---
title: "Beef — $4K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/beef"
last_updated: "2026-08-06T05:59:31.946Z"
locale: en
meta:
description: "Niche score 54/100 · $4K/yr market · 58K searches/yr · $14.43 avg price. A small market ($4K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $4K/yr market · 58K searches/yr · $14.43 avg price. A small market ($4K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Beef — $4K/yr Amazon SG Niche (2026) - Flapen"
---
# **beef**
**Worth a look**
Shows low returns (0.0%), but a small market ($4K/yr) keeps it on the watch list.
Market size 1Growth 33Conversion 6Competition 88Returns 100Price range 77Avg price 70Brand share 54Review moat 98Quality gap 80
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****36.24**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****27%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$4.38–$51.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$14.43**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+6.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$4K**
$4K/yr · 58K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, beef is a $4K/yr Amazon Singapore market (58K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **beef market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$144K–$180K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#0**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **66%**
- **Out of stock**
- **26.3%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
**Brands**
**17 **▲rising
**Sellers**
**3**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**27%**
Top 20: 68%
**Open market**
**22%**
- Hego25% - Tasty Food Affair16% - Master Grocer15% - Qmeat10% - The Gourmet's Pack7% - Tradition6%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +6.3% search growth over the last 90 days.
2K1KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/sg/grocery/beef/trend)
## **Top beef products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$754%$1506%$2258%$301110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tasty Food Affair Beef Shin Shank Cube 500g - Frozen**Tasty Food Affair**$6.79**5.0★5 rev](https://www.amazon.sg/dp/B0C4865D88) [2**Master Grocer Frozen Australia Grassfed Minced Beef 500 g**Master Grocer**$8.12**3.8★77 rev](https://www.amazon.sg/dp/B08L95V8TT) [3**Hego Beef Chuck Tender 500 g- Frozen**Hego**$8.54**4.2★11 rev](https://www.amazon.sg/dp/B08LFSKQ9L) [4**The Gourmets Pack Grain Fed Beef Stirfry 300g - Chilled**The Gourmet's Pack**$11.90**4.8★11 rev](https://www.amazon.sg/dp/B06Y258SJP) [5**Tradition Australian Chilled Grass Fed Beef Ribeye 2 x 200g**Tradition**$25.57**4.6★16 rev](https://www.amazon.sg/dp/B07HM4CHC2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tasty Food Affair Beef Shin Shank Cube 500g - Frozen**Tasty Food Affair**$6.79**5 rev3y ago](https://www.amazon.sg/dp/B0C4865D88) [![[Sold by Weight] Blackwood Valley Premium Grass-Fed Beef - Chuck Eye Roast 800 - 1150g](https://m.media-amazon.com/images/I/616zWE3m0wL.jpg)**\[Sold by Weight\] Blackwood Valley Premium Grass-Fed Beef - Chuck Eye Roast 800 - 1150g**O'Connor**$48.48**2 rev3y ago](https://www.amazon.sg/dp/B0BVMTHLQL) [![[Sold by Weight] Manypeaks Premium Grass-Fed Beef - Minced (Extra Lean) 500-580g (1 pack)](https://m.media-amazon.com/images/I/513xj16tDFL.jpg)**\[Sold by Weight\] Manypeaks Premium Grass-Fed Beef - Minced (Extra Lean) 500-580g (1 pack)**King Island**$33.24**1 rev3y ago](https://www.amazon.sg/dp/B0BDQRLWVK) [![Sold by Weight] ManyPeaks Premium Grass-Fed Beef - Diced 500-580g (1 pack)](https://m.media-amazon.com/images/I/51ltO+vNKkL.jpg)**Sold by Weight\] ManyPeaks Premium Grass-Fed Beef - Diced 500-580g (1 pack)**King Island**$33.10**1 rev4y ago](https://www.amazon.sg/dp/B0BDQQL4C4) [**Tasty Food Affair Fresh Grass Fed Striploin Steak 250g -Chilled**Tasty Food Affair**$10.64**7 rev5y ago](https://www.amazon.sg/dp/B099FC79QN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hego Minced Beef 500 g**Hego**$6.26**3.8★**▲ 161%**](https://www.amazon.sg/dp/B08LFSNQ7F) [**Master Grocer Beef Shabu Shabu 250 g - Frozen**Master Grocer**$7.25**4.0★**▲ 121%**](https://www.amazon.sg/dp/B08L91LZKX) [![[Sold by Weight] Blackwood Valley Premium Grass-Fed Beef - Chuck Eye Roast 800 - 1150g](https://m.media-amazon.com/images/I/616zWE3m0wL.jpg)**\[Sold by Weight\] Blackwood Valley Premium Grass-Fed Beef - Chuck Eye Roast 800 - 1150g**O'Connor**$48.48**5.0★**▲ 113%**](https://www.amazon.sg/dp/B0BVMTHLQL) [**Master Grocer Australia Brisket Beef Cube 500 g- Frozen**Master Grocer**$8.19**3.5★**▲ 105%**](https://www.amazon.sg/dp/B08L8W5D6Q) [**The Gourmets Pack Grain Fed Beef Stirfry 300g - Chilled**The Gourmet's Pack**$11.90**4.8★**▲ 85%**](https://www.amazon.sg/dp/B06Y258SJP)
**~~View all trending →~~**
## **What buyers say about beef**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**100%
*“Nice lean minced beef”*
### **What buyers complain about **
**Hard Feel**28%
*“the meat is really tough”*
**Natural Resource Wastage**11%
*“Waste meat and time”*
**Oily/Greasy**11%
*“all fat”*
**Nutritional Content**11%
*“Too much fat”*
**Ease Of Chewing/Swallowing**11%
*“I stopped buying sliced beef fm this brand, as their cuts consistently have gristle - its abt 10% of the pack, and hard to chew for kids and older folks”*
**Taste-Overall**11%
*“Awful taste”*
**Quality-Overall**9%
*“the cut quality is very poor”*
**Smell**4%
*“The odor did not seem normal for fresh beef”*
**Comfort-Overall**4%
*“I was not comfortable cooking or eating it”*
## **Common questions**
- **Is beef profitable to sell on Amazon Singapore?**
- The niche generates $4K/yr across 59 tracked products. 90-day search growth is +6.3%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the beef niche?**
- 17 brands and 3 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in beef?**
- Top complaints mined from reviews: Hard Feel, Natural Resource Wastage, Oily/Greasy. The return rate is 0.0%.
- **When does demand for beef peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the beef niche?**
- Listings span $4.38–$51.02; the average listing price is $14.43 (sweet spot $15–$100). The average incumbent carries 36 reviews — the moat a new listing must climb.
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