---
title: "Badminton Racket — $20K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/sporting-goods/badminton-racket"
last_updated: "2026-08-08T05:16:32.486Z"
locale: en
meta:
description: "Niche score 36/100 · $20K/yr market · 13K searches/yr · $91.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $20K/yr market · 13K searches/yr · $91.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Badminton Racket — $20K/yr Amazon SG Niche (2026) - Flapen"
---
# **badminton racket**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 5Growth 52Conversion 21Competition 0Returns 100Price range 33Avg price 78Brand share 0Review moat 51Quality gap 72
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$91.21**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+22.7%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****1,478.8**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$42.27–$218.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$20K**
$20K/yr · 13K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, badminton racket is a $20K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **badminton racket market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$9K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#9**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **20%**
- **Out of stock**
- **18.5%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- YONEX87% - Talbot-Torro13% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 50 weeks — +22.7% search growth over the last 90 days.
600400Spike '25Black Friday '25Spike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/sg/sporting-goods/badminton-racket/trend)
## **Top badminton racket search terms**
- **badminton racket**7K/yr+19.9%0.5% conv. - **badminton**3K/yr+102.2%0.0% conv. - **yonex badminton racket**3K/yr-26.7%0.0% conv. [**All search terms **](https://flapen.com/research/sg/sporting-goods/badminton-racket/search-terms)
## **Top badminton racket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$3K30%$6K45%$9K60%$12K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YONEX Graphite Badminton Racquet Astrox Lite Series (G4 77 Grams 30 lbs Tension) (Astrox Lite 27i)**YONEX**$59.08**4.3★3,851 rev](https://www.amazon.sg/dp/B08WQ2THFG) [2**YONEX Badminton Racket Nanofare 700 Pro Midnight Purple (339) 4U5 2NF700P**YONEX**$218.75**4.5★11 rev](https://www.amazon.sg/dp/B0DDFZBF36) [3**Talbot Torro Unisex Youth Badminton Set 2 Attacker Junior Multicoloured One Size**Talbot-Torro**$42.27**4.5★427 rev](https://www.amazon.sg/dp/B01M5GANS9) [4**Yonex GR 303 Combo Badminton Racquet with Full Cover Set of 2 (Black)**YONEX**$44.94**4.1★2,449 rev](https://www.amazon.sg/dp/B07KMWDBGJ) [5**YONEX Badminton Racquet Arcsaber 11 Play Grayish Pearl G5 4U(YONEX-ARC11-PLAY-GRPR)**YONEX**$91.00**4.2★656 rev](https://www.amazon.sg/dp/B09TG4W776)
### **Newest**
by launch date
[**YONEX Badminton Racket Nanofare 700 Pro Midnight Purple (339) 4U5 2NF700P**YONEX**$218.75**11 rev1y ago](https://www.amazon.sg/dp/B0DDFZBF36) [**Talbot Torro Unisex Youth Badminton Set 2 Attacker Junior Multicoloured One Size**Talbot-Torro**$42.27**427 rev2y ago](https://www.amazon.sg/dp/B01M5GANS9) [**YONEX Badminton Racquet Arcsaber 11 Play Grayish Pearl G5 4U(YONEX-ARC11-PLAY-GRPR)**YONEX**$91.00**656 rev4y ago](https://www.amazon.sg/dp/B09TG4W776) [**YONEX Graphite Badminton Racquet Astrox Lite Series (G4 77 Grams 30 lbs Tension) (Astrox Lite 27i)**YONEX**$59.08**3,851 rev4y ago](https://www.amazon.sg/dp/B08WQ2THFG) [**Yonex GR 303 Combo Badminton Racquet with Full Cover Set of 2 (Black)**YONEX**$44.94**2,449 rev7y ago](https://www.amazon.sg/dp/B07KMWDBGJ)
### **Trending**
90-day click momentum
[**Talbot Torro Unisex Youth Badminton Set 2 Attacker Junior Multicoloured One Size**Talbot-Torro**$42.27**4.5★**▲ 54%**](https://www.amazon.sg/dp/B01M5GANS9) [**YONEX Badminton Racket Nanofare 700 Pro Midnight Purple (339) 4U5 2NF700P**YONEX**$218.75**4.5★**▲ 32%**](https://www.amazon.sg/dp/B0DDFZBF36) [**YONEX Graphite Badminton Racquet Astrox Lite Series (G4 77 Grams 30 lbs Tension) (Astrox Lite 27i)**YONEX**$59.08**4.3★**— 2%**](https://www.amazon.sg/dp/B08WQ2THFG) [**YONEX Badminton Racquet Arcsaber 11 Play Grayish Pearl G5 4U(YONEX-ARC11-PLAY-GRPR)**YONEX**$91.00**4.2★**▼ 20%**](https://www.amazon.sg/dp/B09TG4W776) [**Yonex GR 303 Combo Badminton Racquet with Full Cover Set of 2 (Black)**YONEX**$44.94**4.1★**▼ 72%**](https://www.amazon.sg/dp/B07KMWDBGJ)
## **Common questions**
- **Is badminton racket profitable to sell on Amazon Singapore?**
- The niche generates $20K/yr across 5 tracked products. 90-day search growth is +22.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the badminton racket niche?**
- 2 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the badminton racket niche?**
- Listings span $42.27–$218.75; the average listing price is $91.21 (sweet spot $15–$100). The average incumbent carries 1,479 reviews — the moat a new listing must climb.
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