[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-sg-grocery-chocolate-milk":3,"research-sidebar-rollups":613},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":82,"demand":86,"seasonality":379,"brandShare":392,"products":414,"feedback":550,"searchTerms":571,"related":581,"lastUpdated":32},"3c5e3928b91934a26864ac1c0b0b38f2","sg",{"flag":5,"name":7,"currency":8},"Singapore","SGD",{"nodeId":10,"label":11,"slug":12,"href":13},"6314507051","Grocery","grocery","\u002Fresearch\u002Fsg\u002Fgrocery",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":15,"top5ClickShare":19,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":15,"returnRate":28,"successfulLaunches360":15,"newProducts360":15,"amazonNicheId":4,"title":29,"slug":30,"href":31,"leafCategoryName":11,"scrapedAt":32,"brandCount":22,"brandCountYearAgo":33,"sellerCount":34,"signals":35,"avgBsr":39,"pageQuality":15,"unitsSoldMin":40,"unitsSoldAvgMin":41,"unitsSoldAvgMax":42,"revenueMin":43,"revenueMax":44,"avgBrandAgeMonths":45,"avgSellerAgeDays":15,"top20ClickShare":46,"top20BrandShare":46,"primePct":47,"oosRate":48},0,11132,1.552,-0.2937,0.5373,0.7661,4.82,9,5.43,1.8,21.76,15,4000,0.0001,"chocolate milk","chocolate-milk","\u002Fresearch\u002Fsg\u002Fgrocery\u002Fchocolate-milk","2026-07-24T04:15:50.347231+00:00",10,4,[36,37,38],"out_of_stock","no_dominant_brand","low_review_barrier",7,3000,100,250,16290,21720,82,1,0.8667,0.3217,{"score":50,"verdict":51,"components":52},33,"skip",[53,56,58,61,64,67,70,74,76,78],{"key":54,"score":15,"weight":55,"raw":15},"marketSize",0.15,{"key":57,"score":33,"weight":55,"raw":18},"growth",{"key":59,"score":15,"weight":60,"raw":15},"conversion",0.1,{"key":62,"score":63,"weight":55,"raw":19},"competition",52,{"key":65,"score":66,"weight":60,"raw":20},"brandShare",47,{"key":68,"score":69,"weight":60,"raw":21},"qualityGap",11,{"key":71,"score":41,"weight":72,"raw":73},"reviewMoat",0.05,9.47,{"key":75,"score":41,"weight":60,"raw":28},"returns",{"key":77,"score":26,"weight":72,"raw":23},"avgPrice",{"key":79,"score":80,"weight":72,"raw":81},"priceRange",34,0.3386773547094189,{"avgRating":83,"medianPrice":84,"medianReturnRate":15,"nichesTracked":85},4.47,30,1590,{"points":87,"droppedPartialWeek":378},[88,91,94,97,100,103,106,109,111,114,117,120,123,126,129,132,135,138,141,144,146,149,152,155,158,161,164,167,170,173,176,179,182,185,188,191,194,197,199,202,204,207,210,213,216,219,222,224,227,229,232,235,237,240,243,246,249,252,254,257,259,262,265,267,270,272,274,276,279,281,284,287,290,293,296,298,301,304,307,310,313,316,319,321,324,327,330,332,335,338,341,343,346,349,352,355,358,361,364,366,369,372,375],{"week":89,"volume":90},"2024-07-28",203,{"week":92,"volume":93},"2024-08-04",163,{"week":95,"volume":96},"2024-08-11",156,{"week":98,"volume":99},"2024-08-18",186,{"week":101,"volume":102},"2024-08-25",210,{"week":104,"volume":105},"2024-09-01",145,{"week":107,"volume":108},"2024-09-08",229,{"week":110,"volume":99},"2024-09-15",{"week":112,"volume":113},"2024-09-22",200,{"week":115,"volume":116},"2024-09-29",171,{"week":118,"volume":119},"2024-10-06",196,{"week":121,"volume":122},"2024-10-13",285,{"week":124,"volume":125},"2024-10-20",205,{"week":127,"volume":128},"2024-10-27",112,{"week":130,"volume":131},"2024-11-03",147,{"week":133,"volume":134},"2024-11-10",148,{"week":136,"volume":137},"2024-11-17",206,{"week":139,"volume":140},"2024-11-24",176,{"week":142,"volume":143},"2024-12-01",241,{"week":145,"volume":96},"2024-12-08",{"week":147,"volume":148},"2024-12-15",164,{"week":150,"volume":151},"2024-12-22",127,{"week":153,"volume":154},"2024-12-29",153,{"week":156,"volume":157},"2025-01-05",185,{"week":159,"volume":160},"2025-01-12",159,{"week":162,"volume":163},"2025-01-19",238,{"week":165,"volume":166},"2025-01-26",217,{"week":168,"volume":169},"2025-02-02",223,{"week":171,"volume":172},"2025-02-09",214,{"week":174,"volume":175},"2025-02-16",202,{"week":177,"volume":178},"2025-02-23",158,{"week":180,"volume":181},"2025-03-02",184,{"week":183,"volume":184},"2025-03-09",300,{"week":186,"volume":187},"2025-03-16",179,{"week":189,"volume":190},"2025-03-23",190,{"week":192,"volume":193},"2025-03-30",180,{"week":195,"volume":196},"2025-04-06",183,{"week":198,"volume":134},"2025-04-13",{"week":200,"volume":201},"2025-04-20",207,{"week":203,"volume":181},"2025-04-27",{"week":205,"volume":206},"2025-05-04",155,{"week":208,"volume":209},"2025-05-11",173,{"week":211,"volume":212},"2025-05-18",136,{"week":214,"volume":215},"2025-05-25",226,{"week":217,"volume":218},"2025-06-01",199,{"week":220,"volume":221},"2025-06-08",162,{"week":223,"volume":96},"2025-06-15",{"week":225,"volume":226},"2025-06-22",146,{"week":228,"volume":119},"2025-06-29",{"week":230,"volume":231},"2025-07-06",143,{"week":233,"volume":234},"2025-07-13",291,{"week":236,"volume":196},"2025-07-20",{"week":238,"volume":239},"2025-07-27",246,{"week":241,"volume":242},"2025-08-03",219,{"week":244,"volume":245},"2025-08-10",239,{"week":247,"volume":248},"2025-08-17",189,{"week":250,"volume":251},"2025-08-24",225,{"week":253,"volume":119},"2025-08-31",{"week":255,"volume":256},"2025-09-07",255,{"week":258,"volume":239},"2025-09-14",{"week":260,"volume":261},"2025-09-21",249,{"week":263,"volume":264},"2025-09-28",240,{"week":266,"volume":215},"2025-10-05",{"week":268,"volume":269},"2025-10-12",228,{"week":271,"volume":125},"2025-10-19",{"week":273,"volume":190},"2025-10-26",{"week":275,"volume":113},"2025-11-02",{"week":277,"volume":278},"2025-11-09",194,{"week":280,"volume":175},"2025-11-16",{"week":282,"volume":283},"2025-11-23",271,{"week":285,"volume":286},"2025-11-30",282,{"week":288,"volume":289},"2025-12-07",326,{"week":291,"volume":292},"2025-12-14",220,{"week":294,"volume":295},"2025-12-21",123,{"week":297,"volume":193},"2025-12-28",{"week":299,"volume":300},"2026-01-04",188,{"week":302,"volume":303},"2026-01-11",222,{"week":305,"volume":306},"2026-01-18",263,{"week":308,"volume":309},"2026-01-25",187,{"week":311,"volume":312},"2026-02-01",212,{"week":314,"volume":315},"2026-02-08",258,{"week":317,"volume":318},"2026-02-15",213,{"week":320,"volume":137},"2026-02-22",{"week":322,"volume":323},"2026-03-01",192,{"week":325,"volume":326},"2026-03-08",261,{"week":328,"volume":329},"2026-03-15",305,{"week":331,"volume":125},"2026-03-22",{"week":333,"volume":334},"2026-03-29",191,{"week":336,"volume":337},"2026-04-05",248,{"week":339,"volume":340},"2026-04-12",323,{"week":342,"volume":245},"2026-04-19",{"week":344,"volume":345},"2026-04-26",211,{"week":347,"volume":348},"2026-05-03",319,{"week":350,"volume":351},"2026-05-10",385,{"week":353,"volume":354},"2026-05-17",302,{"week":356,"volume":357},"2026-05-24",161,{"week":359,"volume":360},"2026-05-31",208,{"week":362,"volume":363},"2026-06-07",177,{"week":365,"volume":160},"2026-06-14",{"week":367,"volume":368},"2026-06-21",67,{"week":370,"volume":371},"2026-06-28",80,{"week":373,"volume":374},"2026-07-05",44,{"week":376,"volume":377},"2026-07-12",21,false,[380,381,382,383,384,385,386,387,388,389,390,391],1.0328638781431334,1.0496735976789169,1.089269825918762,1.0851607833655705,1.1427842252310338,0.7426713947990544,0.8047319701575022,0.9867236191704277,1.0630937029873202,1.0253928916827852,1.0105200945626478,0.9352568235546959,{"top":393,"otherBrandCount":412,"otherClickShare":413},[394,397,400,403,406,409],{"brand":395,"clickShare":396},"Marigold HL",0.19019999999999998,{"brand":398,"clickShare":399},"MARIGOLD",0.1697,{"brand":401,"clickShare":402},"Dutch Lady",0.1594,{"brand":404,"clickShare":405},"Meiji",0.13629999999999998,{"brand":407,"clickShare":408},"Greenfields",0.1105,{"brand":410,"clickShare":411},"Pauls",0.0823,3,0.15159999999999996,[415,426,436,446,456,466,474,482,492,499,507,516,524,535,543],{"asin":416,"title":417,"brand":398,"imageUrl":418,"price":419,"rating":420,"reviews":421,"clickShare90":422,"clickShare360":423,"launchDate":424,"amazonUrl":425},"B07LFZ9LCZ","MARIGOLD Chocolate UHT Milk Plain 24 x 200ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51k+YDEvK6S.jpg",13.61,4.6,17,0.144,0.0981,"2019-06-18","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB07LFZ9LCZ",{"asin":427,"title":428,"brand":395,"imageUrl":429,"price":430,"rating":431,"reviews":412,"clickShare90":432,"clickShare360":433,"launchDate":434,"amazonUrl":435},"B006QI8XKO","Marigold HL Fresh Milk Chocolate 946ml - Chilled","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41chSsqJfrL.jpg",3.07,5,0.1311,0.0482,"2019-03-01","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB006QI8XKO",{"asin":437,"title":438,"brand":407,"imageUrl":439,"price":440,"rating":441,"reviews":442,"clickShare90":408,"clickShare360":443,"launchDate":444,"amazonUrl":445},"B071SGQTTJ","Greenfields Fresh Chocomalt Milk Less Sugar - Chilled 1L","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZgZq1tkXL.jpg",3.05,4.8,13,0.0796,"2020-03-20","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB071SGQTTJ",{"asin":447,"title":448,"brand":404,"imageUrl":449,"price":450,"rating":441,"reviews":451,"clickShare90":452,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B0718YVWFJ","Meiji Low Fat Chocolate Flavoured Milk 2L - Chilled","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31NtY6fS5iL.jpg",6,24,0.0797,0.2217,"2020-03-19","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0718YVWFJ",{"asin":457,"title":458,"brand":459,"imageUrl":460,"price":461,"rating":431,"reviews":412,"clickShare90":462,"clickShare360":463,"launchDate":464,"amazonUrl":465},"B006QI9WRC","MARIGOLD HL Dark Chocolate Milk with Plant Sterols Dark Brown 946ML","MARIGOLD HL","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41TeBiw4daL.jpg",2.97,0.072,0.0216,"2022-08-21","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB006QI9WRC",{"asin":467,"title":468,"brand":401,"imageUrl":469,"price":470,"rating":431,"reviews":450,"clickShare90":471,"clickShare360":472,"launchDate":434,"amazonUrl":473},"B0765BFBM9","Dutch Lady UHT Milk  Chocolate 200 ML (Pack of 6)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51QDTxgiUaL.jpg",3.86,0.0668,0.037,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0765BFBM9",{"asin":475,"title":476,"brand":395,"imageUrl":477,"price":478,"rating":15,"reviews":15,"clickShare90":479,"clickShare360":480,"launchDate":434,"amazonUrl":481},"B006QZN23A","Marigold HL Fresh Milk Chocolate 1.89L - Chilled","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41UIs1v5aJL.jpg",5.39,0.0591,0.0321,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB006QZN23A",{"asin":483,"title":484,"brand":410,"imageUrl":485,"price":486,"rating":420,"reviews":487,"clickShare90":488,"clickShare360":489,"launchDate":490,"amazonUrl":491},"B07XL26X4Q","Pauls UHT Chocolate Milk 200ml (Pack of 6)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41yF66H80xL.jpg",5.52,16,0.0566,0.0496,"2019-08-15","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB07XL26X4Q",{"asin":493,"title":494,"brand":404,"imageUrl":495,"price":496,"rating":441,"reviews":442,"clickShare90":488,"clickShare360":497,"launchDate":454,"amazonUrl":498},"B072HT4S8W","Meiji Low Fat Chocolate Flavoured Milk 830ml - Chilled","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31x2aJUGBwL.jpg",3.17,0.1613,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB072HT4S8W",{"asin":500,"title":501,"brand":401,"imageUrl":502,"price":503,"rating":441,"reviews":22,"clickShare90":504,"clickShare360":505,"launchDate":434,"amazonUrl":506},"B07659Q1QZ","Dutch Lady Marvel Milky Chocolate UHT Milk 125 ML (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51061S1IriS.jpg",2.49,0.054,0.0513,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB07659Q1QZ",{"asin":508,"title":509,"brand":510,"imageUrl":511,"price":512,"rating":431,"reviews":450,"clickShare90":513,"clickShare360":514,"launchDate":434,"amazonUrl":515},"B071YHHC65","Magnolia Chocolate Fresh Milk 946ml - Chilled","F&N MAGNOLIA","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31I0I6ht9xL.jpg",2.96,0.0437,0.0608,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB071YHHC65",{"asin":517,"title":518,"brand":401,"imageUrl":519,"price":520,"rating":441,"reviews":69,"clickShare90":521,"clickShare360":522,"launchDate":434,"amazonUrl":523},"B0765BF6YR","Dutch Lady Disney Frozen Milky Chocolate UHT Milk 125 ml (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51jREKQSZPS.jpg",2.48,0.0386,0.0276,"https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0765BF6YR",{"asin":525,"title":526,"brand":527,"imageUrl":528,"price":529,"rating":530,"reviews":26,"clickShare90":531,"clickShare360":532,"launchDate":533,"amazonUrl":534},"B08WKP5ZRY","Farmhouse Farmhouse Dark Chocolate Low Fat Flavoured Milk 1L Fresh Milk 1 l - Chilled","Farmhouse","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZfYBPtu0L.jpg",3.29,4.3,0.036,0.0684,"2020-04-01","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB08WKP5ZRY",{"asin":536,"title":537,"brand":398,"imageUrl":538,"price":25,"rating":431,"reviews":412,"clickShare90":539,"clickShare360":540,"launchDate":541,"amazonUrl":542},"B097T6X52W","MARIGOLD Chocolate Flavoured UHT Milk 12 x 1l","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51t8R4A5udS.jpg",0.0257,0.0084,"2021-05-27","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB097T6X52W",{"asin":544,"title":545,"brand":410,"imageUrl":546,"price":24,"rating":431,"reviews":412,"clickShare90":539,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B0CY4QNJPM","Pauls UHT Chocolate Kids Milk 110ml x 4s","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41k1U0XCrUL.jpg",0.0342,"2024-03-15","https:\u002F\u002Fwww.amazon.sg\u002Fdp\u002FB0CY4QNJPM",{"love":551,"hate":569,"returnReasons":570},[552,557,561,565],{"topic":553,"percentOfMentions":554,"verbatims":555},"Taste-Overall",0.25,[556],"Love it as a treat for breakfast",{"topic":558,"percentOfMentions":554,"verbatims":559},"Sweetness",[560],"isnt too sweet",{"topic":562,"percentOfMentions":554,"verbatims":563},"Flavor",[564],"has a deep cocoa flavor",{"topic":566,"percentOfMentions":554,"verbatims":567},"Soft Feel",[568],"Rich and smooth",[],[],[572,576],{"term":29,"volume":573,"growthQoq":574,"conversionRate":575},9741,-0.2586,0.0962,{"term":577,"volume":578,"growthQoq":579,"conversionRate":580},"meiji chocolate",1391,-0.532,0.0055,[582,587,593,597,602,608],{"title":583,"href":584,"score":374,"verdict":51,"marketSize":585,"growth90":586},"bird nest","\u002Fresearch\u002Fsg\u002Fgrocery\u002Fbird-nest",3193.4,0.0799,{"title":588,"href":589,"score":590,"verdict":51,"marketSize":591,"growth90":592},"fruits","\u002Fresearch\u002Fsg\u002Fgrocery\u002Ffruits",45,167245.71,-0.2501,{"title":594,"href":595,"score":590,"verdict":51,"marketSize":15,"growth90":596},"japanese rice","\u002Fresearch\u002Fsg\u002Fgrocery\u002Fjapanese-rice",-0.1564,{"title":598,"href":599,"score":590,"verdict":51,"marketSize":600,"growth90":601},"organic chicken","\u002Fresearch\u002Fsg\u002Fgrocery\u002Forganic-chicken",9305.09,-0.1892,{"title":603,"href":604,"score":605,"verdict":51,"marketSize":606,"growth90":607},"wild salmon","\u002Fresearch\u002Fsg\u002Fgrocery\u002Fwild-salmon",46,2384.72,0.2979,{"title":609,"href":610,"score":605,"verdict":51,"marketSize":611,"growth90":612},"crackers","\u002Fresearch\u002Fsg\u002Fgrocery\u002Fcrackers",10415.13,-0.4252,[614,621,628,630,636,643,650,657,664,670,677,683,689,695,701,707,714],{"nodeId":615,"label":616,"slug":617,"href":618,"nichesTracked":619,"marketSizeTotal":620},"6314450051","Electronics","electronics","\u002Fresearch\u002Fsg\u002Felectronics",287,10582465,{"nodeId":622,"label":623,"slug":624,"href":625,"nichesTracked":626,"marketSizeTotal":627},"6314573051","Health, Household and Personal Care","health-household-and-personal-care","\u002Fresearch\u002Fsg\u002Fhealth-household-and-personal-care",198,1732647,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":340,"marketSizeTotal":629},1326743,{"nodeId":631,"label":632,"slug":633,"href":634,"nichesTracked":172,"marketSizeTotal":635},"6314631051","Home","home","\u002Fresearch\u002Fsg\u002Fhome",1253894,{"nodeId":637,"label":638,"slug":639,"href":640,"nichesTracked":641,"marketSizeTotal":642},"6315069051","Toys","toys","\u002Fresearch\u002Fsg\u002Ftoys",118,795398,{"nodeId":644,"label":645,"slug":646,"href":647,"nichesTracked":648,"marketSizeTotal":649},"6314331051","Beauty","beauty","\u002Fresearch\u002Fsg\u002Fbeauty",111,350309,{"nodeId":651,"label":652,"slug":653,"href":654,"nichesTracked":655,"marketSizeTotal":656},"6315240051","Fashion","fashion","\u002Fresearch\u002Fsg\u002Ffashion",106,336014,{"nodeId":658,"label":659,"slug":660,"href":661,"nichesTracked":662,"marketSizeTotal":663},"6314941051","Sporting Goods","sporting-goods","\u002Fresearch\u002Fsg\u002Fsporting-goods",53,275185,{"nodeId":665,"label":666,"slug":667,"href":668,"nichesTracked":605,"marketSizeTotal":669},"6314688051","DIY and Tools","diy-and-tools","\u002Fresearch\u002Fsg\u002Fdiy-and-tools",179532,{"nodeId":671,"label":672,"slug":673,"href":674,"nichesTracked":675,"marketSizeTotal":676},"6314274051","Baby Products","baby-products","\u002Fresearch\u002Fsg\u002Fbaby-products",54,163274,{"nodeId":678,"label":679,"slug":680,"href":681,"nichesTracked":50,"marketSizeTotal":682},"6314869051","Office Products","office-products","\u002Fresearch\u002Fsg\u002Foffice-products",85608,{"nodeId":684,"label":685,"slug":686,"href":687,"nichesTracked":69,"marketSizeTotal":688},"6314216051","Automotive","automotive","\u002Fresearch\u002Fsg\u002Fautomotive",39729,{"nodeId":690,"label":691,"slug":692,"href":693,"nichesTracked":377,"marketSizeTotal":694},"6315297051","Pet Supplies","pet-supplies","\u002Fresearch\u002Fsg\u002Fpet-supplies",35899,{"nodeId":696,"label":697,"slug":698,"href":699,"nichesTracked":39,"marketSizeTotal":700},"8107891051","Musical Instruments","musical-instruments","\u002Fresearch\u002Fsg\u002Fmusical-instruments",27257,{"nodeId":702,"label":703,"slug":704,"href":705,"nichesTracked":431,"marketSizeTotal":706},"8107632051","Garden","garden","\u002Fresearch\u002Fsg\u002Fgarden",12593,{"nodeId":708,"label":709,"slug":710,"href":711,"nichesTracked":712,"marketSizeTotal":713},"8107750051","Industrial and Scientific","industrial-and-scientific","\u002Fresearch\u002Fsg\u002Findustrial-and-scientific",2,9490,{"nodeId":715,"label":716,"slug":717,"href":718,"nichesTracked":46,"marketSizeTotal":15},"6315582051","Everything Else","everything-else","\u002Fresearch\u002Fsg\u002Feverything-else"]