---
title: "Kettlebell — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/sporting-goods/kettlebell"
last_updated: "2026-08-08T06:51:43.859Z"
locale: en
meta:
description: "Niche score 35/100 · $0/yr market · 8K searches/yr · $64.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $0/yr market · 8K searches/yr · $64.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Kettlebell — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **kettlebell**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 48Conversion 0Competition 31Returns 97Price range 36Avg price 88Brand share 22Review moat 67Quality gap 19
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$64.73**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****826.13**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+18.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$22.61–$240.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$0**
$0/yr · 8K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, kettlebell is a $0/yr Amazon Singapore market (8K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kettlebell market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$6K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#10**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **44%**
- **Out of stock**
- **8.7%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**4%**
- leikefitness43% - WeGym18% - Kofisar15% - Bullz8% - YES4ALL8% - Primasole5% - Open — no brand owns it (2 brands, 4%)
## **Demand**
Weekly Amazon search volume, last 42 weeks — +18.8% search growth over the last 90 days.
450350Black Friday '25Holiday '25Spike '26Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/sporting-goods/kettlebell/trend)
## **Top kettlebell products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$010%$015%$020%$01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Leikefitness Soft Kettlebell Set - Anti-Slip Grip Kettlebells for Home Workouts - Strength and Safety Guaranteed! (Blue 6KG)**leikefitness**$22.74**4.9★17 rev](https://www.amazon.sg/dp/B0DSKQ995W) [2**Soft Kettlebell/Sports And Gym Equipment/Non-Slip Kettlebell with Comfortable Grip (Blue 10KG (1pcs))**Kofisar**$26.75**4.0★2 rev](https://www.amazon.sg/dp/B0F3JBHJGX) [3**Leikefitness Soft Kettlebell Set - Anti-Slip Grip Kettlebells for Home Workouts - Strength and Safety Guaranteed! (Blue 8KG)**leikefitness**$27.94**4.9★17 rev](https://www.amazon.sg/dp/B0DSKQ3SQ7) [4**WeGym Soft Kettlebell Set with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (10+15+20LB/4.5+6.8+9.0KG Mix-3 PCS)**WeGym**$219.99**0.0★0 rev](https://www.amazon.sg/dp/B0FPF2VN5K) [5**Leikefitness Soft Kettlebell Set - Anti-Slip Grip Kettlebells for Home Workouts - Strength and Safety Guaranteed! (Green 6KG)**leikefitness**$27.06**4.9★17 rev](https://www.amazon.sg/dp/B0DSKQZX1N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WeGym Soft Kettlebell Set with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (10+15+20LB/4.5+6.8+9.0KG Mix-3 PCS)**WeGym**$219.99**0 rev10mo ago](https://www.amazon.sg/dp/B0FPF2VN5K) [**WeGym Soft Kettlebell with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (10LB/4.5KG Sandstone)**WeGym**$53.50**0 rev10mo ago](https://www.amazon.sg/dp/B0FPF3LQKW) [**WeGym Soft Kettlebell with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (15LB/6.8KG Rose)**WeGym**$69.84**0 rev10mo ago](https://www.amazon.sg/dp/B0FPF2CZFH) [**Soft Kettlebell/Sports And Gym Equipment/Non-Slip Kettlebell with Comfortable Grip (Blue 10KG (1pcs))**Kofisar**$26.75**2 rev1y ago](https://www.amazon.sg/dp/B0F3JBHJGX) [**Bullz Powder Coated Standard Kettlebell (6 Kilograms)**Bullz**$51.42**0 rev1y ago](https://www.amazon.sg/dp/B0F1XSWCL1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WeGym Soft Kettlebell with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (10LB/4.5KG Sandstone)**WeGym**$53.50**0.0★**▲ 83%**](https://www.amazon.sg/dp/B0FPF3LQKW) [**WeGym Soft Kettlebell with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (15LB/6.8KG Rose)**WeGym**$69.84**0.0★**▲ 82%**](https://www.amazon.sg/dp/B0FPF2CZFH) [**WeGym Soft Kettlebell Set with Cushioned Impact Resistant Base Anti Slip Wide Grip Handle for Home Workouts Weightlifting Full Body Training (10+15+20LB/4.5+6.8+9.0KG Mix-3 PCS)**WeGym**$219.99**0.0★**▲ 81%**](https://www.amazon.sg/dp/B0FPF2VN5K) [**Leikefitness Soft Kettlebell Set - Anti-Slip Grip Kettlebells for Home Workouts - Strength and Safety Guaranteed! (Blue 6KG)**leikefitness**$22.74**4.9★**▲ 81%**](https://www.amazon.sg/dp/B0DSKQ995W) [**Meister BEAST Portable Sand Kettlebell - Soft Sandbag Weight - 35lb / 15.9kg - Black**Meister**$32.44**4.4★**▲ 66%**](https://www.amazon.sg/dp/B0BKR6VWFT)
**~~View all trending →~~**
## **What buyers say about kettlebell**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**50%
*“Decent for the price”*
**Grip**17%
*“Great grip, soft coating protects the floor from drops”*
**Suitability Beginner**17%
*“Perfect for training with no complaints”*
**Size-Overall**17%
*“Large enough for comfortable two-handed holds”*
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is kettlebell profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +18.8%. Flapen's verdict: Skip it (35/100).
- **How competitive is the kettlebell niche?**
- 8 brands and 7 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 91% of demand.
- **What does it cost to enter the kettlebell niche?**
- Listings span $22.61–$240.53; the average listing price is $64.73 (sweet spot $15–$100). The average incumbent carries 826 reviews — the moat a new listing must climb.
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