---
title: "Chicken Burger — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/chicken-burger"
last_updated: "2026-08-06T00:02:40.174Z"
locale: en
meta:
description: "Niche score 21/100 · $0/yr market · 2K searches/yr · $8.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 21/100 · $0/yr market · 2K searches/yr · $8.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chicken Burger — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **chicken burger**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 8Conversion 0Competition 10Returns 100Price range 0Avg price 23Brand share 0Review moat 100Quality gap 20
**Review moat**
**Incredible****2.67**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Bad****$8.35**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****88%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-34.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$0**
$0/yr · 2K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$3.43–$12.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, chicken burger is a $0/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–Sep. Verdict: Skip it — 21/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chicken burger market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$2K–$4K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#0**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **50%**
- **Out of stock**
- **27.3%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**88%**
Top 20: 100%
**Open market**
**0%**
- Tegel44% - Sidecar Handcrafted15% - New Multi15% - Farmpride burger14% - Farmland12%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -34.2% search growth over the last 90 days.
6040Spike '24Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, Sep · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/sg/grocery/chicken-burger/trend)
## **Top chicken burger search terms**
- **chicken patty**916/yr-35.6%9.4% conv. - **chicken burger**644/yr-33.9%13.8% conv. - **chicken burger patty**95/yr-20.8%0.0% conv. [**All search terms **](https://flapen.com/research/sg/grocery/chicken-burger/search-terms)
## **Top chicken burger products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0110 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tegel Free Range Crunchy Chicken Burger 390g - Frozen**Tegel**$9.78**4.4★4 rev](https://www.amazon.sg/dp/B0CRDPQ3JR) [2**Tegel Free Range Chargrill Chicken Steak 400g - Frozen**Tegel**$9.81**5.0★3 rev](https://www.amazon.sg/dp/B0CRDNJJW6) [3**Sidecar Thai Lime & Sweet Chilli Chicken Burgers 2 x 160g - Frozen**Sidecar Handcrafted**$10.31**5.0★4 rev](https://www.amazon.sg/dp/B08SNN1QFW) [4**New Multi Healthy Chicken Patties 1kg (Healthier Choice) - Frozen**New Multi**$12.03**0.0★0 rev](https://www.amazon.sg/dp/B0CMZNBMS4) [5**Farmpride Chicken Burger Patties (Halal) 320g**Farmpride burger**$4.76**4.0★4 rev](https://www.amazon.sg/dp/B0BH219YPJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tegel Free Range Crunchy Chicken Burger 390g - Frozen**Tegel**$9.78**4 rev2y ago](https://www.amazon.sg/dp/B0CRDPQ3JR) [**Tegel Free Range Chargrill Chicken Steak 400g - Frozen**Tegel**$9.81**3 rev2y ago](https://www.amazon.sg/dp/B0CRDNJJW6) [**New Multi Healthy Chicken Patties 1kg (Healthier Choice) - Frozen**New Multi**$12.03**0 rev2y ago](https://www.amazon.sg/dp/B0CMZNBMS4) [**Farmpride Chicken Burger Patties (Halal) 320g**Farmpride burger**$4.76**4 rev3y ago](https://www.amazon.sg/dp/B0BH219YPJ) [**Farmland Chicken Burgers 4s 227g - Frozen**Farmland**$3.43**1 rev5y ago](https://www.amazon.sg/dp/B08FBVHZHN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tegel Free Range Chargrill Chicken Steak 400g - Frozen**Tegel**$9.81**5.0★**▲ 96%**](https://www.amazon.sg/dp/B0CRDNJJW6) [**New Multi Healthy Chicken Patties 1kg (Healthier Choice) - Frozen**New Multi**$12.03**0.0★**▲ 18%**](https://www.amazon.sg/dp/B0CMZNBMS4) [**Tegel Free Range Crunchy Chicken Burger 390g - Frozen**Tegel**$9.78**4.4★**— 1%**](https://www.amazon.sg/dp/B0CRDPQ3JR) [**Sidecar Thai Lime & Sweet Chilli Chicken Burgers 2 x 160g - Frozen**Sidecar Handcrafted**$10.31**5.0★**▼ 13%**](https://www.amazon.sg/dp/B08SNN1QFW) [**Farmland Chicken Burgers 4s 227g - Frozen**Farmland**$3.43**5.0★**▼ 20%**](https://www.amazon.sg/dp/B08FBVHZHN)
**~~View all trending →~~**
## **Common questions**
- **Is chicken burger profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 6 tracked products. 90-day search growth is -34.2%. Flapen's verdict: Skip it (21/100).
- **How competitive is the chicken burger niche?**
- 5 brands and 3 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- **When does demand for chicken burger peak?**
- Demand peaks in Apr–Sep; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the chicken burger niche?**
- Listings span $3.43–$12.03; the average listing price is $8.35 (sweet spot $15–$100). The average incumbent carries 3 reviews — the moat a new listing must climb.
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