---
title: "Burger Bun — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/burger-bun"
last_updated: "2026-08-08T05:23:41.287Z"
locale: en
meta:
description: "Niche score 20/100 · $0/yr market · 9K searches/yr · $3.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 20/100 · $0/yr market · 9K searches/yr · $3.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burger Bun — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **burger bun**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 11Returns 100Price range 0Avg price 9Brand share 15Review moat 100Quality gap 13
**Review moat**
**Incredible****9.71**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****$3.41**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$0**
$0/yr · 9K searches
**Growth**
**Bad****-49.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$2.05–$5.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, burger bun is a $0/yr Amazon Singapore market (9K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 20/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burger bun market data**
- **Units sold / yr**
- **4K–5K**
- avg 500–750/product
- **Revenue / yr**
- **$14K–$17K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#0**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **21.8%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**2**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- Gardenia36% - HAYLEY28% - Swissbake13% - La Boulangere10% - Sunshine7% - Starter Lab6%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -49.6% search growth over the last 90 days.
250150Spike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/sg/grocery/burger-bun/trend)
## **Top burger bun search terms**
- **burger bun**6K/yr-50.7%26.2% conv. - **burger buns**998/yr-36.5%23.9% conv. - **hamburger buns**463/yr-29.3%21.9% conv. - **brioche bun**305/yr-29.4%11.7% conv. - **hamburger bun**403/yr-66.9%35.6% conv. - **pav**372/yr-67.5%2.5% conv. - **mini burger buns**171/yr-76.7%0.0% conv. [**All search terms **](https://flapen.com/research/sg/grocery/burger-bun/search-terms)
## **Top burger bun products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HAYLEY Brioche Burger Bun (4 Pieces) 240g**HAYLEY**$3.19**4.8★20 rev](https://www.amazon.sg/dp/B08P146MCP) [2**Gardenia Hamburger Buns 4 Count 220g**Gardenia**$2.05**4.8★16 rev](https://www.amazon.sg/dp/B07L8T3FDW) [3**Swissbake Fresh Sesame Burger Buns 75g (Pack of 4)**Swissbake**$5.28**4.6★11 rev](https://www.amazon.sg/dp/B074J5QZM3) [4**Gardenia Wholemeal Hamburger Buns 4 Count 250g**Gardenia**$2.27**4.3★16 rev](https://www.amazon.sg/dp/B07L8T3FF4) [5**La Boulangere Brioche Burger Bun**La Boulangere**$4.41**5.0★2 rev](https://www.amazon.sg/dp/B09X15RCMK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Starter Lab Sourdough Burger Bun 360g (4 per pack)**Starter Lab**$4.50**1 rev1y ago](https://www.amazon.sg/dp/B0FDQ7VCC6) [**La Boulangere Brioche Burger Bun**La Boulangere**$4.41**2 rev4y ago](https://www.amazon.sg/dp/B09X15RCMK) [**HAYLEY Brioche Burger Bun (4 Pieces) 240g**HAYLEY**$3.19**20 rev4y ago](https://www.amazon.sg/dp/B08P146MCP) [**Gardenia Hamburger Buns 4 Count 220g**Gardenia**$2.05**16 rev6y ago](https://www.amazon.sg/dp/B07L8T3FDW) [**Gardenia Wholemeal Hamburger Buns 4 Count 250g**Gardenia**$2.27**16 rev6y ago](https://www.amazon.sg/dp/B07L8T3FF4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Starter Lab Sourdough Burger Bun 360g (4 per pack)**Starter Lab**$4.50**5.0★**▲ 268%**](https://www.amazon.sg/dp/B0FDQ7VCC6) [**La Boulangere Brioche Burger Bun**La Boulangere**$4.41**5.0★**▲ 85%**](https://www.amazon.sg/dp/B09X15RCMK) [**Gardenia Hamburger Buns 4 Count 220g**Gardenia**$2.05**4.8★**▲ 22%**](https://www.amazon.sg/dp/B07L8T3FDW) [**Gardenia Wholemeal Hamburger Buns 4 Count 250g**Gardenia**$2.27**4.3★**— 1%**](https://www.amazon.sg/dp/B07L8T3FF4) [**Sunshine Extra Fine Wholemeal Burger Buns 220g**Sunshine**$2.21**5.0★**— 2%**](https://www.amazon.sg/dp/B074K8CWSK)
**~~View all trending →~~**
## **Common questions**
- **Is burger bun profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 7 tracked products. 90-day search growth is -49.6%. Flapen's verdict: Skip it (20/100).
- **How competitive is the burger bun niche?**
- 6 brands and 2 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 94% of demand.
- **When does demand for burger bun peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the burger bun niche?**
- Listings span $2.05–$5.28; the average listing price is $3.41 (sweet spot $15–$100). The average incumbent carries 10 reviews — the moat a new listing must climb.
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