---
title: "Lorcana — $2K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/toys/lorcana"
last_updated: "2026-08-08T06:52:45.363Z"
locale: en
meta:
description: "Niche score 44/100 · $2K/yr market · 40K searches/yr · $45.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $2K/yr market · 40K searches/yr · $45.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lorcana — $2K/yr Amazon SG Niche (2026) - Flapen"
---
# **lorcana**
**Skip it**
A small market ($2K/yr) — this niche doesn't clear our bar today.
Market size 0Growth 96Conversion 1Competition 22Returns 100Price range 93Avg price 95Brand share 0Review moat 89Quality gap 25
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+133.5%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$45.93**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$16.83–$102.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****211.75**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****74%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$2K**
$2K/yr · 40K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Trending**](https://flapen.com/research/niches?market=sg&signal=trending "Search growth > 100% (90d)") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, lorcana is a $2K/yr Amazon Singapore market (40K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lorcana market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$23K–$34K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#206**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **8%**
- **Out of stock**
- **48.2%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**74%**
Top 20: 100%
**Open market**
**0%**
- Ravensburger79% - Disney21%
## **Demand**
Weekly Amazon search volume, last 21 weeks — +133.5% search growth over the last 90 days.
3K2KSpike '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/toys/lorcana/trend)
## **Top lorcana products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18420%$36830%$55340%$737101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Disney Lorcana Trading Card Game Includes 2 Ready-to-Play Decks Each Includes 1 Booster Pack Plus 4 Additional Booster Packs and 1 Promo Card**Disney**$56.96**4.4★57 rev](https://www.amazon.sg/dp/B0F1L7FX8R) [2**Disney Lorcana TCG: Fabled - Gift Box (Englisch)**Ravensburger**$39.21**4.7★175 rev](https://www.amazon.sg/dp/B0DTK2D12T) [3**Disney Lorcana TCG: Gift Box Scrooge McDuck (Englisch)**Ravensburger**$40.57**4.3★80 rev](https://www.amazon.sg/dp/B0GHQ3DVBS) [4**Disney Lorcana: Archazias Island - Display with 24 Booster Packs (Englisch)**Ravensburger**$102.40**4.7★131 rev](https://www.amazon.sg/dp/B0DDPH3JQB) [5**Ravensburger Disney Lorcana TCG: Gateway for Ages 8 and Up**Ravensburger**$27.80**4.7★693 rev](https://www.amazon.sg/dp/B0CSZ553QK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Disney Lorcana TCG: Gift Box Scrooge McDuck (Englisch)**Ravensburger**$40.57**80 rev6mo ago](https://www.amazon.sg/dp/B0GHQ3DVBS) [**Ravensburger Disney Lorcana TCG: Whispers in The Well Single-Player Deck - Sapphire & Steel - Engaging Gameplay - Over 200 Original Disney Artworks - Ideal for Ages 8+**Ravensburger**$26.62**114 rev9mo ago](https://www.amazon.sg/dp/B0FM8G1YN6) [**Disney Lorcana TCG: Fabled - Gift Box (Englisch)**Ravensburger**$39.21**175 rev1y ago](https://www.amazon.sg/dp/B0DTK2D12T) [**Disney Lorcana Trading Card Game Includes 2 Ready-to-Play Decks Each Includes 1 Booster Pack Plus 4 Additional Booster Packs and 1 Promo Card**Disney**$56.96**57 rev1y ago](https://www.amazon.sg/dp/B0F1L7FX8R) [**Disney Lorcana: Premium Sammelalbum**Ravensburger**$52.57**17 rev1y ago](https://www.amazon.sg/dp/B0DKJLRC79)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Disney Lorcana TCG: Gift Box Scrooge McDuck (Englisch)**Ravensburger**$40.57**4.3★**▲ 184%**](https://www.amazon.sg/dp/B0GHQ3DVBS) [**Disney Lorcana Trading Card Game Includes 2 Ready-to-Play Decks Each Includes 1 Booster Pack Plus 4 Additional Booster Packs and 1 Promo Card**Disney**$56.96**4.4★**▲ 136%**](https://www.amazon.sg/dp/B0F1L7FX8R) [**Ravensburger Disney Lorcana TCG: Whispers in The Well Single-Player Deck - Sapphire & Steel - Engaging Gameplay - Over 200 Original Disney Artworks - Ideal for Ages 8+**Ravensburger**$26.62**4.8★**▲ 73%**](https://www.amazon.sg/dp/B0FM8G1YN6) [**Disney Lorcana TCG: Fabled - Gift Box (Englisch)**Ravensburger**$39.21**4.7★**▲ 17%**](https://www.amazon.sg/dp/B0DTK2D12T) [**Ravensburger Disney Lorcana TCG: Gateway for Ages 8 and Up**Ravensburger**$27.80**4.7★**— 6%**](https://www.amazon.sg/dp/B0CSZ553QK)
**~~View all trending →~~**
## **Common questions**
- **Is lorcana profitable to sell on Amazon Singapore?**
- The niche generates $2K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +133.5%. Flapen's verdict: Skip it (44/100).
- **How competitive is the lorcana niche?**
- 2 brands and 4 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the lorcana niche?**
- Listings span $16.83–$102.40; the average listing price is $45.93 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.
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