---
title: "Products — oral b io brush heads - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/oral-b-io-brush-heads/products"
last_updated: "2026-08-08T08:01:53.141Z"
locale: en
meta:
  description: "Niche score 42/100 · $7K/yr market · 5K searches/yr · $45.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $7K/yr market · 5K searches/yr · $45.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — oral b io brush heads - Flapen"
---

# **oral b io brush heads**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 93Conversion 38Competition 10Returns 98Price range 95Avg price 95Brand share 0Review moat 25Quality gap 23

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$45.02**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$24.71–$71.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+104.3%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****3.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****4,430**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****88%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$7K**

$7K/yr · 5K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=sg&signal=trending "Search growth > 100% (90d)")

## Products