---
title: "Therabreath — $11K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/therabreath"
last_updated: "2026-08-08T07:01:22.447Z"
locale: en
meta:
description: "Niche score 41/100 · $11K/yr market · 6K searches/yr · $27.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $11K/yr market · 6K searches/yr · $27.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Therabreath — $11K/yr Amazon SG Niche (2026) - Flapen"
---
# **therabreath**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 3Growth 57Conversion 68Competition 19Returns 100Price range 93Avg price 95Brand share 0Review moat 16Quality gap 24
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$27.79**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.12–$44.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+30.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****20,304.8**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$11K**
$11K/yr · 6K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, therabreath is a $11K/yr Amazon Singapore market (6K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **therabreath market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$14K–$21K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#28**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **10%**
- **Out of stock**
- **17.8%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **—flat
**Sellers**
**11**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**0%**
- TheraBreath94% - The Breath Co.6%
## **Demand**
Weekly Amazon search volume, last 41 weeks — +30.7% search growth over the last 90 days.
300200Black Friday '25Spike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/health-household-and-personal-care/therabreath/trend)
## **Top therabreath products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$2K30%$3K40%$4K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 16 Ounce (Pack of 2)**TheraBreath**$25.37**4.6★45,882 rev](https://www.amazon.sg/dp/B001ET76AI) [2**TheraBreath Fresh Breath Dentist Formulated 24-Hour Oral Rinse Icy Mint 16 Ounce (Pack of 2)**TheraBreath**$26.18**4.8★51,297 rev](https://www.amazon.sg/dp/B00IRKRK9O) [3**TheraBreath_Clean Mint 1L**TheraBreath**$28.57**4.8★799 rev](https://www.amazon.sg/dp/B0FDBL3YWC) [4**TheraBreath Fresh Breath Oral Rinse Invigorating Icy Mint 473ml**TheraBreath**$15.25**0.0★0 rev](https://www.amazon.sg/dp/B0DV5DRBXD) [5**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)**TheraBreath**$24.95**4.6★45,882 rev](https://www.amazon.sg/dp/B086TVW3PM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TheraBreath_Clean Mint 1L**TheraBreath**$28.57**799 rev1y ago](https://www.amazon.sg/dp/B0FDBL3YWC) [**TheraBreath Fresh Breath Oral Rinse Invigorating Icy Mint 473ml**TheraBreath**$15.25**0 rev1y ago](https://www.amazon.sg/dp/B0DV5DRBXD) [**THERABREATH Dentist Formulated Fresh Breath Oral Rinse Mild Mint (Alcohol-Free) 473ml**TheraBreath**$14.12**6 rev1y ago](https://www.amazon.sg/dp/B0DTQKL5Y3) [**TheraBreath Overnight Mouthwash Fights Bad Breath for 12 Hours Chamomile Mint Flavor Dentist Formulated Fluoride Rinse Alcohol Free 16 fl oz (Pack of 2)**TheraBreath**$28.59**1,544 rev3y ago](https://www.amazon.sg/dp/B0CB1WJRHW) [**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)**TheraBreath**$24.95**45,882 rev6y ago](https://www.amazon.sg/dp/B086TVW3PM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TheraBreath Dry Mouth Oral Rinse 16 Oz Bottle (Pack Of 2)**TheraBreath**$32.98**4.6★**▲ 182%**](https://www.amazon.sg/dp/B06XKR2TR1) [**TheraBreath_Clean Mint 1L**TheraBreath**$28.57**4.8★**▲ 103%**](https://www.amazon.sg/dp/B0FDBL3YWC) [**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)**TheraBreath**$24.95**4.6★**▲ 27%**](https://www.amazon.sg/dp/B086TVW3PM) [**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 16 Ounce (Pack of 2)**TheraBreath**$25.37**4.6★**▲ 11%**](https://www.amazon.sg/dp/B001ET76AI) [**TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 3 Fl Oz (Pack of 6)**TheraBreath**$40.42**4.6★**— 9%**](https://www.amazon.sg/dp/B00Y1Z75EY)
**~~View all trending →~~**
## **Common questions**
- **Is therabreath profitable to sell on Amazon Singapore?**
- The niche generates $11K/yr across 10 tracked products. 90-day search growth is +30.7%. Flapen's verdict: Skip it (41/100).
- **How competitive is the therabreath niche?**
- 2 brands and 11 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the therabreath niche?**
- Listings span $14.12–$44.55; the average listing price is $27.79 (sweet spot $15–$100). The average incumbent carries 20,305 reviews — the moat a new listing must climb.
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