---
title: "Scooter — $7K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/sporting-goods/scooter"
last_updated: "2026-08-06T06:05:29.725Z"
locale: en
meta:
description: "Niche score 26/100 · $7K/yr market · 13K searches/yr · $114.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 26/100 · $7K/yr market · 13K searches/yr · $114.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Scooter — $7K/yr Amazon SG Niche (2026) - Flapen"
---
# **scooter**
**Skip it**
A small market ($7K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 24Conversion 6Competition 12Returns 100Price range 31Avg price 70Brand share 11Review moat 23Quality gap 22
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$114.36**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$43.25–$228.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-2.9%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****7,823.78**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$7K**
$7K/yr · 13K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, scooter is a $7K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 26/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scooter market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$11K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#23**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **33%**
- **Out of stock**
- **13.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**4%**
- Generic38% - AERO MOBILITY25% - Razor11% - Lifemaster8% - WAYPLUS7% - YQuindromic7% - Open — no brand owns it (1 brand, 4%)
## **Demand**
Weekly Amazon search volume, last 47 weeks — -2.9% search growth over the last 90 days.
600400Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/sporting-goods/scooter/trend)
## **Top scooter search terms**
- **scooter**6K/yr+20.2%0.0% conv. - **scooter kids**2K/yr-36.9%0.0% conv. - **kids scooter**2K/yr-3.4%0.0% conv. - **adult scooter**1K/yr-3.3%0.0% conv. - **scooter adult**1K/yr-13.5%0.0% conv. - **kick scooter**1K/yr-35.7%0.0% conv. [**All search terms **](https://flapen.com/research/sg/sporting-goods/scooter/search-terms)
## **Top scooter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$33110%$66315%$99420%$1K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)**Generic**$46.15**0.0★0 rev](https://www.amazon.sg/dp/B0FVMPPK47) [2**Aero Big Wheels Kick Scooter for Kids 8 Years Old Teens 12 Years and up Youth and Adults. Commuter Scooters with Hand Brake Soft Rubber mat Shock Absorption Foldable and Height Adjustable.**AERO MOBILITY**$145.97**4.6★1,464 rev](https://www.amazon.sg/dp/B09Z7RKM49) [3**Lifemaster Kids Scooter Children and Toddler 3 Wheel Kick Scooter LED Wheel Lights Illuminate When Rolling Adjustable Handlebar Indoor and Outdoor Teal**Lifemaster**$78.63**4.6★2,830 rev](https://www.amazon.sg/dp/B0C1BKF6H4) [4**Razor A Kick Scooter Blue**Razor**$64.72**4.7★30,783 rev](https://www.amazon.sg/dp/B01EN6LTAQ) [5**WAYPLUS Kick Scooter for Ages 6+ Kid Teens & Adults. Max Load 240 LBS. Foldable Lightweight 8IN Big Wheels for Kids Teen and Adults 4 Adjustable Levels. Bearing ABEC9**WAYPLUS**$186.27**4.5★4,309 rev](https://www.amazon.sg/dp/B09ZY6M8XH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**COOGHI 3 in 1 Toddler Scooter with Seat - Kick Scooters for Kids Three Wheel Scooter for Toddlers 1-3 (Use Up to 5 Year Old) Convertible Seat(Gray)**COOGHI**$101.59**0 rev5mo ago](https://www.amazon.sg/dp/B0FQNYCDJS) [**Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)**Generic**$46.15**0 rev9mo ago](https://www.amazon.sg/dp/B0FVMPPK47) [**AERO MOBILITY Big Wheel Kick Scooter for Kids 8-12 Teens & Adults**AERO MOBILITY**$133.93**245 rev1y ago](https://www.amazon.sg/dp/B0F939J6QC) [**Adult Scooter Adult Kick Scooter with Big Wheels and Handbrake Disc Double Suspension Folding Travel Scooter with Carry Bag - Supports 220Lbs**YQuindromic**$228.72**0 rev1y ago](https://www.amazon.sg/dp/B0DS8X2MMR) [**Aero Big Wheels Kick Scooter for Kids 8 Years Old Teens 12 Years and up Youth and Adults. Commuter Scooters with Hand Brake Soft Rubber mat Shock Absorption Foldable and Height Adjustable.**AERO MOBILITY**$145.97**1,464 rev2y ago](https://www.amazon.sg/dp/B09Z7RKM49)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)**Generic**$46.15**0.0★**▲ 162%**](https://www.amazon.sg/dp/B0FVMPPK47) [**Razor A Kick Scooter Blue**Razor**$64.72**4.7★**▲ 23%**](https://www.amazon.sg/dp/B01EN6LTAQ) [**Lifemaster Kids Scooter Children and Toddler 3 Wheel Kick Scooter LED Wheel Lights Illuminate When Rolling Adjustable Handlebar Indoor and Outdoor Teal**Lifemaster**$78.63**4.6★**▲ 12%**](https://www.amazon.sg/dp/B0C1BKF6H4) [**COOGHI 3 in 1 Toddler Scooter with Seat - Kick Scooters for Kids Three Wheel Scooter for Toddlers 1-3 (Use Up to 5 Year Old) Convertible Seat(Gray)**COOGHI**$101.59**0.0★**— 3%**](https://www.amazon.sg/dp/B0FQNYCDJS) [**Adult Scooter Adult Kick Scooter with Big Wheels and Handbrake Disc Double Suspension Folding Travel Scooter with Carry Bag - Supports 220Lbs**YQuindromic**$228.72**0.0★**▼ 16%**](https://www.amazon.sg/dp/B0DS8X2MMR)
**~~View all trending →~~**
## **Common questions**
- **Is scooter profitable to sell on Amazon Singapore?**
- The niche generates $7K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (26/100).
- **How competitive is the scooter niche?**
- 7 brands and 16 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 96% of demand.
- **What does it cost to enter the scooter niche?**
- Listings span $43.25–$228.72; the average listing price is $114.36 (sweet spot $15–$100). The average incumbent carries 7,824 reviews — the moat a new listing must climb.
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