---
title: "Products — probiotics - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/probiotics/products"
last_updated: "2026-08-08T05:22:07.703Z"
locale: en
meta:
  description: "Niche score 50/100 · $41K/yr market · 23K searches/yr · $28.81 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $41K/yr market · 23K searches/yr · $28.81 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — probiotics - Flapen"
---

# **probiotics**

**Worth a look**

Shows low returns (0.0%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 23Conversion 68Competition 64Returns 100Price range 84Avg price 95Brand share 62Review moat 24Quality gap 22

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$28.81**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.60–$65.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****6,147.85**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-3.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$41K**

$41K/yr · 23K searches

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")

## Products