---
title: "Claypot — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/home/claypot"
last_updated: "2026-08-08T05:23:18.923Z"
locale: en
meta:
description: "Niche score 32/100 · $0/yr market · 10K searches/yr · $48.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $0/yr market · 10K searches/yr · $48.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Claypot — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **claypot**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 42Conversion 0Competition 17Returns 23Price range 95Avg price 94Brand share 0Review moat 74Quality gap 79
**Price range**
**Incredible****$21.74–$82.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$48.49**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****558.7**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+13.8%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****5.6%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$0**
$0/yr · 10K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=sg&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Singapore niche tracking, claypot is a $0/yr Amazon Singapore market (10K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 32/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **claypot market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$5K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#46**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▲rising
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**0%**
- Ginpo75% - HARIO17% - 佐治陶器8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +13.8% search growth over the last 90 days.
500300Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/sg/home/claypot/trend)
## **Top claypot search terms**
- **donabe**4K/yr+5.9%0.0% conv. - **claypot**4K/yr-6.7%0.1% conv. - **ginpo**1K/yr+40.8%0.0% conv. - **japanese claypot**537/yr+151.0%0.0% conv. - **clay pot**786/yr+52.9%0.0% conv. [**All search terms **](https://flapen.com/research/sg/home/claypot/search-terms)
## **Top claypot products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ginpo Chrysanthemum Flower Rice Pot Double Lid Earthenware Compatible with Direct Fire Lapis Glaze Blue Made in Japan**Ginpo**$62.34**4.3★205 rev](https://www.amazon.sg/dp/B0D1FY21ND) [2![[Genuine Product] 21081 Banko Ware Ginpo Earthenware Pot (Deep Pot) No. 8 For 2-3 People Hanamishima Compatible with Direct Fire Heat Retention Made in Japan](https://m.media-amazon.com/images/I/41GuNy49m9L.jpg)**\[Genuine Product\] 21081 Banko Ware Ginpo Earthenware Pot (Deep Pot) No. 8 For 2-3 People Hanamishima Compatible with Direct Fire Heat Retention Made in Japan**Ginpo**$39.44**4.2★545 rev](https://www.amazon.sg/dp/B004VKTQFA) [3**Ginpo Touki 46071 Banko Ware Ginpo Chrysanthemum Flower Earthenware Pot No. 7 for 1-2 People Blue Blue Compatible with Direct Fires Stylish Made in Japan**Ginpo**$34.35**4.6★10 rev](https://www.amazon.sg/dp/B0D1G75CLC) [4**Ginpo Touki 21071 Banko Ware Ginpo Earthenware (Deep Pot) No. 7 For 1-2 People Hanamishima Heat Retention Made in Japan**Ginpo**$30.56**4.3★1,066 rev](https://www.amazon.sg/dp/B005NGXYKO) [5**Saji Pottery 30-1 Rice Pot Black 7.7 inches (19.5 cm) Banko Ware Exquisite Rice Pot (With Inner Lid) 3 Pieces**佐治陶器**$52.04**4.4★82 rev](https://www.amazon.sg/dp/B07N8Y9QYP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ginpo Touki 46071 Banko Ware Ginpo Chrysanthemum Flower Earthenware Pot No. 7 for 1-2 People Blue Blue Compatible with Direct Fires Stylish Made in Japan**Ginpo**$34.35**10 rev2y ago](https://www.amazon.sg/dp/B0D1G75CLC) [**Ginpo Chrysanthemum Flower Rice Pot Double Lid Earthenware Compatible with Direct Fire Lapis Glaze Blue Made in Japan**Ginpo**$62.34**205 rev2y ago](https://www.amazon.sg/dp/B0D1FY21ND) [**HARIO GDN-225-B-W Pot with Glass Lid No. 8 78.6 fl oz (2 000 ml)**HARIO**$59.00**16 rev2y ago](https://www.amazon.sg/dp/B0CZ396TK2) [**HARIO GNR-150-B-W Rice Pot with Glass Lid 1 to 2 Cups Visible Inside Heat-resistant Glass Ceramic Made in Japan**HARIO**$52.25**789 rev2y ago](https://www.amazon.sg/dp/B0CVRXMGRD) [**HARIO GIS-200 Yukihira Rice Pot Induction Compatible For 1 to 3 Cups Silver**HARIO**$82.69**1,487 rev2y ago](https://www.amazon.sg/dp/B06XXMFD2C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ginpo Chrysanthemum Flower Rice Pot Double Lid Earthenware Compatible with Direct Fire Lapis Glaze Blue Made in Japan**Ginpo**$62.34**4.3★**▲ 59%**](https://www.amazon.sg/dp/B0D1FY21ND) [**HARIO GNR-150-B-W Rice Pot with Glass Lid 1 to 2 Cups Visible Inside Heat-resistant Glass Ceramic Made in Japan**HARIO**$52.25**4.3★**▲ 40%**](https://www.amazon.sg/dp/B0CVRXMGRD) [**Ginpo Touki 46071 Banko Ware Ginpo Chrysanthemum Flower Earthenware Pot No. 7 for 1-2 People Blue Blue Compatible with Direct Fires Stylish Made in Japan**Ginpo**$34.35**4.6★**▲ 40%**](https://www.amazon.sg/dp/B0D1G75CLC) [**Ginpo Touki 21071 Banko Ware Ginpo Earthenware (Deep Pot) No. 7 For 1-2 People Hanamishima Heat Retention Made in Japan**Ginpo**$30.56**4.3★**▲ 30%**](https://www.amazon.sg/dp/B005NGXYKO) [**Saji Pottery 30-1 Rice Pot Black 7.7 inches (19.5 cm) Banko Ware Exquisite Rice Pot (With Inner Lid) 3 Pieces**佐治陶器**$52.04**4.4★**▲ 13%**](https://www.amazon.sg/dp/B07N8Y9QYP)
**~~View all trending →~~**
## **What buyers say about claypot**
What buyers praise and complain about, mined from review topics.
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is claypot profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 10 tracked products. 90-day search growth is +13.8%. Flapen's verdict: Skip it (32/100).
- **How competitive is the claypot niche?**
- 3 brands and 7 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- **When does demand for claypot peak?**
- Demand peaks in Jan–Nov; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the claypot niche?**
- Listings span $21.74–$82.69; the average listing price is $48.49 (sweet spot $15–$100). The average incumbent carries 559 reviews — the moat a new listing must climb.
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