---
title: "Energy Gel — $13K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/energy-gel"
last_updated: "2026-08-06T06:59:52.632Z"
locale: en
meta:
description: "Niche score 45/100 · $13K/yr market · 8K searches/yr · $42.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $13K/yr market · 8K searches/yr · $42.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Energy Gel — $13K/yr Amazon SG Niche (2026) - Flapen"
---
# **energy gel**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 3Growth 44Conversion 49Competition 56Returns 100Price range 95Avg price 95Brand share 0Review moat 47Quality gap 28
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$42.03**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.71–$87.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,758.47**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+15.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$13K**
$13K/yr · 8K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, energy gel is a $13K/yr Amazon Singapore market (8K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Sep–Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **energy gel market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$11K–$21K**
- units × avg price
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#106**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **18%**
- **Out of stock**
- **8.4%**
- **Avg brand age**
- **95 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 100%
**Open market**
**0%**
- GU57% - HIGH524% - Honey Stinger11% - Science in Sport6% - Precision Hydration2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.
1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Sep, Oct, Nov · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/sg/health-household-and-personal-care/energy-gel/trend)
## **Top energy gel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5108%$1K12%$2K16%$2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GU Energy Original Sports Nutrition Energy Gel Assorted Indulgent Flavors 24 Count Box**GU**$49.41**4.8★2,233 rev](https://www.amazon.sg/dp/B06XC7CHB4) [2**GU Energy Original Sports Nutrition Energy Gel Assorted Fruity Flavors 24 Count Box**GU**$44.45**4.6★3,640 rev](https://www.amazon.sg/dp/B06XCLY3HK) [3**High5 Citrus Flavour Energy Gel 40g (Pack of 200)**HIGH5**$28.78**4.4★893 rev](https://www.amazon.sg/dp/B005K8HRUS) [4**High5 Berry Flavour Energy Gel 40g (Pack of 20)**HIGH5**$33.43**4.5★2,572 rev](https://www.amazon.sg/dp/B005K8IGPS) [5**GU Energy Original Sports Nutrition Energy Gel Assorted Flavors 24 Count Box**GU**$46.33**4.7★7,109 rev](https://www.amazon.sg/dp/B00CQ7QDQA)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**High5 Citrus Flavour Energy Gel 40g (Pack of 200)**HIGH5**$28.78**893 rev1y ago](https://www.amazon.sg/dp/B005K8HRUS) [**GU Energy Roctane Ultra Endurance Energy Gel On-The-Go Sports Nutrition for Running Biking Hiking or Skiing Assorted Indulgent Flavors 24-Count**GU**$77.53**13 rev1y ago](https://www.amazon.sg/dp/B0F46HH63P) [**High5 Mixed Flavours Energy Gel 40g (Pack of 20)**HIGH5**$28.83**1,717 rev1y ago](https://www.amazon.sg/dp/B07CHLN5XL) [**High5 Berry Flavour Energy Gel 40g (Pack of 20)**HIGH5**$33.43**2,572 rev2y ago](https://www.amazon.sg/dp/B005K8IGPS) [**Precision Fuel 90 Energy Gels - Mild Flavour Running Gels for Endurance Athletes 90g Carbohydrate Easy-to-Digest Perfect for Running & Long-Duration Sports 153g (10 Gels)**Precision Hydration**$87.22**87 rev3y ago](https://www.amazon.sg/dp/B0BT22QR5H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GU Energy Original Sports Nutrition Energy Gel Vanilla Bean 8 Count Box**GU**$16.71**4.6★**▲ 269%**](https://www.amazon.sg/dp/B000FJQ5VO) [**High5 Mixed Flavours Energy Gel 40g (Pack of 20)**HIGH5**$28.83**4.5★**▲ 198%**](https://www.amazon.sg/dp/B07CHLN5XL) [**High5 Berry Flavour Energy Gel 40g (Pack of 20)**HIGH5**$33.43**4.5★**▲ 136%**](https://www.amazon.sg/dp/B005K8IGPS) [**Honey Stinger Organic Acai Pomegranate Energy Gel | Gluten Free & Caffeine Free | For Exercise Running and Performance | Sports Nutrition for Home & Gym Pre and Mid Workout | 24 Pack 26.4 Ounce**Honey Stinger**$41.10**4.4★**▲ 93%**](https://www.amazon.sg/dp/B0095FCPVS) [**Science in Sport Isotonic Energy Gel Pack 22g Fast Acting Carbohydrates Performance & Endurance Sport Nutrition for Athletes for Running Cycling Triathlon Fruity Variety - 2 oz - 6 Pack**Science in Sport**$19.00**4.5★**▲ 37%**](https://www.amazon.sg/dp/B07TDF1KRD)
**~~View all trending →~~**
## **Common questions**
- **Is energy gel profitable to sell on Amazon Singapore?**
- The niche generates $13K/yr across 17 tracked products. 90-day search growth is +15.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the energy gel niche?**
- 5 brands and 11 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- **When does demand for energy gel peak?**
- Demand peaks in Jul–Sep–Oct–Nov; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the energy gel niche?**
- Listings span $16.71–$87.22; the average listing price is $42.03 (sweet spot $15–$100). The average incumbent carries 1,758 reviews — the moat a new listing must climb.
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