--- title: "Clif Bar — $15K/yr Amazon SG Niche (2026) - Flapen" canonical_url: "https://flapen.com/research/sg/health-household-and-personal-care/clif-bar" last_updated: "2026-08-08T05:28:25.608Z" locale: en meta: description: "Niche score 38/100 · $15K/yr market · 2K searches/yr · $26.54 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:description": "Niche score 38/100 · $15K/yr market · 2K searches/yr · $26.54 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:title": "Clif Bar — $15K/yr Amazon SG Niche (2026) - Flapen" --- # **clif bar** **Skip it** A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today. Market size 4Growth 19Conversion 100Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 54Quality gap 25 **Conversion** **Incredible****26.3%** search→purchase rate — share of searches ending in a sale **Returns** **Incredible****0.0%** return rate — above 5% kills the launch gate **Avg price** **Incredible****$26.54** avg listing price — sweet spot $15–$100 **Price range** **Incredible****$17.70–$41.66** cheapest to priciest tracked listing — scored on the share inside $15–$100 **Review moat** **Good****1,351.67** avg incumbent reviews — the moat a new listing must climb **Quality gap** **Okay****4.6★** avg incumbent rating — lower means beatable quality **Growth** **Bad****-11.5%** 90-day search growth — must beat 0% to launch **Market size** **Bad****$15K** $15K/yr · 2K searches **Competition** **Bad****100%** top-5 click share — a locked-up shelf **Brand share** **Bad****100%** top-5 brand share — brand-locked demand According to Flapen's Amazon Singapore niche tracking, clif bar is a $15K/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100. Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology) ## **clif bar market data**
**Units sold / yr**
**100–250**
avg 0–100/product
**Revenue / yr**
**$3K–$7K**
units × avg price
**Conversion rate**
**26.3%**
**Avg BSR**
**#38**
**Page quality**
**0%**
**Prime**
**100%**
**Sponsored**
**0%**
**Out of stock**
**1.0%**
**Avg brand age**
**140 months**
**Avg seller age**
**0 days**
## **Competition & brand share** The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack. **Brands** **1 **▼falling **Sellers** **3** **Top-5 brand share** **100%** Top 20: 100% **Top-5 click share** **100%** Top 20: 100% **Open market** **0%** - CLIF Bar100% ## **Demand** Weekly Amazon search volume, last 46 weeks — -11.5% search growth over the last 90 days. 10060Spike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26 [**Open Trend **](https://flapen.com/research/sg/health-household-and-personal-care/clif-bar/trend) ## **Top clif bar search terms** - **clif bar**1K/yr-17.2%6.1% conv. - **clif**315/yr+215.2%4.8% conv. - **cliff bar**738/yr-49.4%1.2% conv. [**All search terms **](https://flapen.com/research/sg/health-household-and-personal-care/clif-bar/search-terms) ## **Top clif bar products on Amazon** Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks. 0%15%$2K30%$5K45%$7K60%$9K1K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales Beatable (≤4.3★) Contested Strong incumbent (>4.7★) All 3 tracked products in this niche — three views at once, no toggling. ### **Top sellers** by 90-day click share [1![CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51fM4vLgnaL.jpg)**CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$17.70**4.6★1,128 rev](https://www.amazon.sg/dp/B0CXQ4ZC1Y) [2![CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51sQMzqhqBL.jpg)**CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$20.28**4.6★1,086 rev](https://www.amazon.sg/dp/B0CXQ6LP2L) [3![Clif Bar Variety Energy Bar 12 x 68 g](https://m.media-amazon.com/images/I/516180Ehs9S.jpg)**Clif Bar Variety Energy Bar 12 x 68 g**CLIF Bar**$41.66**4.6★1,841 rev](https://www.amazon.sg/dp/B00NUFTCNI) ### **Newest** by launch date [![Clif Bar Variety Energy Bar 12 x 68 g](https://m.media-amazon.com/images/I/516180Ehs9S.jpg)**Clif Bar Variety Energy Bar 12 x 68 g**CLIF Bar**$41.66**1,841 rev12mo ago](https://www.amazon.sg/dp/B00NUFTCNI) [![CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51sQMzqhqBL.jpg)**CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$20.28**1,086 rev1y ago](https://www.amazon.sg/dp/B0CXQ6LP2L) [![CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51fM4vLgnaL.jpg)**CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$17.70**1,128 rev2y ago](https://www.amazon.sg/dp/B0CXQ4ZC1Y) ### **Trending** 90-day click momentum [![CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51fM4vLgnaL.jpg)**CLIF BAR - Blueberry Almond Crisp - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$17.70**4.6★**▲ 46%**](https://www.amazon.sg/dp/B0CXQ4ZC1Y) [![Clif Bar Variety Energy Bar 12 x 68 g](https://m.media-amazon.com/images/I/516180Ehs9S.jpg)**Clif Bar Variety Energy Bar 12 x 68 g**CLIF Bar**$41.66**4.6★**▲ 12%**](https://www.amazon.sg/dp/B00NUFTCNI) [![CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)](https://m.media-amazon.com/images/I/51sQMzqhqBL.jpg)**CLIF BAR - Oatmeal Raisin Walnut - Made with Organic Oats - Energy Bars - Non-GMO - Plant Based Protein Bars (10 Pack)**CLIF Bar**$20.28**4.6★**▼ 33%**](https://www.amazon.sg/dp/B0CXQ6LP2L) ## **Common questions**
**Is clif bar profitable to sell on Amazon Singapore?**
The niche generates $15K/yr across 3 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.5%. Flapen's verdict: Skip it (38/100).
**How competitive is the clif bar niche?**
1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
**What does it cost to enter the clif bar niche?**
Listings span $17.70–$41.66; the average listing price is $26.54 (sweet spot $15–$100). The average incumbent carries 1,352 reviews — the moat a new listing must climb.
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