---
title: "Cat Scratcher — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/pet-supplies/cat-scratcher"
last_updated: "2026-08-07T08:42:31.313Z"
locale: en
meta:
description: "Niche score 29/100 · $0/yr market · 4K searches/yr · $85.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $0/yr market · 4K searches/yr · $85.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cat Scratcher — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **cat scratcher**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 43Conversion 0Competition 0Returns 100Price range 80Avg price 80Brand share 0Review moat 18Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$85.12**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$61.18–$109.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+14.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****16,715**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 4K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, cat scratcher is a $0/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 29/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cat scratcher market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$9K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#7**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **17.3%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- SmartCat58% - SOCATER42%
## **Demand & seasonality**
Weekly Amazon search volume, last 95 weeks — +14.4% search growth over the last 90 days.
250150Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/sg/pet-supplies/cat-scratcher/trend)
## **Top cat scratcher products on Amazon**
All 2 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SmartCat Ultimate Scratching Post Beige Large 32 Inch Tower - Sisal Fiber Simple Design - For All Cats**SmartCat**$109.05**4.7★32,397 rev](https://www.amazon.sg/dp/B000634MH8) [2**SOCATER Cat Scratching Post 33 Inch Nature Sisal Cat Scratch Post for Indoor Cats Large Cat Scratcher Protect Your Furniture for All Breeds**SOCATER**$61.18**4.4★1,033 rev](https://www.amazon.sg/dp/B0CY1ZF52H)
### **Newest**
by launch date
[**SOCATER Cat Scratching Post 33 Inch Nature Sisal Cat Scratch Post for Indoor Cats Large Cat Scratcher Protect Your Furniture for All Breeds**SOCATER**$61.18**1,033 rev2y ago](https://www.amazon.sg/dp/B0CY1ZF52H) [**SmartCat Ultimate Scratching Post Beige Large 32 Inch Tower - Sisal Fiber Simple Design - For All Cats**SmartCat**$109.05**32,397 rev17y ago](https://www.amazon.sg/dp/B000634MH8)
### **Trending**
90-day click momentum
[**SOCATER Cat Scratching Post 33 Inch Nature Sisal Cat Scratch Post for Indoor Cats Large Cat Scratcher Protect Your Furniture for All Breeds**SOCATER**$61.18**4.4★**▲ 27%**](https://www.amazon.sg/dp/B0CY1ZF52H) [**SmartCat Ultimate Scratching Post Beige Large 32 Inch Tower - Sisal Fiber Simple Design - For All Cats**SmartCat**$109.05**4.7★**▼ 14%**](https://www.amazon.sg/dp/B000634MH8)
## **Common questions**
- **Is cat scratcher profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 2 tracked products. 90-day search growth is +14.4%. Flapen's verdict: Skip it (29/100).
- **How competitive is the cat scratcher niche?**
- 2 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **When does demand for cat scratcher peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the cat scratcher niche?**
- Listings span $61.18–$109.05; the average listing price is $85.12 (sweet spot $15–$100). The average incumbent carries 16,715 reviews — the moat a new listing must climb.
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