---
title: "Knife Holder — $7K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/home/knife-holder"
last_updated: "2026-08-08T05:16:23.619Z"
locale: en
meta:
description: "Niche score 46/100 · $7K/yr market · 13K searches/yr · $45.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $7K/yr market · 13K searches/yr · $45.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Knife Holder — $7K/yr Amazon SG Niche (2026) - Flapen"
---
# **knife holder**
**Skip it**
A small market ($7K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 36Conversion 15Competition 51Returns 91Price range 73Avg price 95Brand share 75Review moat 39Quality gap 38
**Avg price**
**Incredible****$45.93**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****$13.25–$129.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,570.15**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+8.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$7K**
$7K/yr · 13K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=sg&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Singapore niche tracking, knife holder is a $7K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 60% of demand. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **knife holder market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$5K–$11K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#42**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **20%**
- **Out of stock**
- **14.1%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **76 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**60%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 100%
**Open market**
**35%**
- ZWILLING20% - BXIO13% - Felovr HEALTHY LIFESTYLE FOR EVERYDAY12% - Toosbuc8% - WMF6% - Uniharpa6%
## **Demand**
Weekly Amazon search volume, last 47 weeks — +8.7% search growth over the last 90 days.
700500Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/home/knife-holder/trend)
## **Top knife holder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$35110%$70215%$1K20%$1K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ZWILLING Z1028-185 Bristle Knife Block Vertical Knife Stand Anti-Slip Space Saving**ZWILLING**$39.45**4.6★35 rev](https://www.amazon.sg/dp/B00TKQ8LMY) [2**Stainless Steel Universal Knife Block Holder with Slots for Scissors or Sharpening Rod Space Saver Knife Storage Detachable for Easy Cleaning Square Knife Holder For Safe**BXIO**$24.50**4.4★1,140 rev](https://www.amazon.sg/dp/B085RXMZ3C) [3**Universal Freedom Knife Storage Stand Multi-Functional Knife Block Holder PP Resin Round Knife Holder Unique Design Slot to Protect Blades Detachable for Easy Cleaning (White Snowflake Dots)**Toosbuc**$34.26**4.6★1,267 rev](https://www.amazon.sg/dp/B08LNRCR7L) [4**Knife Holder and Utensil Holder - Stainless-Steel Modern Rectangular Design Universal Knife Block and Kitchen Utensils Organizer for Counter-top**Felovr HEALTHY LIFESTYLE FOR EVERYDAY**$21.20**4.2★3 rev](https://www.amazon.sg/dp/B0DS87Z4PT) [5**Uniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe**Uniharpa**$37.18**4.6★380 rev](https://www.amazon.sg/dp/B07Y825WM8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Uniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe**Uniharpa**$37.18**380 rev10mo ago](https://www.amazon.sg/dp/B07Y825WM8) [**Kitchen Knife Holder Stainless Steel Universal Knife Block Holder Edge-Protect Knife Storage Organizer Space-Saving Knife Storage Countertop Slotless Knife Holder Storage for Kitchen Counter**Felovr HEALTHY LIFESTYLE FOR EVERYDAY**$17.31**1 rev1y ago](https://www.amazon.sg/dp/B0FGPMYK7Y) [**ZWILLING Z1028-185 Bristle Knife Block Vertical Knife Stand Anti-Slip Space Saving**ZWILLING**$39.45**35 rev1y ago](https://www.amazon.sg/dp/B00TKQ8LMY) [**Knife Holder and Utensil Holder - Stainless-Steel Modern Rectangular Design Universal Knife Block and Kitchen Utensils Organizer for Counter-top**Felovr HEALTHY LIFESTYLE FOR EVERYDAY**$21.20**3 rev1y ago](https://www.amazon.sg/dp/B0DS87Z4PT) [**KYOCERA Kitchen Products Round 6-8 Knife Block Plastic Black Stainless Steel 11 x 11 x 22.5 cm**KYOCERA**$49.41**37 rev1y ago](https://www.amazon.sg/dp/B078YXJX5M)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Uniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe**Uniharpa**$37.18**4.6★**▲ 271%**](https://www.amazon.sg/dp/B07Y825WM8) [**WMF FlexTec 1893844500 - Knife Block Stainless Steel**WMF**$129.72**4.6★**▲ 154%**](https://www.amazon.sg/dp/B0BDM856M9) [**Pearl Metal Knife Holder Stainless Steel Made in Japan Dish Drainer Basket Made in Japan HB-1783**pearl metal**$13.25**4.3★**▲ 118%**](https://www.amazon.sg/dp/B0132L6BJ2) [**Gourmetop Magnetic Knife Holder and Kitchen Utensil Holder All-In-One Magnetic Stand for Holding Everything Premium Acacia Wood Srong N40 Magnet Durable Kitchen Organizer**Gourmetop**$45.62**4.5★**▲ 101%**](https://www.amazon.sg/dp/B0D8YFKHKK) [**HOSHANHO Magnetic Knife Strips Magnetic Knife Holder for Wall Acacia Wood Knife Magnetic Strip Use as Knife Bar Knife Holder for Kitchen Utensil Organizer 40cm/16in**HOSHANHO**$68.64**4.5★**▲ 55%**](https://www.amazon.sg/dp/B0921NX1WJ)
**~~View all trending →~~**
## **What buyers say about knife holder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**50%
*“Quality is great it has not tarnished after a few months of use”*
**Advertised Vs Actual Product**25%
*“Product as advertised”*
**Value For Money**25%
*“Excellent product and value for money”*
### **Top return reasons **
**Size-Overall**42%
**Strength**17%
**Design-Overall**17%
**Flatness**17%
**Weight Heavy**8%
## **Common questions**
- **Is knife holder profitable to sell on Amazon Singapore?**
- The niche generates $7K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.7%. Flapen's verdict: Skip it (46/100).
- **How competitive is the knife holder niche?**
- 18 brands and 28 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 60% of demand.
- **What does it cost to enter the knife holder niche?**
- Listings span $13.25–$129.72; the average listing price is $45.93 (sweet spot $15–$100). The average incumbent carries 2,570 reviews — the moat a new listing must climb.
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