[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-sg-toys-4m":3,"research-sidebar-rollups":307},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":43,"baselines":76,"demand":80,"seasonality":249,"brandShare":250,"products":254,"feedback":249,"searchTerms":274,"related":275,"lastUpdated":32},"aea1e33f16dc583f59f3742eeee96b03","sg",{"flag":5,"name":7,"currency":8},"Singapore","SGD",{"nodeId":10,"label":11,"slug":12,"href":13},"6315069051","Toys","toys","\u002Fresearch\u002Fsg\u002Ftoys",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":28,"newProducts360":28,"amazonNicheId":4,"title":30,"slug":30,"href":31,"leafCategoryName":11,"scrapedAt":32,"brandCount":20,"brandCountYearAgo":20,"sellerCount":33,"signals":34,"avgBsr":37,"pageQuality":28,"unitsSoldMin":38,"unitsSoldAvgMin":28,"unitsSoldAvgMax":38,"revenueMin":39,"revenueMax":40,"avgBrandAgeMonths":41,"avgSellerAgeDays":28,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":42},6222,2876,3.2356,3.3265,0.0833,1,4.05,146,25.97,17.09,34.85,2,250,0,0.0059,"4m","\u002Fresearch\u002Fsg\u002Ftoys\u002F4m","2026-07-24T09:57:14.513786+00:00",4,[35,36],"trending","low_review_barrier",15,100,2597,6493,116,0.1289,{"score":44,"verdict":45,"components":46},56,"watch",[47,51,53,57,59,61,64,68,71,74],{"key":48,"score":26,"weight":49,"raw":50},"marketSize",0.15,6221.65,{"key":52,"score":38,"weight":49,"raw":18},"growth",{"key":54,"score":55,"weight":56,"raw":19},"conversion",80,0.1,{"key":58,"score":28,"weight":49,"raw":20},"competition",{"key":60,"score":28,"weight":56,"raw":20},"brandShare",{"key":62,"score":63,"weight":56,"raw":21},"qualityGap",92,{"key":65,"score":66,"weight":67,"raw":22},"reviewMoat",93,0.05,{"key":69,"score":70,"weight":56,"raw":29},"returns",97,{"key":72,"score":73,"weight":67,"raw":23},"avgPrice",95,{"key":75,"score":73,"weight":67,"raw":20},"priceRange",{"avgRating":77,"medianPrice":78,"medianReturnRate":28,"nichesTracked":79},4.47,30,1590,{"points":81,"droppedPartialWeek":248},[82,85,88,91,94,97,100,103,106,108,111,114,116,119,122,125,128,131,134,137,140,142,145,148,151,154,156,159,161,164,167,169,172,174,177,180,183,185,188,191,193,196,199,202,205,208,211,214,217,220,222,224,227,230,232,234,237,239,242,245],{"week":83,"volume":84},"2024-07-28",167,{"week":86,"volume":87},"2024-08-04",35,{"week":89,"volume":90},"2024-08-18",32,{"week":92,"volume":93},"2024-08-25",36,{"week":95,"volume":96},"2024-09-01",42,{"week":98,"volume":99},"2024-09-08",70,{"week":101,"volume":102},"2024-09-15",41,{"week":104,"volume":105},"2024-09-22",11,{"week":107,"volume":37},"2024-09-29",{"week":109,"volume":110},"2024-10-06",13,{"week":112,"volume":113},"2024-10-13",352,{"week":115,"volume":90},"2024-10-20",{"week":117,"volume":118},"2024-10-27",18,{"week":120,"volume":121},"2024-11-03",43,{"week":123,"volume":124},"2024-11-10",44,{"week":126,"volume":127},"2024-11-17",68,{"week":129,"volume":130},"2024-11-24",216,{"week":132,"volume":133},"2024-12-01",201,{"week":135,"volume":136},"2024-12-08",159,{"week":138,"volume":139},"2024-12-15",88,{"week":141,"volume":63},"2024-12-22",{"week":143,"volume":144},"2024-12-29",40,{"week":146,"volume":147},"2025-01-19",45,{"week":149,"volume":150},"2025-02-02",16,{"week":152,"volume":153},"2025-02-09",31,{"week":155,"volume":93},"2025-02-16",{"week":157,"volume":158},"2025-02-23",12,{"week":160,"volume":118},"2025-05-18",{"week":162,"volume":163},"2025-07-13",152,{"week":165,"volume":166},"2025-07-20",81,{"week":168,"volume":63},"2025-07-27",{"week":170,"volume":171},"2025-08-03",69,{"week":173,"volume":127},"2025-08-10",{"week":175,"volume":176},"2025-08-24",109,{"week":178,"volume":179},"2025-09-07",38,{"week":181,"volume":182},"2025-09-14",54,{"week":184,"volume":147},"2025-09-21",{"week":186,"volume":187},"2025-09-28",49,{"week":189,"volume":190},"2025-10-05",47,{"week":192,"volume":41},"2025-10-12",{"week":194,"volume":195},"2025-10-19",28,{"week":197,"volume":198},"2025-11-16",133,{"week":200,"volume":201},"2025-11-23",120,{"week":203,"volume":204},"2025-11-30",262,{"week":206,"volume":207},"2025-12-07",191,{"week":209,"volume":210},"2025-12-14",103,{"week":212,"volume":213},"2025-12-21",194,{"week":215,"volume":216},"2025-12-28",105,{"week":218,"volume":219},"2026-01-04",53,{"week":221,"volume":150},"2026-01-11",{"week":223,"volume":187},"2026-01-18",{"week":225,"volume":226},"2026-02-08",17,{"week":228,"volume":229},"2026-02-15",5,{"week":231,"volume":226},"2026-02-22",{"week":233,"volume":118},"2026-03-01",{"week":235,"volume":236},"2026-03-08",9,{"week":238,"volume":147},"2026-05-31",{"week":240,"volume":241},"2026-06-07",64,{"week":243,"volume":244},"2026-06-14",115,{"week":246,"volume":247},"2026-06-21",48,false,null,{"top":251,"otherBrandCount":28,"otherClickShare":28},[252],{"brand":253,"clickShare":20},"4M",[255,265],{"asin":256,"title":257,"brand":253,"imageUrl":258,"price":24,"rating":259,"reviews":260,"clickShare90":261,"clickShare360":262,"launchDate":263,"amazonUrl":264},"B001W03LW6","4M Create a Beautiful piece of Wall Art to Display Easy-to-do Cross Stitch.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Kz48lIqWL.jpg",4.2,281,0.5238,0.449,"2012-08-07","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB001W03LW6",{"asin":266,"title":267,"brand":253,"imageUrl":268,"price":25,"rating":269,"reviews":105,"clickShare90":270,"clickShare360":271,"launchDate":272,"amazonUrl":273},"B09JGS6GXQ","4M STEAM POWERED KIDS Knitting & Crochet","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51kfdGPXJDL.jpg",3.9,0.4762,0.551,"2023-11-18","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB09JGS6GXQ",[],[276,280,285,291,296,301],{"title":12,"href":277,"score":44,"verdict":45,"marketSize":278,"growth90":279},"\u002Fresearch\u002Fsg\u002Ftoys\u002Ftoys",2071.98,0.3117,{"title":281,"href":282,"score":219,"verdict":45,"marketSize":283,"growth90":284},"board game","\u002Fresearch\u002Fsg\u002Ftoys\u002Fboard-game",8929.69,0.5012,{"title":286,"href":287,"score":187,"verdict":288,"marketSize":289,"growth90":290},"paw patrol","\u002Fresearch\u002Fsg\u002Ftoys\u002Fpaw-patrol","skip",14343.15,0.2576,{"title":292,"href":293,"score":247,"verdict":288,"marketSize":294,"growth90":295},"fidget toys","\u002Fresearch\u002Fsg\u002Ftoys\u002Ffidget-toys",6412.99,-0.0954,{"title":297,"href":298,"score":190,"verdict":288,"marketSize":299,"growth90":300},"star wars black series","\u002Fresearch\u002Fsg\u002Ftoys\u002Fstar-wars-black-series",17735.76,0.6102,{"title":302,"href":303,"score":304,"verdict":288,"marketSize":305,"growth90":306},"dinosaur","\u002Fresearch\u002Fsg\u002Ftoys\u002Fdinosaur",46,8738.86,0.1794,[308,315,322,329,336,339,346,353,359,365,371,378,384,391,398,404,410],{"nodeId":309,"label":310,"slug":311,"href":312,"nichesTracked":313,"marketSizeTotal":314},"6314450051","Electronics","electronics","\u002Fresearch\u002Fsg\u002Felectronics",287,10582465,{"nodeId":316,"label":317,"slug":318,"href":319,"nichesTracked":320,"marketSizeTotal":321},"6314573051","Health, Household and Personal Care","health-household-and-personal-care","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care",198,1732647,{"nodeId":323,"label":324,"slug":325,"href":326,"nichesTracked":327,"marketSizeTotal":328},"6314507051","Grocery","grocery","\u002Fresearch\u002Fsg\u002Fgrocery",323,1326743,{"nodeId":330,"label":331,"slug":332,"href":333,"nichesTracked":334,"marketSizeTotal":335},"6314631051","Home","home","\u002Fresearch\u002Fsg\u002Fhome",214,1253894,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":337,"marketSizeTotal":338},118,795398,{"nodeId":340,"label":341,"slug":342,"href":343,"nichesTracked":344,"marketSizeTotal":345},"6314331051","Beauty","beauty","\u002Fresearch\u002Fsg\u002Fbeauty",111,350309,{"nodeId":347,"label":348,"slug":349,"href":350,"nichesTracked":351,"marketSizeTotal":352},"6315240051","Fashion","fashion","\u002Fresearch\u002Fsg\u002Ffashion",106,336014,{"nodeId":354,"label":355,"slug":356,"href":357,"nichesTracked":219,"marketSizeTotal":358},"6314941051","Sporting Goods","sporting-goods","\u002Fresearch\u002Fsg\u002Fsporting-goods",275185,{"nodeId":360,"label":361,"slug":362,"href":363,"nichesTracked":304,"marketSizeTotal":364},"6314688051","DIY and Tools","diy-and-tools","\u002Fresearch\u002Fsg\u002Fdiy-and-tools",179532,{"nodeId":366,"label":367,"slug":368,"href":369,"nichesTracked":182,"marketSizeTotal":370},"6314274051","Baby Products","baby-products","\u002Fresearch\u002Fsg\u002Fbaby-products",163274,{"nodeId":372,"label":373,"slug":374,"href":375,"nichesTracked":376,"marketSizeTotal":377},"6314869051","Office Products","office-products","\u002Fresearch\u002Fsg\u002Foffice-products",33,85608,{"nodeId":379,"label":380,"slug":381,"href":382,"nichesTracked":105,"marketSizeTotal":383},"6314216051","Automotive","automotive","\u002Fresearch\u002Fsg\u002Fautomotive",39729,{"nodeId":385,"label":386,"slug":387,"href":388,"nichesTracked":389,"marketSizeTotal":390},"6315297051","Pet Supplies","pet-supplies","\u002Fresearch\u002Fsg\u002Fpet-supplies",21,35899,{"nodeId":392,"label":393,"slug":394,"href":395,"nichesTracked":396,"marketSizeTotal":397},"8107891051","Musical Instruments","musical-instruments","\u002Fresearch\u002Fsg\u002Fmusical-instruments",7,27257,{"nodeId":399,"label":400,"slug":401,"href":402,"nichesTracked":229,"marketSizeTotal":403},"8107632051","Garden","garden","\u002Fresearch\u002Fsg\u002Fgarden",12593,{"nodeId":405,"label":406,"slug":407,"href":408,"nichesTracked":26,"marketSizeTotal":409},"8107750051","Industrial and Scientific","industrial-and-scientific","\u002Fresearch\u002Fsg\u002Findustrial-and-scientific",9490,{"nodeId":411,"label":412,"slug":413,"href":414,"nichesTracked":20,"marketSizeTotal":28},"6315582051","Everything Else","everything-else","\u002Fresearch\u002Fsg\u002Feverything-else"]