---
title: "Dish Drying Mat — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/home/dish-drying-mat"
last_updated: "2026-08-05T23:56:16.428Z"
locale: en
meta:
description: "Niche score 29/100 · $0/yr market · 2K searches/yr · $28.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $0/yr market · 2K searches/yr · $28.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dish Drying Mat — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **dish drying mat**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 41Conversion 0Competition 0Returns 82Price range 95Avg price 95Brand share 0Review moat 25Quality gap 35
**Avg price**
**Incredible****$28.70**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$22.25–$37.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+12.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,059**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 2K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, dish drying mat is a $0/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct–Nov. Verdict: Skip it — 29/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dish drying mat market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$3K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#63**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **13.3%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **76 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Bellemain27% - Meirrnyyu24% - Bunmery22% - LOKHOM14% - OXO13% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — +12.5% search growth over the last 90 days.
12575Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/sg/home/dish-drying-mat/trend)
## **Top dish drying mat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$01001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**XXL Dish Mat 24 x 17 (LARGEST MAT) Microfiber Dish Drying Mat Super absorbent by Bellemain (Mocha)**Bellemain**$37.02**4.7★11,920 rev](https://www.amazon.sg/dp/B093HG5HG4) [2**2 Pack Microfiber Dish Drying Mat 24*17 inch Absorbent Dish Drainer Kitchen Counter Large Size Dish Drying Pad for Countertops Sinks Draining Racks(Gray)**Meirrnyyu**$25.76**4.5★1,926 rev](https://www.amazon.sg/dp/B0BRP2MKFV) [3**Bunmery Stone Dish Drying Mat for Kitchen Counter 23.19(L)15.35(W) Instant Drying Stone Mat Diatomaceous Earth Dish Drying Mat Foldable and Super Absorbent Dish Drying Mat**Bunmery**$34.70**4.4★439 rev](https://www.amazon.sg/dp/B0DH28NNHL) [4**LOKHOM Dish Drying Mat for Kitchen Counter 12x20 Absorbent Coffee Bar Mat with Vintage Sage Flower Herbs Dish Drainer Rack Mat for Kitchen Counter**LOKHOM**$22.25**4.5★1,147 rev](https://www.amazon.sg/dp/B0CS6GCD2J) [5**OXO Good Grips Large Silicone Drying Mat**OXO**$23.77**4.6★4,863 rev](https://www.amazon.sg/dp/B004ZLAG54)
### **Newest**
by launch date
[**Bunmery Stone Dish Drying Mat for Kitchen Counter 23.19(L)15.35(W) Instant Drying Stone Mat Diatomaceous Earth Dish Drying Mat Foldable and Super Absorbent Dish Drying Mat**Bunmery**$34.70**439 rev1y ago](https://www.amazon.sg/dp/B0DH28NNHL) [**LOKHOM Dish Drying Mat for Kitchen Counter 12x20 Absorbent Coffee Bar Mat with Vintage Sage Flower Herbs Dish Drainer Rack Mat for Kitchen Counter**LOKHOM**$22.25**1,147 rev2y ago](https://www.amazon.sg/dp/B0CS6GCD2J) [**XXL Dish Mat 24 x 17 (LARGEST MAT) Microfiber Dish Drying Mat Super absorbent by Bellemain (Mocha)**Bellemain**$37.02**11,920 rev2y ago](https://www.amazon.sg/dp/B093HG5HG4) [**2 Pack Microfiber Dish Drying Mat 24*17 inch Absorbent Dish Drainer Kitchen Counter Large Size Dish Drying Pad for Countertops Sinks Draining Racks(Gray)**Meirrnyyu**$25.76**1,926 rev2y ago](https://www.amazon.sg/dp/B0BRP2MKFV) [**OXO Good Grips Large Silicone Drying Mat**OXO**$23.77**4,863 rev13y ago](https://www.amazon.sg/dp/B004ZLAG54)
### **Trending**
90-day click momentum
[**LOKHOM Dish Drying Mat for Kitchen Counter 12x20 Absorbent Coffee Bar Mat with Vintage Sage Flower Herbs Dish Drainer Rack Mat for Kitchen Counter**LOKHOM**$22.25**4.5★**▲ 29%**](https://www.amazon.sg/dp/B0CS6GCD2J) [**2 Pack Microfiber Dish Drying Mat 24*17 inch Absorbent Dish Drainer Kitchen Counter Large Size Dish Drying Pad for Countertops Sinks Draining Racks(Gray)**Meirrnyyu**$25.76**4.5★**▲ 21%**](https://www.amazon.sg/dp/B0BRP2MKFV) [**XXL Dish Mat 24 x 17 (LARGEST MAT) Microfiber Dish Drying Mat Super absorbent by Bellemain (Mocha)**Bellemain**$37.02**4.7★**— 7%**](https://www.amazon.sg/dp/B093HG5HG4) [**Bunmery Stone Dish Drying Mat for Kitchen Counter 23.19(L)15.35(W) Instant Drying Stone Mat Diatomaceous Earth Dish Drying Mat Foldable and Super Absorbent Dish Drying Mat**Bunmery**$34.70**4.4★**▼ 13%**](https://www.amazon.sg/dp/B0DH28NNHL) [**OXO Good Grips Large Silicone Drying Mat**OXO**$23.77**4.6★**▼ 31%**](https://www.amazon.sg/dp/B004ZLAG54)
## **What buyers say about dish drying mat**
What buyers praise and complain about, mined from review topics.
### **Top return reasons **
**Value For Money**50%
**Water Resistance**50%
## **Common questions**
- **Is dish drying mat profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 5 tracked products. 90-day search growth is +12.5%. Flapen's verdict: Skip it (29/100).
- **How competitive is the dish drying mat niche?**
- 5 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **When does demand for dish drying mat peak?**
- Demand peaks in Jul–Oct–Nov; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the dish drying mat niche?**
- Listings span $22.25–$37.02; the average listing price is $28.70 (sweet spot $15–$100). The average incumbent carries 4,059 reviews — the moat a new listing must climb.
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