---
title: "Plaster — $1K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/plaster"
last_updated: "2026-08-08T07:00:31.839Z"
locale: en
meta:
description: "Niche score 31/100 · $1K/yr market · 4K searches/yr · $5.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · $1K/yr market · 4K searches/yr · $5.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Plaster — $1K/yr Amazon SG Niche (2026) - Flapen"
---
# **plaster**
**Skip it**
A small market ($1K/yr) — this niche doesn't clear our bar today.
Market size 0Growth 26Conversion 53Competition 0Returns 100Price range 0Avg price 16Brand share 0Review moat 99Quality gap 58
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****23**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+0.7%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****$5.69**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$1K**
$1K/yr · 4K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$4.86–$6.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Singapore niche tracking, plaster is a $1K/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **plaster market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$3K–$4K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Hansaplast100%
## **Demand**
Weekly Amazon search volume, last 45 weeks — +0.7% search growth over the last 90 days.
150100Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/sg/health-household-and-personal-care/plaster/trend)
## **Top plaster products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10220%$20330%$30540%$407110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 3 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hansaplast Sensitive Plaster for Kids XL Extra Skin Friendly Hypoallergenic Wound Protection Painless to Remove and Non-Stick Wound Pad Soft and Breathable Material 20 Strips**Hansaplast**$5.90**5.0★1 rev](https://www.amazon.sg/dp/B0C64HYYM9) [2**HANSAPLAST Extra Tough Wound Plasters (16 Strips)**Hansaplast**$4.86**4.6★66 rev](https://www.amazon.sg/dp/B07MWCCX25) [3**Hansaplast Aqua Protect XL Waterproof Plasters Sterile Protection for Larger Wounds Breathable Material with Extra Strong Adhesive Non-stick Wound Pad 5 Strips**Hansaplast**$6.33**3.6★2 rev](https://www.amazon.sg/dp/B09KS3XKV8)
### **Newest**
by launch date
[**Hansaplast Sensitive Plaster for Kids XL Extra Skin Friendly Hypoallergenic Wound Protection Painless to Remove and Non-Stick Wound Pad Soft and Breathable Material 20 Strips**Hansaplast**$5.90**1 rev3y ago](https://www.amazon.sg/dp/B0C64HYYM9) [**Hansaplast Aqua Protect XL Waterproof Plasters Sterile Protection for Larger Wounds Breathable Material with Extra Strong Adhesive Non-stick Wound Pad 5 Strips**Hansaplast**$6.33**2 rev4y ago](https://www.amazon.sg/dp/B09KS3XKV8) [**HANSAPLAST Extra Tough Wound Plasters (16 Strips)**Hansaplast**$4.86**66 rev7y ago](https://www.amazon.sg/dp/B07MWCCX25)
### **Trending**
90-day click momentum
[**Hansaplast Sensitive Plaster for Kids XL Extra Skin Friendly Hypoallergenic Wound Protection Painless to Remove and Non-Stick Wound Pad Soft and Breathable Material 20 Strips**Hansaplast**$5.90**5.0★**▲ 109%**](https://www.amazon.sg/dp/B0C64HYYM9) [**HANSAPLAST Extra Tough Wound Plasters (16 Strips)**Hansaplast**$4.86**4.6★**▼ 18%**](https://www.amazon.sg/dp/B07MWCCX25) [**Hansaplast Aqua Protect XL Waterproof Plasters Sterile Protection for Larger Wounds Breathable Material with Extra Strong Adhesive Non-stick Wound Pad 5 Strips**Hansaplast**$6.33**3.6★**▼ 30%**](https://www.amazon.sg/dp/B09KS3XKV8)
## **Common questions**
- **Is plaster profitable to sell on Amazon Singapore?**
- The niche generates $1K/yr across 3 tracked products. 90-day search growth is +0.7%. Flapen's verdict: Skip it (31/100).
- **How competitive is the plaster niche?**
- 1 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the plaster niche?**
- Listings span $4.86–$6.33; the average listing price is $5.69 (sweet spot $15–$100). The average incumbent carries 23 reviews — the moat a new listing must climb.
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