---
title: "Trend — mop - Flapen"
canonical_url: "https://flapen.com/research/sg/home/mop/trend"
last_updated: "2026-08-08T06:51:01.671Z"
locale: en
meta:
  description: "Niche score 51/100 · $14K/yr market · 19K searches/yr · $42.54 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $14K/yr market · 19K searches/yr · $42.54 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — mop - Flapen"
---

# **mop**

**Worth a look**

Shows low returns (0.7%), but a small market ($14K/yr) keeps it on the watch list.

Market size 4Growth 22Conversion 22Competition 76Returns 97Price range 86Avg price 95Brand share 56Review moat 21Quality gap 79

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$42.54**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.49–$105.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-6.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****11,341.93**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$14K**

$14K/yr · 19K searches

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")

## Trend