---
title: "Sink Caddy — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/home/sink-caddy"
last_updated: "2026-08-08T06:01:57.276Z"
locale: en
meta:
description: "Niche score 48/100 · $0/yr market · 11K searches/yr · $21.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $0/yr market · 11K searches/yr · $21.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sink Caddy — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **sink caddy**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 51Conversion 0Competition 68Returns 87Price range 80Avg price 91Brand share 61Review moat 23Quality gap 52
**Avg price**
**Great****$21.30**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$7.93–$46.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+21.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****7,112.2**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 11K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=sg&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Singapore niche tracking, sink caddy is a $0/yr Amazon Singapore market (11K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 48/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sink caddy market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$2K–$5K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#110**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **32%**
- **Out of stock**
- **10.1%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **76 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 90%
**Open market**
**27%**
- Cisily19% - OXO15% - Joseph Joseph14% - Simplehuman13% - Generic7% - NiHome5%
## **Demand**
Weekly Amazon search volume, last 46 weeks — +21.1% search growth over the last 90 days.
450350Spike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/home/sink-caddy/trend)
## **Top sink caddy search terms**
- **sink caddy**3K/yr+44.0%1.2% conv. - **sponge holder**3K/yr+40.2%0.6% conv. - **kitchen sink caddy**864/yr+22.8%0.9% conv. - **sponge holder for kitchen sink**1K/yr-46.9%1.3% conv. - **sink organizer**518/yr+34.3%2.2% conv. - **kitchen sink organizer**1K/yr+93.6%0.5% conv. - **sink organiser**708/yr-26.2%1.0% conv. [**All search terms **](https://flapen.com/research/sg/home/sink-caddy/search-terms)
## **Top sink caddy products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$06%$09%$012%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Joseph Joseph Surface Sink Caddy Stainless Steel Sponge Holder Organizer for Kitchen Large Grey**Joseph Joseph**$29.12**4.6★14,132 rev](https://www.amazon.sg/dp/B01N1WP0RO) [2**Cisily Sponge Holder for Kitchen Sink Sink Caddy with High Brush Holder Organzier Rustproof 304 Stainless Steel Dish Organizer Divider Soap Dispenser Storage**Cisily**$13.34**4.6★13,676 rev](https://www.amazon.sg/dp/B0C3QZ7SNF) [3**simplehuman Slim Sink Caddy Brushed Stainless Steel**Simplehuman**$27.15**4.5★12,340 rev](https://www.amazon.sg/dp/B003VWL6TI) [4**NONG MO gray carbon steel sponge holder for kitchen sink with automatic draining - durable caddy space-saving kitchen organizers and storage easy to clean organizers and storage**Generic**$23.43**3.5★2 rev](https://www.amazon.sg/dp/B0FNNJ9MPN) [5**Oxo 13273500 Good Grips Stronghold Suction Sponge Holder Grey**OXO**$14.76**4.5★7,582 rev](https://www.amazon.sg/dp/B07VYZXCQ8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUMFGO Kitchen Sink Sponge Holder - Rustproof 304 Stainless Steel Caddy with High Brush Holder - Dish Organizer Divider for Clean and Tidy Sink (B)**SUMFGO**$18.58**2 rev9mo ago](https://www.amazon.sg/dp/B0FXWH9SF6) [**NONG MO gray carbon steel sponge holder for kitchen sink with automatic draining - durable caddy space-saving kitchen organizers and storage easy to clean organizers and storage**Generic**$23.43**2 rev11mo ago](https://www.amazon.sg/dp/B0FNNJ9MPN) [**SUMFGO Kitchen Sink Sponge Holder - Rustproof 304 Stainless Steel Caddy with High Brush Holder - Dish Organizer Divider for Clean and Tidy Sink**SUMFGO**$16.59**2 rev11mo ago](https://www.amazon.sg/dp/B0FMXPF8MC) [![[Space Saving] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)](https://m.media-amazon.com/images/I/51DWF7bcXeL.jpg)**\[Space Saving\] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)**LANDNEOO**$21.86**270 rev1y ago](https://www.amazon.sg/dp/B0FJ5RZHHH) [**Sinnsally Sponge Holder for Kitchen Sink Caddy Stainless Steel Dish Soap Dispenser Rack Dish Soap Caddy for Kitchen Sink Utensil Holder with Drain for Countertop Kitchen Counter Organizer and Storage**Sinnsally**$19.31**437 rev2y ago](https://www.amazon.sg/dp/B0D5WCCLP9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![[Space Saving] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)](https://m.media-amazon.com/images/I/51DWF7bcXeL.jpg)**\[Space Saving\] Sponge Holder for Kitchen Sink Great for Scrub Daddy / Scrub Mommy Sponges Rust-proof Sink Sponge Caddy Organizer for Dish Brush Scrubber - 2 Mounting Options (Suction Cups & Hooks)**LANDNEOO**$21.86**4.7★**▲ 161%**](https://www.amazon.sg/dp/B0FJ5RZHHH) [**Muji Stainless Steel Sponge Rack**MUJI**$7.93**4.0★**▲ 146%**](https://www.amazon.sg/dp/B015RNNIG2) [**NiHome Black Extendable Over Sink Kitchen Organizer Telescopic Sink Storage Rack with Non-Slip Pads Adjustable Sponge/Brush Rack Drainage ABS Material**NiHome**$28.13**4.4★**▲ 104%**](https://www.amazon.sg/dp/B0CYP34D8B) [**RIOMZY Instant Dry Sink Caddy Organizer Water Absorbing Stone Tray for Kitchen Bathroom Countertop Fast Drying Sink Caddy (with Wooden Feet and Natural Loofah Gray)**RIOMZY**$27.46**4.6★**▲ 83%**](https://www.amazon.sg/dp/B0CP7QBN7G) [**Cisily 2-Tier Kitchen Sink Caddy Organzier Rack with Dish Brush Sponge Holder**Cisily**$25.22**4.6★**▲ 57%**](https://www.amazon.sg/dp/B0F2H4PF7R)
**~~View all trending →~~**
## **What buyers say about sink caddy**
What buyers praise and complain about, mined from review topics.
### **What buyers complain about **
**Maintenance And Repair**50%
*“is for,no way out the best way to fix it”*
**Value For Money**25%
*“Not worth the price”*
**Quality-Overall**25%
*“Low Quality”*
### **Top return reasons **
**Size-Overall**50%
**Advertised Vs Actual Product**19%
**Rusts/Corrodes**13%
**Scratch Resistance**13%
**Defective Material/Parts**6%
## **Common questions**
- **Is sink caddy profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +21.1%. Flapen's verdict: Skip it (48/100).
- **How competitive is the sink caddy niche?**
- 15 brands and 37 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in sink caddy?**
- Top complaints mined from reviews: Maintenance And Repair, Value For Money, Quality-Overall. The return rate is 1.4%.
- **What does it cost to enter the sink caddy niche?**
- Listings span $7.93–$46.38; the average listing price is $21.30 (sweet spot $15–$100). The average incumbent carries 7,112 reviews — the moat a new listing must climb.
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