---
title: "Uniball Zento Signature — $11K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/office-products/uniball-zento-signature"
last_updated: "2026-08-08T06:59:56.363Z"
locale: en
meta:
description: "Niche score 34/100 · $11K/yr market · 13K searches/yr · $45.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $11K/yr market · 13K searches/yr · $45.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Uniball Zento Signature — $11K/yr Amazon SG Niche (2026) - Flapen"
---
# **uniball zento signature**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 3Growth 9Conversion 25Competition 20Returns 100Price range 90Avg price 95Brand share 0Review moat 87Quality gap 35
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$45.44**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.11–$97.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****259.91**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****2.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-33.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$11K**
$11K/yr · 13K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, uniball zento signature is a $11K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **uniball zento signature market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$5K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#64**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **106 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**11**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**0%**
- 三菱鉛筆76% - Uni-Ball15% - Uniball ZENTO9% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 46 weeks — -33.0% search growth over the last 90 days.
500300Spike '25Black Friday '25Holiday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/office-products/uniball-zento-signature/trend)
## **Top uniball zento signature products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$2K30%$3K40%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**三菱鉛筆 uniball ZENTO Signature Model Rollerball Pen Metal Design with Magnetic Cap Fine 0.5mm Water-Based Black Ink Ultra-Smooth with Reduced Friction Metallic Black UBZH05M.24**三菱鉛筆**$84.34**4.6★91 rev](https://www.amazon.sg/dp/B0DWZVLT6T) [2**uniball zento Uniball Zento Signature Model Champagne Gold ubzh 07 25**三菱鉛筆**$91.41**4.4★38 rev](https://www.amazon.sg/dp/B0GC67B1T1) [3**Ballpoint Pen Uni-Ball One ZENTO 0.5mm/Flow Hematite**三菱鉛筆**$20.65**4.4★371 rev](https://www.amazon.sg/dp/B0DX1HJWG1) [4**Uniball Zento Gel Ink Rollerball Pens 12 Black Medium Point Smooth Writing Pens Colored Japanese Pens Muted Colors**Uni-Ball**$17.64**4.7★525 rev](https://www.amazon.sg/dp/B0D9CQJ93L) [5**三菱鉛筆 uniball ZENTO Signature Model Rollerball Pen Metal Design with Magnetic Cap Extra Fine 0.38mm Water-Based Black Ink Ultra-Smooth with Reduced Friction Silver UBZH38.26**三菱鉛筆**$53.27**4.7★80 rev](https://www.amazon.sg/dp/B0DX1LHVL4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**uniball zento Uniball Zento Signature Model Champagne Gold ubzh 07 25**三菱鉛筆**$91.41**38 rev6mo ago](https://www.amazon.sg/dp/B0GC67B1T1) [**Mitsubishi Pencil UBNZSC05.4P Uniball ZENTO Standard 0.5 4 Pack**三菱鉛筆**$11.39**61 rev1y ago](https://www.amazon.sg/dp/B0F2HGXPPH) [**Ballpoint Pen Uni-Ball One ZENTO 0.5mm/Flow Hematite**三菱鉛筆**$20.65**371 rev1y ago](https://www.amazon.sg/dp/B0DX1HJWG1) [**Mitsubishi Pencil UBNZS05.3C Uniball ZENTO Basic 0.5 Water-Based Ballpoint Pen Set of 3 Black Red Blue**三菱鉛筆**$9.83**119 rev1y ago](https://www.amazon.sg/dp/B0F2HDDDJD) [**三菱鉛筆 uniball ZENTO Signature Model Rollerball Pen Metal Design with Magnetic Cap Fine 0.5mm Water-Based Black Ink Ultra-Smooth with Reduced Friction Metallic Black UBZH05M.24**三菱鉛筆**$84.34**91 rev1y ago](https://www.amazon.sg/dp/B0DWZVLT6T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**三菱鉛筆 uniball ZENTO Signature Model Rollerball Pen Metal Design with Magnetic Cap Fine 0.5mm Water-Based Black Ink Ultra-Smooth with Reduced Friction Metallic Black UBZH05M.24**三菱鉛筆**$84.34**4.6★**▲ 271%**](https://www.amazon.sg/dp/B0DWZVLT6T) [**uniball zento Uniball Zento Signature Model Champagne Gold ubzh 07 25**三菱鉛筆**$91.41**4.4★**▲ 251%**](https://www.amazon.sg/dp/B0GC67B1T1) [**三菱鉛筆 uniball ZENTO Signature Model Rollerball Pen Metal Design with Magnetic Cap Extra Fine 0.38mm Water-Based Black Ink Ultra-Smooth with Reduced Friction Silver UBZH38.26**三菱鉛筆**$53.27**4.7★**▲ 106%**](https://www.amazon.sg/dp/B0DX1LHVL4) [**Mitsubishi Pencil UBNZSC05.4P Uniball ZENTO Standard 0.5 4 Pack**三菱鉛筆**$11.39**4.6★**▲ 35%**](https://www.amazon.sg/dp/B0F2HGXPPH) [**uniball ZENTO UBNZF05 Zent Flow Model 0.02 inch (0.5 mm)**三菱鉛筆**$13.74**4.4★**— 10%**](https://www.amazon.sg/dp/B0DWZVRJG5)
**~~View all trending →~~**
## **Common questions**
- **Is uniball zento signature profitable to sell on Amazon Singapore?**
- The niche generates $11K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -33.0%. Flapen's verdict: Skip it (34/100).
- **How competitive is the uniball zento signature niche?**
- 3 brands and 11 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the uniball zento signature niche?**
- Listings span $9.11–$97.22; the average listing price is $45.44 (sweet spot $15–$100). The average incumbent carries 260 reviews — the moat a new listing must climb.
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