemon tcg**440K/yr-26.4%0.1% conv. - **pokemon**149K/yr+42.0%0.1% conv. - **pokemon cards**35K/yr+15.4%0.3% conv. - **pokemon booster box**31K/yr-2.6%0.1% conv. - **pokemon card**21K/yr+30.6%0.2% conv. - **pokemon etb**14K/yr-3.4%0.0% conv. - **tcg**10K/yr+41.2%0.0% conv. - **pokemon elite trainer box**9K/yr-19.6%0.2% conv. - **elite trainer box**8K/yr-12.6%0.0% conv. - **pokémon tcg**6K/yr-2.5%0.0% conv. [**All search terms **](https://flapen.com/research/sg/toys/pokemon-tcg/search-terms)
## **Top pokemon tcg products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$5K6%$9K9%$14K12%$18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pokémon TCG: Mega EvolutionChaos Rising Booster Bundle**Pokémon**$84.05**4.4★505 rev](https://www.amazon.sg/dp/B0GR6Q72ND) [2**Pokemon TCG Scarlet & Violet 8.5 Prismatic Evolutions Surprise Box**Pokémon**$63.31**4.2★737 rev](https://www.amazon.sg/dp/B0DMNFRYVD) [3**Takara Tomy Pokémon Pokémon Pokémon Pokémon Pokémon**タカラトミー(TAKARA TOMY)**$64.60**4.3★102 rev](https://www.amazon.sg/dp/B0FNM5CR25) [4**Pokémon Boys 5-Pack No Show Socks**Pokémon**$11.22**4.6★626 rev](https://www.amazon.sg/dp/B07XQXQL29) [5**Pokémon TCG: Mega EvolutionAscended Heroes Booster Bundle**Pokémon**$188.36**4.4★414 rev](https://www.amazon.sg/dp/B0G3CV6Z9D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pokémon TCG: Mega EvolutionChaos Rising Triple Pack (1 Foil Promo Card & 3 Booster Packs)**Pokémon**$52.96**140 rev2mo ago](https://www.amazon.sg/dp/B0GR6M4JV3) [**Pokémon TCG: Mega EvolutionChaos Rising Booster Bundle**Pokémon**$84.05**505 rev4mo ago](https://www.amazon.sg/dp/B0GR6Q72ND) [**Pokémon TCG: Mega EvolutionChaos Rising Elite Trainer Box**Pokémon**$173.87**491 rev4mo ago](https://www.amazon.sg/dp/B0GR6N18F6) [**Pokémon TCG: Mega EvolutionChaos Rising Booster Display**Pokémon**$441.78**88 rev4mo ago](https://www.amazon.sg/dp/B0GSJMQ3QQ) [**Pokemon TCG: Mega Evolution: Ascended Heroes: 2-Pack Blister (Random Promo)**Pokémon**$59.66**191 rev4mo ago](https://www.amazon.sg/dp/B0G547KBNB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pokémon TCG: Mega EvolutionChaos Rising Triple Pack (1 Foil Promo Card & 3 Booster Packs)**Pokémon**$52.96**4.7★**▲ 202%**](https://www.amazon.sg/dp/B0GR6M4JV3) [**Pokemon Boys Snug Fit Cotton Pajamas Poke Treasure 10**Pokémon**$47.81**4.6★**▲ 202%**](https://www.amazon.sg/dp/B0958FCBCM) [**Pokémon TCG: Mega EvolutionChaos Rising Elite Trainer Box**Pokémon**$173.87**4.4★**▲ 201%**](https://www.amazon.sg/dp/B0GR6N18F6) [**Pokémon TCG: Mega EvolutionChaos Rising Booster Bundle**Pokémon**$84.05**4.4★**▲ 201%**](https://www.amazon.sg/dp/B0GR6Q72ND) [**Pokémon Boys 5-Pack No Show Socks**Pokémon**$11.22**4.6★**▲ 200%**](https://www.amazon.sg/dp/B07XQXQL29)
**~~View all trending →~~**
## **What buyers say about pokemon tcg**
What buyers praise and complain about, mined from review topics.
### **What buyers complain about **
**Material Quality**100%
*“The shirt says 60% cotton, 40% polyester”*
### **Top return reasons **
**Value For Money**24%
**Defective Material/Parts**18%
**Advertised Vs Actual Product**18%
**Functionality-Overall**6%
**Durability**6%
**Gifting Purpose**6%
**Battery Life**6%
**Battery Inclusion**6%
**Material Quality**6%
**Product Condition**6%
## **Common questions**
- **Is pokemon tcg profitable to sell on Amazon Singapore?**
- The niche generates $152K/yr across 42 tracked products. 2 of 18 products launched in the last 360 days are still selling. 90-day search growth is -6.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the pokemon tcg niche?**
- 5 brands and 25 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in pokemon tcg?**
- Top complaints mined from reviews: Material Quality. The return rate is 0.7%.
- **What does it cost to enter the pokemon tcg niche?**
- Listings span $11.22–$441.78; the average listing price is $89.50 (sweet spot $15–$100). The average incumbent carries 929 reviews — the moat a new listing must climb.
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