[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-sg-toys-battleship":3,"research-sidebar-rollups":450},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":38,"baselines":70,"demand":74,"seasonality":348,"brandShare":361,"products":367,"feedback":398,"searchTerms":406,"related":420,"lastUpdated":30},"e82a29f366cbb83420c5c2e4e17f0a98","sg",{"flag":5,"name":7,"currency":8},"Singapore","SGD",{"nodeId":10,"label":11,"slug":12,"href":13},"6315069051","Toys","toys","\u002Fresearch\u002Fsg\u002Ftoys",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":15,"top5ClickShare":19,"top5BrandShare":19,"avgRating":20,"avgReviewCount":21,"avgPrice":22,"priceMin":23,"priceMax":24,"productCount":25,"unitsSoldMax":26,"sponsoredPct":15,"returnRate":27,"successfulLaunches360":15,"newProducts360":15,"amazonNicheId":4,"title":28,"slug":28,"href":29,"leafCategoryName":11,"scrapedAt":30,"brandCount":19,"brandCountYearAgo":19,"sellerCount":31,"signals":32,"avgBsr":33,"pageQuality":15,"unitsSoldMin":34,"unitsSoldAvgMin":15,"unitsSoldAvgMax":34,"revenueMin":35,"revenueMax":36,"avgBrandAgeMonths":37,"avgSellerAgeDays":15,"top20ClickShare":19,"top20BrandShare":19,"primePct":19,"oosRate":15},0,2774,1.2738,0.0911,1,4.7,9926,28.87,20.5,40,3,250,0.018,"battleship","\u002Fresearch\u002Fsg\u002Ftoys\u002Fbattleship","2026-07-24T09:57:14.513786+00:00",6,[],188,100,2887,7218,106,{"score":39,"verdict":40,"components":41},26,"skip",[42,45,48,51,53,55,58,62,65,68],{"key":43,"score":15,"weight":44,"raw":15},"marketSize",0.15,{"key":46,"score":47,"weight":44,"raw":18},"growth",36,{"key":49,"score":15,"weight":50,"raw":15},"conversion",0.1,{"key":52,"score":15,"weight":44,"raw":19},"competition",{"key":54,"score":15,"weight":50,"raw":19},"brandShare",{"key":56,"score":57,"weight":50,"raw":20},"qualityGap",19,{"key":59,"score":60,"weight":61,"raw":21},"reviewMoat",22,0.05,{"key":63,"score":64,"weight":50,"raw":27},"returns",79,{"key":66,"score":67,"weight":61,"raw":22},"avgPrice",95,{"key":69,"score":67,"weight":61,"raw":19},"priceRange",{"avgRating":71,"medianPrice":72,"medianReturnRate":15,"nichesTracked":73},4.47,30,1590,{"points":75,"droppedPartialWeek":347},[76,79,82,84,87,90,93,96,99,102,104,107,110,113,116,118,121,124,127,130,133,136,139,142,145,148,151,154,156,158,161,164,167,170,172,174,176,178,181,184,186,188,191,194,196,199,202,205,208,210,213,216,219,221,223,225,227,230,232,234,237,240,243,245,248,250,253,255,258,261,264,267,270,273,276,279,281,284,286,288,290,292,295,298,300,302,305,307,310,313,316,318,320,322,324,326,328,330,332,335,337,340,343,345],{"week":77,"volume":78},"2024-07-28",117,{"week":80,"volume":81},"2024-08-04",38,{"week":83,"volume":72},"2024-08-11",{"week":85,"volume":86},"2024-08-18",46,{"week":88,"volume":89},"2024-08-25",72,{"week":91,"volume":92},"2024-09-01",93,{"week":94,"volume":95},"2024-09-08",37,{"week":97,"volume":98},"2024-09-15",58,{"week":100,"volume":101},"2024-09-22",54,{"week":103,"volume":47},"2024-09-29",{"week":105,"volume":106},"2024-10-06",71,{"week":108,"volume":109},"2024-10-13",113,{"week":111,"volume":112},"2024-10-20",61,{"week":114,"volume":115},"2024-10-27",42,{"week":117,"volume":101},"2024-11-03",{"week":119,"volume":120},"2024-11-10",29,{"week":122,"volume":123},"2024-11-17",111,{"week":125,"volume":126},"2024-11-24",133,{"week":128,"volume":129},"2024-12-01",286,{"week":131,"volume":132},"2024-12-08",128,{"week":134,"volume":135},"2024-12-15",153,{"week":137,"volume":138},"2024-12-22",80,{"week":140,"volume":141},"2024-12-29",78,{"week":143,"volume":144},"2025-01-05",104,{"week":146,"volume":147},"2025-01-12",69,{"week":149,"volume":150},"2025-01-19",66,{"week":152,"volume":153},"2025-01-26",49,{"week":155,"volume":81},"2025-02-02",{"week":157,"volume":112},"2025-02-09",{"week":159,"volume":160},"2025-02-16",35,{"week":162,"volume":163},"2025-02-23",48,{"week":165,"volume":166},"2025-03-02",57,{"week":168,"volume":169},"2025-03-09",47,{"week":171,"volume":60},"2025-03-16",{"week":173,"volume":25},"2025-03-23",{"week":175,"volume":57},"2025-03-30",{"week":177,"volume":47},"2025-04-06",{"week":179,"volume":180},"2025-04-13",28,{"week":182,"volume":183},"2025-04-20",13,{"week":185,"volume":60},"2025-04-27",{"week":187,"volume":120},"2025-05-04",{"week":189,"volume":190},"2025-05-11",23,{"week":192,"volume":193},"2025-05-18",24,{"week":195,"volume":72},"2025-05-25",{"week":197,"volume":198},"2025-06-01",60,{"week":200,"volume":201},"2025-06-08",39,{"week":203,"volume":204},"2025-06-15",50,{"week":206,"volume":207},"2025-06-22",34,{"week":209,"volume":120},"2025-06-29",{"week":211,"volume":212},"2025-07-06",15,{"week":214,"volume":215},"2025-07-13",179,{"week":217,"volume":218},"2025-07-20",27,{"week":220,"volume":180},"2025-07-27",{"week":222,"volume":57},"2025-08-03",{"week":224,"volume":86},"2025-08-10",{"week":226,"volume":180},"2025-08-17",{"week":228,"volume":229},"2025-08-24",12,{"week":231,"volume":47},"2025-08-31",{"week":233,"volume":39},"2025-09-07",{"week":235,"volume":236},"2025-09-14",51,{"week":238,"volume":239},"2025-09-21",65,{"week":241,"volume":242},"2025-09-28",17,{"week":244,"volume":207},"2025-10-05",{"week":246,"volume":247},"2025-10-12",143,{"week":249,"volume":64},"2025-10-19",{"week":251,"volume":252},"2025-10-26",44,{"week":254,"volume":86},"2025-11-02",{"week":256,"volume":257},"2025-11-09",45,{"week":259,"volume":260},"2025-11-16",103,{"week":262,"volume":263},"2025-11-23",206,{"week":265,"volume":266},"2025-11-30",167,{"week":268,"volume":269},"2025-12-07",126,{"week":271,"volume":272},"2025-12-14",115,{"week":274,"volume":275},"2025-12-21",83,{"week":277,"volume":278},"2025-12-28",77,{"week":280,"volume":86},"2026-01-04",{"week":282,"volume":283},"2026-01-11",86,{"week":285,"volume":153},"2026-01-18",{"week":287,"volume":201},"2026-01-25",{"week":289,"volume":218},"2026-02-01",{"week":291,"volume":39},"2026-02-08",{"week":293,"volume":294},"2026-02-15",14,{"week":296,"volume":297},"2026-02-22",62,{"week":299,"volume":39},"2026-03-01",{"week":301,"volume":60},"2026-03-08",{"week":303,"volume":304},"2026-03-15",31,{"week":306,"volume":169},"2026-03-22",{"week":308,"volume":309},"2026-03-29",33,{"week":311,"volume":312},"2026-04-05",21,{"week":314,"volume":315},"2026-04-12",52,{"week":317,"volume":180},"2026-04-19",{"week":319,"volume":201},"2026-04-26",{"week":321,"volume":47},"2026-05-03",{"week":323,"volume":207},"2026-05-10",{"week":325,"volume":242},"2026-05-17",{"week":327,"volume":120},"2026-05-24",{"week":329,"volume":309},"2026-05-31",{"week":331,"volume":180},"2026-06-07",{"week":333,"volume":334},"2026-06-14",53,{"week":336,"volume":60},"2026-06-21",{"week":338,"volume":339},"2026-06-28",75,{"week":341,"volume":342},"2026-07-05",43,{"week":344,"volume":60},"2026-07-12",{"week":346,"volume":47},"2026-07-19",false,[349,350,351,352,353,354,355,356,357,358,359,360],1.1292749658002736,0.6913474692202463,0.5459644322845417,0.5312927496580027,0.5038759689922481,0.7706338349293206,1.0381326949384404,0.6461468308253534,0.8635050919592643,1.304890560875513,1.7665298677610577,2.224958200334397,{"top":362,"otherBrandCount":15,"otherClickShare":366},[363],{"brand":364,"clickShare":365},"Hasbro Gaming",0.9999999999999999,1.1102230246251565e-16,[368,379,388],{"asin":369,"title":370,"brand":364,"imageUrl":371,"price":372,"rating":373,"reviews":374,"clickShare90":375,"clickShare360":376,"launchDate":377,"amazonUrl":378},"B09D4QRJ8Y","Battleship Hasbro Gaming Classic Board Game Strategy Game for Kids Ages 7 and Up Fun Kids Game for 2 Players","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51L5z0q6aAL.jpg",26.12,4.8,7828,0.568,0.4078,"2022-01-01","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB09D4QRJ8Y",{"asin":380,"title":381,"brand":364,"imageUrl":382,"price":23,"rating":20,"reviews":383,"clickShare90":384,"clickShare360":385,"launchDate":386,"amazonUrl":387},"B06Y1N3PTX","Hasbro Gaming C3890 Battleship With Planes Strategy Board Game Amazon Exclusive For Ages 7 and Up","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Vhpd0sE9L.jpg",21144,0.2663,0.3395,"2017-08-31","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB06Y1N3PTX",{"asin":389,"title":390,"brand":364,"imageUrl":391,"price":24,"rating":392,"reviews":393,"clickShare90":394,"clickShare360":395,"launchDate":396,"amazonUrl":397},"B0C3DS2S9H","Hasbro Gaming Electronic Battleship Board Game for Kids Ages 8 and Up 1-2 Players Strategy Naval Combat Game Board Games for Kids and Families","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41QcA1aDGgL.jpg",4.6,806,0.1657,0.2527,"2024-01-25","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0C3DS2S9H",{"love":399,"hate":404,"returnReasons":405},[400],{"topic":401,"percentOfMentions":19,"verbatims":402},"Gifting Purpose",[403],"The birthday present was well received",[],[],[407,411,416],{"term":28,"volume":408,"growthQoq":409,"conversionRate":410},2093,0.2517,0.0265,{"term":412,"volume":413,"growthQoq":414,"conversionRate":415},"battleship board game",418,0.78,0.0674,{"term":417,"volume":418,"growthQoq":419,"conversionRate":15},"battleship game",263,-1,[421,425,430,435,440,445],{"title":422,"href":423,"score":115,"verdict":40,"marketSize":15,"growth90":424},"mario","\u002Fresearch\u002Fsg\u002Ftoys\u002Fmario",0.3308,{"title":426,"href":427,"score":342,"verdict":40,"marketSize":428,"growth90":429},"sanrio","\u002Fresearch\u002Fsg\u002Ftoys\u002Fsanrio",9604.91,-0.0008,{"title":431,"href":432,"score":342,"verdict":40,"marketSize":433,"growth90":434},"slime","\u002Fresearch\u002Fsg\u002Ftoys\u002Fslime",4618.11,0.1629,{"title":436,"href":437,"score":342,"verdict":40,"marketSize":438,"growth90":439},"bluey","\u002Fresearch\u002Fsg\u002Ftoys\u002Fbluey",6570.12,0.2854,{"title":441,"href":442,"score":342,"verdict":40,"marketSize":443,"growth90":444},"transformers","\u002Fresearch\u002Fsg\u002Ftoys\u002Ftransformers",24483.38,0.1982,{"title":446,"href":447,"score":342,"verdict":40,"marketSize":448,"growth90":449},"montessori toys","\u002Fresearch\u002Fsg\u002Ftoys\u002Fmontessori-toys",1988.24,0.2084,[451,458,465,472,479,482,488,494,500,506,512,518,525,531,538,545,552],{"nodeId":452,"label":453,"slug":454,"href":455,"nichesTracked":456,"marketSizeTotal":457},"6314450051","Electronics","electronics","\u002Fresearch\u002Fsg\u002Felectronics",287,10582465,{"nodeId":459,"label":460,"slug":461,"href":462,"nichesTracked":463,"marketSizeTotal":464},"6314573051","Health, Household and Personal Care","health-household-and-personal-care","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care",198,1732647,{"nodeId":466,"label":467,"slug":468,"href":469,"nichesTracked":470,"marketSizeTotal":471},"6314507051","Grocery","grocery","\u002Fresearch\u002Fsg\u002Fgrocery",323,1326743,{"nodeId":473,"label":474,"slug":475,"href":476,"nichesTracked":477,"marketSizeTotal":478},"6314631051","Home","home","\u002Fresearch\u002Fsg\u002Fhome",214,1253894,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":480,"marketSizeTotal":481},118,795398,{"nodeId":483,"label":484,"slug":485,"href":486,"nichesTracked":123,"marketSizeTotal":487},"6314331051","Beauty","beauty","\u002Fresearch\u002Fsg\u002Fbeauty",350309,{"nodeId":489,"label":490,"slug":491,"href":492,"nichesTracked":37,"marketSizeTotal":493},"6315240051","Fashion","fashion","\u002Fresearch\u002Fsg\u002Ffashion",336014,{"nodeId":495,"label":496,"slug":497,"href":498,"nichesTracked":334,"marketSizeTotal":499},"6314941051","Sporting Goods","sporting-goods","\u002Fresearch\u002Fsg\u002Fsporting-goods",275185,{"nodeId":501,"label":502,"slug":503,"href":504,"nichesTracked":86,"marketSizeTotal":505},"6314688051","DIY and Tools","diy-and-tools","\u002Fresearch\u002Fsg\u002Fdiy-and-tools",179532,{"nodeId":507,"label":508,"slug":509,"href":510,"nichesTracked":101,"marketSizeTotal":511},"6314274051","Baby Products","baby-products","\u002Fresearch\u002Fsg\u002Fbaby-products",163274,{"nodeId":513,"label":514,"slug":515,"href":516,"nichesTracked":309,"marketSizeTotal":517},"6314869051","Office Products","office-products","\u002Fresearch\u002Fsg\u002Foffice-products",85608,{"nodeId":519,"label":520,"slug":521,"href":522,"nichesTracked":523,"marketSizeTotal":524},"6314216051","Automotive","automotive","\u002Fresearch\u002Fsg\u002Fautomotive",11,39729,{"nodeId":526,"label":527,"slug":528,"href":529,"nichesTracked":312,"marketSizeTotal":530},"6315297051","Pet Supplies","pet-supplies","\u002Fresearch\u002Fsg\u002Fpet-supplies",35899,{"nodeId":532,"label":533,"slug":534,"href":535,"nichesTracked":536,"marketSizeTotal":537},"8107891051","Musical Instruments","musical-instruments","\u002Fresearch\u002Fsg\u002Fmusical-instruments",7,27257,{"nodeId":539,"label":540,"slug":541,"href":542,"nichesTracked":543,"marketSizeTotal":544},"8107632051","Garden","garden","\u002Fresearch\u002Fsg\u002Fgarden",5,12593,{"nodeId":546,"label":547,"slug":548,"href":549,"nichesTracked":550,"marketSizeTotal":551},"8107750051","Industrial and Scientific","industrial-and-scientific","\u002Fresearch\u002Fsg\u002Findustrial-and-scientific",2,9490,{"nodeId":553,"label":554,"slug":555,"href":556,"nichesTracked":19,"marketSizeTotal":15},"6315582051","Everything Else","everything-else","\u002Fresearch\u002Fsg\u002Feverything-else"]