---
title: "Thermos Food Jar — $4K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/home/thermos-food-jar"
last_updated: "2026-08-08T05:25:47.878Z"
locale: en
meta:
description: "Niche score 47/100 · $4K/yr market · 13K searches/yr · $31.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $4K/yr market · 13K searches/yr · $31.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Thermos Food Jar — $4K/yr Amazon SG Niche (2026) - Flapen"
---
# **thermos food jar**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 1Growth 61Conversion 13Competition 71Returns 96Price range 95Avg price 95Brand share 0Review moat 45Quality gap 48
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$31.58**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$19.72–$49.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+37.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,962.24**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$4K**
$4K/yr · 13K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, thermos food jar is a $4K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **thermos food jar market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$3K–$8K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#25**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **53 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 99%
**Open market**
**0%**
- THERMOS75% - Tiger12% - Hydro Flask9% - ZWILLING2% - STANLEY1% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 47 weeks — +37.3% search growth over the last 90 days.
1K600Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/home/thermos-food-jar/trend)
## **Top thermos food jar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1698%$33812%$50716%$675101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Thermos JEE-550 IBL Vacuum Insulated Soup Lunch Set 300 ml Soup Jar and Container Set Indigo Blue**THERMOS**$32.33**4.4★492 rev](https://www.amazon.sg/dp/B0D9XY6QLS) [2**Thermos JBU-303B ASB Vacuum Insulated Soup Jar 10.1 fl oz (300 ml) Miffy Ash Blue Hot and Cold**THERMOS**$28.12**4.3★34 rev](https://www.amazon.sg/dp/B0FKGPD14X) [3**Thermos Vacuum Insulated Soup Jar 13.5 fl oz (400 ml) Black JED-400 BK**THERMOS**$28.68**4.4★1,037 rev](https://www.amazon.sg/dp/B0D9XYGJZJ) [4**Tiger MKL-W040WK Vacuum-Insulated Food Jar Gasket-Integrated Model Vacuum Flask Soup Jar 400 ml Heat Retention Lunch Box Dishwasher-Safe Wide Mouth Rounded Bottom Egret White**Tiger**$33.45**4.3★86 rev](https://www.amazon.sg/dp/B0FGD6ZNXH) [5**Thermos JEE-800 DGY Vacuum Insulated Soup Lunch Set 400 ml Soup Jar and Container Set Dark Gray**THERMOS**$31.26**4.4★492 rev](https://www.amazon.sg/dp/B0D9XWLBQ3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tiger Thermos Vacuum Insulated Food Jar 16.9 fl oz (500 ml) Thermal Bento Box Dishwasher and Dryer Safe Wide Mouth Round Bottom Eagle White MKL-W050WK**Tiger**$32.03**86 rev10mo ago](https://www.amazon.sg/dp/B0FGD639QB) [**Tiger MKL-W040WK Vacuum-Insulated Food Jar Gasket-Integrated Model Vacuum Flask Soup Jar 400 ml Heat Retention Lunch Box Dishwasher-Safe Wide Mouth Rounded Bottom Egret White**Tiger**$33.45**86 rev10mo ago](https://www.amazon.sg/dp/B0FGD6ZNXH) [**Thermos JBU-303B ASB Vacuum Insulated Soup Jar 10.1 fl oz (300 ml) Miffy Ash Blue Hot and Cold**THERMOS**$28.12**34 rev11mo ago](https://www.amazon.sg/dp/B0FKGPD14X) [**Thermos JEG-200 LTG Vacuum Insulated Soup Jar 6.8 fl oz (200 ml) Light Green Dishwasher Safe Hot & Cold Retention Simple Construction Lid**THERMOS**$19.72**332 rev11mo ago](https://www.amazon.sg/dp/B0FKGNHSYD) [**Dishwasher Safe Model Thermos Vacuum Insulated Soup Jar 300ml Soft Pink Easy-to-Clean One-Piece Seal Structure All-Wash Unit Simple Maintenance with 3 Washable Parts Keeps Food Warm and Cold JEF-300**THERMOS**$29.50**240 rev11mo ago](https://www.amazon.sg/dp/B0FKGL12GH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hydro Flask FOOD JAR AGAVE**Hydro Flask**$41.82**4.5★**▲ 190%**](https://www.amazon.sg/dp/B0CQPNXYT9) [**Thermos JED-500 BK Vacuum Insulated Soup Jar 500 ml Completely Dishwasher Safe Hot & Cold Insulation Easy to Clean Round Mouth Design Standard Model Black**THERMOS**$27.80**4.4★**▲ 93%**](https://www.amazon.sg/dp/B0D9XV7VCS) [**Stanley Classic Legendary Food Jar 0.4L with Spork - Keeps Cold or Hot For 7 Hours - BPA-Free Stainless Steel Soup Flask - Leakproof - Dishwasher Safe - Rose Quartz**STANLEY**$47.98**4.6★**▲ 81%**](https://www.amazon.sg/dp/B0CNTVCWLL) [**Dishwasher Safe Model Thermos Vacuum Insulated Soup Jar 300ml Soft Pink Easy-to-Clean One-Piece Seal Structure All-Wash Unit Simple Maintenance with 3 Washable Parts Keeps Food Warm and Cold JEF-300**THERMOS**$29.50**4.4★**▲ 74%**](https://www.amazon.sg/dp/B0FKGL12GH) [**Thermos JEE-550 IBL Vacuum Insulated Soup Lunch Set 300 ml Soup Jar and Container Set Indigo Blue**THERMOS**$32.33**4.4★**▲ 46%**](https://www.amazon.sg/dp/B0D9XY6QLS)
**~~View all trending →~~**
## **What buyers say about thermos food jar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**33%
*“Perfect size”*
**Heat Resistance**17%
*“Heat retention so-so”*
**Compactness**17%
*“Very compact and nifty”*
**Storage Capacity**17%
*“Doesnt occupy too much space in bag to work”*
### **What buyers complain about **
**Dishwasher Safe**50%
*“Paint coating doesnt last in dishwasher”*
### **Top return reasons **
**Size-Overall**60%
**Material Quality**10%
**Compatibility-Overall**10%
**Defective Material/Parts**10%
**Functionality-Overall**10%
## **Common questions**
- **Is thermos food jar profitable to sell on Amazon Singapore?**
- The niche generates $4K/yr across 21 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +37.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the thermos food jar niche?**
- 5 brands and 7 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in thermos food jar?**
- Top complaints mined from reviews: Dishwasher Safe. The return rate is 0.8%.
- **What does it cost to enter the thermos food jar niche?**
- Listings span $19.72–$49.72; the average listing price is $31.58 (sweet spot $15–$100). The average incumbent carries 1,962 reviews — the moat a new listing must climb.
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