---
title: "Products — pea protein - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/pea-protein/products"
last_updated: "2026-08-08T05:22:08.150Z"
locale: en
meta:
  description: "Niche score 51/100 · $10K/yr market · 5K searches/yr · $53.76 avg price. A small market ($10K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $10K/yr market · 5K searches/yr · $53.76 avg price. A small market ($10K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — pea protein - Flapen"
---

# **pea protein**

**Worth a look**

Shows low returns (0.0%), but a small market ($10K/yr) keeps it on the watch list.

Market size 2Growth 28Conversion 48Competition 58Returns 100Price range 90Avg price 92Brand share 47Review moat 22Quality gap 79

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$53.76**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$37.39–$104.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+2.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****10,259.63**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$10K**

$10K/yr · 5K searches

**Signals**[** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")

## Products