---
title: "Fishing — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/sporting-goods/fishing"
last_updated: "2026-08-06T03:12:49.134Z"
locale: en
meta:
description: "Niche score 40/100 · $0/yr market · 17K searches/yr · $46.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $0/yr market · 17K searches/yr · $46.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fishing — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **fishing**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 78Conversion 0Competition 10Returns 46Price range 95Avg price 95Brand share 10Review moat 87Quality gap 73
**Avg price**
**Incredible****$46.25**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.99–$84.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****254.57**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Great****+68.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****88%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$0**
$0/yr · 17K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Singapore niche tracking, fishing is a $0/yr Amazon Singapore market (17K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fishing market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$5K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#5**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **14%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**6**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**88%**
Top 20: 100%
**Open market**
**0%**
- Ugly Stik42% - Abu Garcia24% - DUEL12% - Varivas11% - MILEXNKO8% - ドレス(Dress)4%
## **Demand**
Weekly Amazon search volume, last 29 weeks — +68.1% search growth over the last 90 days.
1K600Spike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/sporting-goods/fishing/trend)
## **Top fishing products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ugly Stik GX2 Spinning Fishing Rod**Ugly Stik**$84.83**4.3★24 rev](https://www.amazon.sg/dp/B0D15ZTCW7) [2**Abu Garcia Tormentor2 Travel Spinning Rod Lightweight Fishing Rod with 24T Carbon Blank Cork Handle Compact Design for Travellers Freshwater and Saltwater Predatory Fish 2.13 m 10-30 g**Abu Garcia**$46.68**4.2★119 rev](https://www.amazon.sg/dp/B0DLG58LBY) [3**Ugly Stik 7 GX2 Spinning Rod 4-Piece Fishing Rod Medium Rod Power 6-15 lb Line Rating 1/8-5/8 oz Lure Rating**Ugly Stik**$83.97**4.4★27 rev](https://www.amazon.sg/dp/B0D163GWF6) [4**Yo-Zuri Hydro Minnow LC F 150mm 6in Green Mackerel**DUEL**$15.99**4.7★138 rev](https://www.amazon.sg/dp/B074DYXZM4) [5**Shock Leader Fluorocarbon 20lb. (#5)**Varivas**$18.65**4.5★775 rev](https://www.amazon.sg/dp/B000AQR5IO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Telescopic Fishing Rod and Reel Combination 240cm Carbon Fiber Folding Adult Travel Rod Suitable for Freshwater and Saltwater**MILEXNKO**$36.81**42 rev1y ago](https://www.amazon.sg/dp/B0F6YPSWW6) [**Abu Garcia Tormentor2 Travel Spinning Rod Lightweight Fishing Rod with 24T Carbon Blank Cork Handle Compact Design for Travellers Freshwater and Saltwater Predatory Fish 2.13 m 10-30 g**Abu Garcia**$46.68**119 rev1y ago](https://www.amazon.sg/dp/B0DLG58LBY) [**Ugly Stik GX2 Spinning Fishing Rod**Ugly Stik**$84.83**24 rev2y ago](https://www.amazon.sg/dp/B0D15ZTCW7) [**Ugly Stik 7 GX2 Spinning Rod 4-Piece Fishing Rod Medium Rod Power 6-15 lb Line Rating 1/8-5/8 oz Lure Rating**Ugly Stik**$83.97**27 rev2y ago](https://www.amazon.sg/dp/B0D163GWF6) [**Yo-Zuri Hydro Minnow LC F 150mm 6in Green Mackerel**DUEL**$15.99**138 rev2y ago](https://www.amazon.sg/dp/B074DYXZM4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ugly Stik GX2 Spinning Fishing Rod**Ugly Stik**$84.83**4.3★**▲ 55%**](https://www.amazon.sg/dp/B0D15ZTCW7) [**Yo-Zuri Hydro Minnow LC F 150mm 6in Green Mackerel**DUEL**$15.99**4.7★**▲ 54%**](https://www.amazon.sg/dp/B074DYXZM4) [**Ugly Stik 7 GX2 Spinning Rod 4-Piece Fishing Rod Medium Rod Power 6-15 lb Line Rating 1/8-5/8 oz Lure Rating**Ugly Stik**$83.97**4.4★**▲ 48%**](https://www.amazon.sg/dp/B0D163GWF6) [**Shock Leader Fluorocarbon 20lb. (#5)**Varivas**$18.65**4.5★**▲ 43%**](https://www.amazon.sg/dp/B000AQR5IO) [**Abu Garcia Tormentor2 Travel Spinning Rod Lightweight Fishing Rod with 24T Carbon Blank Cork Handle Compact Design for Travellers Freshwater and Saltwater Predatory Fish 2.13 m 10-30 g**Abu Garcia**$46.68**4.2★**▲ 17%**](https://www.amazon.sg/dp/B0DLG58LBY)
**~~View all trending →~~**
## **Common questions**
- **Is fishing profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 7 tracked products. 90-day search growth is +68.1%. Flapen's verdict: Skip it (40/100).
- **How competitive is the fishing niche?**
- 6 brands and 6 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 96% of demand.
- **What does it cost to enter the fishing niche?**
- Listings span $15.99–$84.83; the average listing price is $46.25 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.
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