---
title: "Pet Wipes — $9K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/pet-supplies/pet-wipes"
last_updated: "2026-08-06T23:38:56.083Z"
locale: en
meta:
  description: "Niche score 32/100 · $9K/yr market · 2K searches/yr · $34.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · $9K/yr market · 2K searches/yr · $34.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Pet Wipes — $9K/yr Amazon SG Niche (2026) - Flapen"
---

# **pet wipes**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 19Conversion 97Competition 0Returns 60Price range 95Avg price 95Brand share 0Review moat 22Quality gap 23

**Conversion**

**Incredible****15.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$34.01**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.77–$52.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****9,565.67**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-12.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$9K**

$9K/yr · 2K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")

According to Flapen's Amazon Singapore niche tracking, pet wipes is a $9K/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 32/100.

Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **pet wipes market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**250–500**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$9K–$17K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**15.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#23**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**67%**</dd>

<dt>**Out of stock**</dt><dd>**11.1%**</dd>

<dt>**Avg brand age**</dt><dd>**58 months**</dd>

<dt>**Avg seller age**</dt><dd>**0 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▼falling

**Sellers**

**6**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- SHARKBEEPOWER39% - Earth Rated37% - Pogi's Pet Supplies24%

## **Demand**

Weekly Amazon search volume, last 45 weeks — -12.7% search growth over the last 90 days.

7050Spike '25Black Friday '25Spike '26Prime Day '26Sep '25Nov '25Dec '25Feb '26Mar '26May '26

[**Open Trend **](https://flapen.com/research/sg/pet-supplies/pet-wipes/trend)

## **Top pet wipes products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$89120%$2K30%$3K40%$4K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))](https://m.media-amazon.com/images/I/41hwdHPxmsL.jpg)**Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))**SHARKBEEPOWER**$16.77**4.5★118 rev](https://www.amazon.sg/dp/B0F2YGRLC3) [2![Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)](https://m.media-amazon.com/images/I/41VyioGW57L.jpg)**Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)**Earth Rated**$52.06**4.8★5,800 rev](https://www.amazon.sg/dp/B088KZGCQG) [3![Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented](https://m.media-amazon.com/images/I/411aCXxV7FL.jpg)**Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented**Pogi's Pet Supplies**$33.21**4.6★22,779 rev](https://www.amazon.sg/dp/B06XPQ2WFB)

### **Newest**

by launch date

[![Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))](https://m.media-amazon.com/images/I/41hwdHPxmsL.jpg)**Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))**SHARKBEEPOWER**$16.77**118 rev1y ago](https://www.amazon.sg/dp/B0F2YGRLC3) [![Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)](https://m.media-amazon.com/images/I/41VyioGW57L.jpg)**Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)**Earth Rated**$52.06**5,800 rev6y ago](https://www.amazon.sg/dp/B088KZGCQG) [![Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented](https://m.media-amazon.com/images/I/411aCXxV7FL.jpg)**Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented**Pogi's Pet Supplies**$33.21**22,779 rev11y ago](https://www.amazon.sg/dp/B06XPQ2WFB)

### **Trending**

90-day click momentum

[![Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented](https://m.media-amazon.com/images/I/411aCXxV7FL.jpg)**Pogis Grooming Wipes - 100 Deodorising Wipes for Dogs & Cats - Biodegradable Green Tea Scented**Pogi's Pet Supplies**$33.21**4.6★**▲ 22%**](https://www.amazon.sg/dp/B06XPQ2WFB) [![Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))](https://m.media-amazon.com/images/I/41hwdHPxmsL.jpg)**Pet Grooming Wipes for Dogs and Cats - Odor Control Cleans Paws Bottom Face and Body Safe for Sensitive Skin (100 Wipes (1 Pack))**SHARKBEEPOWER**$16.77**4.5★**— 4%**](https://www.amazon.sg/dp/B0F2YGRLC3) [![Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)](https://m.media-amazon.com/images/I/41VyioGW57L.jpg)**Earth Rated Dog Wipes USDA-Certified 99 Percent Biobased Hypoallergenic Pet Wipes for Dogs & Cats Unscented Deodorizing Grooming Wipes for Paws Body and Butt (400-Count Unscented)**Earth Rated**$52.06**4.8★**— 7%**](https://www.amazon.sg/dp/B088KZGCQG)

## **What buyers say about pet wipes**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**50%

*“this one is just right”*

**Smell**50%

*“this smells amazing”*

## **Common questions**

<dl>

<dt>**Is pet wipes profitable to sell on Amazon Singapore?**</dt><dd>The niche generates $9K/yr across 3 tracked products. 90-day search growth is -12.7%. Flapen's verdict: Skip it (32/100).</dd>

<dt>**How competitive is the pet wipes niche?**</dt><dd>3 brands and 6 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What does it cost to enter the pet wipes niche?**</dt><dd>Listings span $16.77–$52.06; the average listing price is $34.01 (sweet spot $15–$100). The average incumbent carries 9,566 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Pet Supplies**

- 32 [**pee pad**](https://flapen.com/research/sg/pet-supplies/pee-pad)$0/yr-7.6%**Skip it**- 34 [**automatic cat feeder**](https://flapen.com/research/sg/pet-supplies/automatic-cat-feeder)$0/yr+22.4%**Skip it**- 29 [**cat scratcher**](https://flapen.com/research/sg/pet-supplies/cat-scratcher)$0/yr+14.4%**Skip it**- 29 [**cat toy**](https://flapen.com/research/sg/pet-supplies/cat-toy)$0/yr-3.3%**Skip it**- 27 [**dog harness**](https://flapen.com/research/sg/pet-supplies/dog-harness)$0/yr-13.2%**Skip it**- 27 [**cat litter box**](https://flapen.com/research/sg/pet-supplies/cat-litter-box)$0/yr+5.2%**Skip it**[**All Pet Supplies niches **](https://flapen.com/research/sg/pet-supplies)