---
title: "Laundry Detergent Powder — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/laundry-detergent-powder"
last_updated: "2026-08-07T10:41:54.309Z"
locale: en
meta:
description: "Niche score 31/100 · $0/yr market · 7K searches/yr · $8.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · $0/yr market · 7K searches/yr · $8.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Laundry Detergent Powder — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **laundry detergent powder**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 25Conversion 0Competition 52Returns 100Price range 0Avg price 25Brand share 10Review moat 99Quality gap 27
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****12.5**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-0.6%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$8.85**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$0**
$0/yr · 7K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$1.61–$13.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, laundry detergent powder is a $0/yr Amazon Singapore market (7K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 31/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **laundry detergent powder market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$13K–$18K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#29**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **36.4%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**3**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 100%
**Open market**
**0%**
- トップ28% - Breeze24% - UIC Big Value21% - Persil18% - SPINmatic5% - Attack4% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 44 weeks — -0.6% search growth over the last 90 days.
800600Spike '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/sg/health-household-and-personal-care/laundry-detergent-powder/trend)
## **Top laundry detergent powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$08%$012%$016%$0110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UIC Big Value Laundry Powder Detergent Regular Floral & Fruity 5kg**UIC Big Value**$7.74**4.4★6 rev](https://www.amazon.sg/dp/B071V8WYCC) [2**Persil Fibre Intelligent Low Suds Powder Detergent 4.5kg Green 68638432**Persil**$13.37**4.7★30 rev](https://www.amazon.sg/dp/B09V3BS4MC) [3**Breeze Powder Detergent Fragrance of Comfort 3.3kg (Packaging may vary)**Breeze**$9.86**4.8★16 rev](https://www.amazon.sg/dp/B071D7TDCN) [4**Breeze Powder Detergent Power Clean 400g**Breeze**$1.61**3.8★3 rev](https://www.amazon.sg/dp/B06ZYLQ6QW) [5**Top Powder Detergent (Super Low Suds Colour Protect) 4.6kg (4300455)**トップ**$12.46**4.2★7 rev](https://www.amazon.sg/dp/B0B18LRTW5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Top Powder Detergent (Super Low Suds Colour Protect) 4.6kg (4300455)**トップ**$12.46**7 rev4y ago](https://www.amazon.sg/dp/B0B18LRTW5) [**Top Powder Detergent (Anti-Bacterial) 5kg (4300417)**トップ**$12.60**12 rev4y ago](https://www.amazon.sg/dp/B0B18KB78W) [**Top Powder Detergent (Super Colour) 5kg (4300394)**トップ**$12.52**6 rev4y ago](https://www.amazon.sg/dp/B0B18KB78T) [**Top Powder Detergent (Blooming Freshness) 2.1kg (4300424)**トップ**$6.31**4 rev4y ago](https://www.amazon.sg/dp/B0B18HVVH3) [**Persil Fibre Intelligent Low Suds Powder Detergent 4.5kg Green 68638432**Persil**$13.37**30 rev4y ago](https://www.amazon.sg/dp/B09V3BS4MC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Breeze Powder Detergent Colour Care 400g**Breeze**$1.64**5.0★**▲ 188%**](https://www.amazon.sg/dp/B06ZXR3THP) [**Attack Ultra Power 1.6kg**Attack**$5.52**4.3★**▲ 115%**](https://www.amazon.sg/dp/B0714JYLH7) [**UIC Big Value Laundry Powder Detergent Anti-Bacterial Citrus Splash 5kg**UIC Big Value**$7.76**4.0★**▲ 88%**](https://www.amazon.sg/dp/B071KXFSXC) [**Top Powder Detergent (Super Colour) 5kg (4300394)**トップ**$12.52**5.0★**▲ 77%**](https://www.amazon.sg/dp/B0B18KB78T) [**Breeze Powder Detergent Fragrance of Comfort 3.3kg (Packaging may vary)**Breeze**$9.86**4.8★**▲ 29%**](https://www.amazon.sg/dp/B071D7TDCN)
**~~View all trending →~~**
## **What buyers say about laundry detergent powder**
What buyers praise and complain about, mined from review topics.
### **What buyers complain about **
**Ease Of Cleaning**100%
*“Not soapy easy washing”*
## **Common questions**
- **Is laundry detergent powder profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 14 tracked products. 90-day search growth is -0.6%. Flapen's verdict: Skip it (31/100).
- **How competitive is the laundry detergent powder niche?**
- 6 brands and 3 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in laundry detergent powder?**
- Top complaints mined from reviews: Ease Of Cleaning. The return rate is 0.0%.
- **What does it cost to enter the laundry detergent powder niche?**
- Listings span $1.61–$13.58; the average listing price is $8.85 (sweet spot $15–$100). The average incumbent carries 13 reviews — the moat a new listing must climb.
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