[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-sg-health-household-and-personal-care-back-support":123},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"6314450051","Electronics","electronics","\u002Fresearch\u002Fsg\u002Felectronics",287,10582465,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"6314573051","Health, Household and Personal Care","health-household-and-personal-care","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care",198,1732647,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"6314507051","Grocery","grocery","\u002Fresearch\u002Fsg\u002Fgrocery",323,1326743,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"6314631051","Home","home","\u002Fresearch\u002Fsg\u002Fhome",214,1253894,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"6315069051","Toys","toys","\u002Fresearch\u002Fsg\u002Ftoys",118,795398,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"6314331051","Beauty","beauty","\u002Fresearch\u002Fsg\u002Fbeauty",111,350309,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"6315240051","Fashion","fashion","\u002Fresearch\u002Fsg\u002Ffashion",106,336014,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"6314941051","Sporting Goods","sporting-goods","\u002Fresearch\u002Fsg\u002Fsporting-goods",53,275185,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"6314688051","DIY and Tools","diy-and-tools","\u002Fresearch\u002Fsg\u002Fdiy-and-tools",46,179532,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"6314274051","Baby Products","baby-products","\u002Fresearch\u002Fsg\u002Fbaby-products",54,163274,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"6314869051","Office Products","office-products","\u002Fresearch\u002Fsg\u002Foffice-products",33,85608,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"6314216051","Automotive","automotive","\u002Fresearch\u002Fsg\u002Fautomotive",11,39729,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"6315297051","Pet Supplies","pet-supplies","\u002Fresearch\u002Fsg\u002Fpet-supplies",21,35899,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"8107891051","Musical Instruments","musical-instruments","\u002Fresearch\u002Fsg\u002Fmusical-instruments",7,27257,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"8107632051","Garden","garden","\u002Fresearch\u002Fsg\u002Fgarden",5,12593,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"8107750051","Industrial and Scientific","industrial-and-scientific","\u002Fresearch\u002Fsg\u002Findustrial-and-scientific",2,9490,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"6315582051","Everything Else","everything-else","\u002Fresearch\u002Fsg\u002Feverything-else",1,0,{"amazonNicheId":124,"marketplaceFlag":125,"country":126,"category":129,"niche":130,"verdict":156,"baselines":191,"demand":195,"seasonality":337,"brandShare":350,"products":365,"feedback":420,"searchTerms":426,"related":444,"lastUpdated":149},"823106e0-c156-441b-a38b-a16d615fd361","sg",{"flag":125,"name":127,"currency":128},"Singapore","SGD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":131,"searchVolume":132,"growth360":133,"growth90":134,"searchConversion":135,"top5ClickShare":136,"top5BrandShare":121,"avgRating":137,"avgReviewCount":138,"avgPrice":139,"priceMin":140,"priceMax":141,"productCount":142,"unitsSoldMax":143,"sponsoredPct":144,"returnRate":145,"successfulLaunches360":122,"newProducts360":122,"amazonNicheId":124,"title":146,"slug":147,"href":148,"leafCategoryName":13,"scrapedAt":149,"brandCount":150,"brandCountYearAgo":150,"sellerCount":100,"signals":151,"avgBsr":152,"pageQuality":122,"unitsSoldMin":122,"unitsSoldAvgMin":122,"unitsSoldAvgMax":143,"revenueMin":122,"revenueMax":153,"avgBrandAgeMonths":154,"avgSellerAgeDays":122,"top20ClickShare":121,"top20BrandShare":121,"primePct":121,"oosRate":155},5208,3970,1.4937,0.3286,0.0353,0.8962,4.4,6240,37.16,23.51,59.51,6,100,0.5,0.0244,"back support","back-support","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Fback-support","2026-07-24T06:24:17.36713+00:00",4,[],12,3716,85,0.0769,{"score":157,"verdict":158,"components":159},38,"skip",[160,164,167,171,174,176,178,183,186,189],{"key":161,"score":121,"weight":162,"raw":163},"marketSize",0.15,5207.64,{"key":165,"score":166,"weight":162,"raw":134},"growth",58,{"key":168,"score":169,"weight":170,"raw":135},"conversion",44,0.1,{"key":172,"score":173,"weight":162,"raw":136},"competition",9,{"key":175,"score":122,"weight":170,"raw":121},"brandShare",{"key":177,"score":166,"weight":170,"raw":137},"qualityGap",{"key":179,"score":180,"weight":181,"raw":182},"reviewMoat",24,0.05,6240.17,{"key":184,"score":185,"weight":170,"raw":145},"returns",64,{"key":187,"score":188,"weight":181,"raw":139},"avgPrice",95,{"key":190,"score":188,"weight":181,"raw":121},"priceRange",{"avgRating":192,"medianPrice":193,"medianReturnRate":122,"nichesTracked":194},4.47,30,1590,{"points":196,"droppedPartialWeek":336},[197,200,203,206,209,212,215,218,221,223,226,228,231,234,237,240,243,246,249,252,255,258,260,262,264,267,270,272,274,277,279,281,284,286,289,291,293,295,298,301,304,307,309,311,314,316,318,321,324,326,329,331,334],{"week":198,"volume":199},"2025-07-20",61,{"week":201,"volume":202},"2025-07-27",84,{"week":204,"volume":205},"2025-08-03",72,{"week":207,"volume":208},"2025-08-10",68,{"week":210,"volume":211},"2025-08-17",41,{"week":213,"volume":214},"2025-08-24",48,{"week":216,"volume":217},"2025-08-31",67,{"week":219,"volume":220},"2025-09-07",28,{"week":222,"volume":214},"2025-09-14",{"week":224,"volume":225},"2025-09-21",81,{"week":227,"volume":199},"2025-09-28",{"week":229,"volume":230},"2025-10-05",62,{"week":232,"volume":233},"2025-10-12",123,{"week":235,"volume":236},"2025-10-19",45,{"week":238,"volume":239},"2025-10-26",107,{"week":241,"volume":242},"2025-11-02",52,{"week":244,"volume":245},"2025-11-09",110,{"week":247,"volume":248},"2025-11-16",66,{"week":250,"volume":251},"2025-11-23",147,{"week":253,"volume":254},"2025-11-30",136,{"week":256,"volume":257},"2025-12-07",117,{"week":259,"volume":242},"2025-12-14",{"week":261,"volume":157},"2025-12-21",{"week":263,"volume":205},"2025-12-28",{"week":265,"volume":266},"2026-01-04",82,{"week":268,"volume":269},"2026-01-11",86,{"week":271,"volume":236},"2026-01-18",{"week":273,"volume":72},"2026-01-25",{"week":275,"volume":276},"2026-02-01",96,{"week":278,"volume":220},"2026-02-08",{"week":280,"volume":58},"2026-02-15",{"week":282,"volume":283},"2026-02-22",43,{"week":285,"volume":283},"2026-03-01",{"week":287,"volume":288},"2026-03-08",74,{"week":290,"volume":65},"2026-03-15",{"week":292,"volume":166},"2026-03-22",{"week":294,"volume":211},"2026-03-29",{"week":296,"volume":297},"2026-04-05",79,{"week":299,"volume":300},"2026-04-12",87,{"week":302,"volume":303},"2026-04-19",65,{"week":305,"volume":306},"2026-04-26",71,{"week":308,"volume":300},"2026-05-03",{"week":310,"volume":266},"2026-05-10",{"week":312,"volume":313},"2026-05-17",77,{"week":315,"volume":236},"2026-05-24",{"week":317,"volume":169},"2026-05-31",{"week":319,"volume":320},"2026-06-07",101,{"week":322,"volume":323},"2026-06-14",51,{"week":325,"volume":58},"2026-06-21",{"week":327,"volume":328},"2026-06-28",189,{"week":330,"volume":306},"2026-07-05",{"week":332,"volume":333},"2026-07-12",63,{"week":335,"volume":154},"2026-07-19",false,[338,339,340,341,342,343,344,345,346,347,348,349],0.9346763540290621,0.7701453104359313,0.7337384412153236,1.0571994715984148,0.9381770145310436,1.3792602377807133,1.0193923381770145,0.8289564068692207,0.7631439894319683,1.1797225891677676,1.4310700132100396,0.9766842800528401,{"top":351,"otherBrandCount":122,"otherClickShare":364},[352,355,358,361],{"brand":353,"clickShare":354},"BraceUP",0.6132,{"brand":356,"clickShare":357},"MUELLER",0.1698,{"brand":359,"clickShare":360},"Futuro",0.1132,{"brand":362,"clickShare":363},"Rakiie",0.1038,1.1102230246251565e-16,[366,376,383,393,402,411],{"asin":367,"title":368,"brand":353,"imageUrl":369,"price":370,"rating":137,"reviews":371,"clickShare90":372,"clickShare360":373,"launchDate":374,"amazonUrl":375},"B00ZN0HZ78","BraceUP Back Support Back Brace For Men And Women Lumbar Support Lower Back Belt For Back Pain Relief Herniated Disc Heavy Lifting With Dual Adjustable Straps L\u002FXL 90-110 cm Black","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mnuY3gGSL.jpg",31.98,13759,0.2264,0.4127,"2015-06-14","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB00ZN0HZ78",{"asin":377,"title":378,"brand":353,"imageUrl":369,"price":379,"rating":137,"reviews":380,"clickShare90":372,"clickShare360":381,"launchDate":374,"amazonUrl":382},"B00ZN0HZ5U","BraceUP Back Support Back Brace For Men And Women Lumbar Support Lower Back Belt For Back Pain Relief Herniated Disc Heavy Lifting With Dual Adjustable Straps S\u002FM 70-90cm Black",32.57,6138,0.1325,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB00ZN0HZ5U",{"asin":384,"title":385,"brand":356,"imageUrl":386,"price":387,"rating":388,"reviews":389,"clickShare90":357,"clickShare360":390,"launchDate":391,"amazonUrl":392},"B001OAXE0S","Mueller Sports Medicine Adjustable Back Brace Back Support for Men and Women Black One Size","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mCG63knQL.jpg",25.03,4.3,14980,0.1777,"2010-05-17","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB001OAXE0S",{"asin":394,"title":395,"brand":353,"imageUrl":396,"price":140,"rating":137,"reviews":397,"clickShare90":398,"clickShare360":399,"launchDate":400,"amazonUrl":401},"B07LBMLLZT","BraceUP Weight Lifting Belt for Men and Women 10 cm Weightlifting Workout Belt for Powerlifting Bodybuilding Gym Training and Lifting Back Support (XL)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31L9NyF6LTS.jpg",939,0.1604,0.0542,"2018-12-12","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB07LBMLLZT",{"asin":403,"title":404,"brand":359,"imageUrl":405,"price":406,"rating":137,"reviews":407,"clickShare90":360,"clickShare360":408,"launchDate":409,"amazonUrl":410},"B0057D86PQ","3M Futuro Stabilizing Back Support S-M","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Ck6l4vjKL.jpg",50.37,476,0.1295,"2012-08-15","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0057D86PQ",{"asin":412,"title":413,"brand":362,"imageUrl":414,"price":141,"rating":415,"reviews":416,"clickShare90":363,"clickShare360":417,"launchDate":418,"amazonUrl":419},"B0DFY6WP2Y","Rakiie Back Brace for Lower Back Pain Women Men Ergonomic Back Support Brace with Pad Adjustable Straps and Soft Breathable Mesh Fabric Lumbar Back Support Belt Relief from Sciatica Herniated Disc","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51gSazz2T5L.jpg",4.5,1149,0.0934,"2024-09-03","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0DFY6WP2Y",{"love":421,"hate":422,"returnReasons":423},[],[],[424],{"reason":425,"pct":121},"Size-Overall",[427,431,436,440],{"term":146,"volume":428,"growthQoq":429,"conversionRate":430},1221,0.2236,0.0069,{"term":432,"volume":433,"growthQoq":434,"conversionRate":435},"back support belt",837,0.4545,0.011,{"term":437,"volume":438,"growthQoq":439,"conversionRate":122},"lumbar support",1008,0.6875,{"term":441,"volume":442,"growthQoq":443,"conversionRate":122},"back brace",904,0.0754,[445,451,456,461,466,471],{"title":446,"href":447,"score":448,"verdict":158,"marketSize":449,"growth90":450},"psyllium husk","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Fpsyllium-husk",47,17093.22,0.4048,{"title":452,"href":453,"score":448,"verdict":158,"marketSize":454,"growth90":455},"creatine","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Fcreatine",89264.67,0.0426,{"title":457,"href":458,"score":448,"verdict":158,"marketSize":459,"growth90":460},"electric toothbrush","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Felectric-toothbrush",98387.71,0.3585,{"title":462,"href":463,"score":448,"verdict":158,"marketSize":464,"growth90":465},"magnesium","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Fmagnesium",7737.14,0.0615,{"title":467,"href":468,"score":448,"verdict":158,"marketSize":469,"growth90":470},"nmn","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Fnmn",12901.81,0.0303,{"title":472,"href":473,"score":448,"verdict":158,"marketSize":474,"growth90":475},"floss","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care\u002Ffloss",10588.36,-0.0553]