---
title: "Tea — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/tea"
last_updated: "2026-08-08T07:49:32.329Z"
locale: en
meta:
description: "Niche score 36/100 · $0/yr market · 32K searches/yr · $11.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $0/yr market · 32K searches/yr · $11.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tea — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **tea**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 54Conversion 0Competition 23Returns 100Price range 55Avg price 49Brand share 20Review moat 69Quality gap 35
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****737.83**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$3.54–$28.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+26.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$11.84**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$0**
$0/yr · 32K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, tea is a $0/yr Amazon Singapore market (32K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 36/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tea market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$18K–$24K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **17%**
- **Out of stock**
- **22.1%**
- **Avg brand age**
- **102 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**4%**
- Taj Mahal41% - Authentic Tea House23% - Traditional Medicinals11% - Dilmah10% - Twinings7% - RED LABEL4% - Open — no brand owns it (1 brand, 4%)
## **Demand**
Weekly Amazon search volume, last 47 weeks — +26.3% search growth over the last 90 days.
1K600Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/grocery/tea/trend)
## **Top tea products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$030%$045%$060%$01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Brooke Bond Taj Mahal Tea Leaves 500g**Taj Mahal**$6.75**4.3★4,104 rev](https://www.amazon.sg/dp/B074F15CQC) [2**Traditional Medicinals Organic Smooth Move Senna 32.03 g**Traditional Medicinals**$10.65**4.5★27 rev](https://www.amazon.sg/dp/B000SRKCW6) [3**Authentic Tea House Ayataka No Sugar Japanese Green Tea Case 12 x 1.5l**Authentic Tea House**$17.53**4.5★30 rev](https://www.amazon.sg/dp/B006IBKVWC) [4**Authentic Tea House Ayataka No Sugar Japanese Green Tea (24 x 300ml)**Authentic Tea House**$10.89**4.9★16 rev](https://www.amazon.sg/dp/B0BN7X8PH4) [5**Authentic Tea House Ayataka Green Tea 12 x 300ml**Authentic Tea House**$5.75**4.7★79 rev](https://www.amazon.sg/dp/B006HENWQM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Authentic Tea House Ayataka No Sugar Japanese Green Tea (24 x 300ml)**Authentic Tea House**$10.89**16 rev3y ago](https://www.amazon.sg/dp/B0BN7X8PH4) [**Twinings Pure Peppermint Herbal Tea Individually Wrapped Bags 100 Count (Pack of 1) Fresh Minty Flavour Naturally Caffeine-Free Enjoy Hot or Iced 100 Teabags**Twinings**$22.45**2,011 rev4y ago](https://www.amazon.sg/dp/B09RC82V7L) [**Twinings Tea Classics Collection Gift Box Variety Sampler 48 Tea Bags (Pack of 1) Enjoy Hot or Iced | Includes Black Herbal Green & Chai Teas**Twinings**$28.73**2,204 rev4y ago](https://www.amazon.sg/dp/B09BRF4M7Z) [**Authentic Tea House Ayataka No Sugar Japanese Green Tea Case 12 x 1.5l**Authentic Tea House**$17.53**30 rev6y ago](https://www.amazon.sg/dp/B006IBKVWC) [**Authentic Tea House Da Hong Pao No Sugar Oolong Tea Case 12 x 1.5l**Authentic Tea House**$19.02**7 rev6y ago](https://www.amazon.sg/dp/B07XS8Q8B7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Traditional Medicinals Organic Smooth Move Senna 32.03 g**Traditional Medicinals**$10.65**4.5★**▲ 170%**](https://www.amazon.sg/dp/B000SRKCW6) [**Authentic Tea House Ayataka No Sugar Japanese Green Tea Case 12 x 1.5l**Authentic Tea House**$17.53**4.5★**▲ 54%**](https://www.amazon.sg/dp/B006IBKVWC) [**Brooke Bond Taj Mahal Tea Leaves 500g**Taj Mahal**$6.75**4.3★**▲ 35%**](https://www.amazon.sg/dp/B074F15CQC) [**Authentic Tea House Da Hong Pao No Sugar Oolong Tea Case 12 x 1.5l**Authentic Tea House**$19.02**4.6★**— 6%**](https://www.amazon.sg/dp/B07XS8Q8B7) [**Authentic Tea House Ayataka Green Tea 12 x 300ml**Authentic Tea House**$5.75**4.7★**— 6%**](https://www.amazon.sg/dp/B006HENWQM)
**~~View all trending →~~**
## **Common questions**
- **Is tea profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 12 tracked products. 90-day search growth is +26.3%. Flapen's verdict: Skip it (36/100).
- **How competitive is the tea niche?**
- 7 brands and 11 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 92% of demand.
- **What does it cost to enter the tea niche?**
- Listings span $3.54–$28.73; the average listing price is $11.84 (sweet spot $15–$100). The average incumbent carries 738 reviews — the moat a new listing must climb.
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