---
title: "Barebells Protein Bar — $6K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/barebells-protein-bar"
last_updated: "2026-08-08T06:56:50.921Z"
locale: en
meta:
description: "Niche score 35/100 · $6K/yr market · 5K searches/yr · $47.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $6K/yr market · 5K searches/yr · $47.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Barebells Protein Bar — $6K/yr Amazon SG Niche (2026) - Flapen"
---
# **barebells protein bar**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 2Growth 22Conversion 33Competition 17Returns 100Price range 95Avg price 94Brand share 0Review moat 44Quality gap 38
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Price range**
**Incredible****$22.16–$56.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$47.94**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,064.89**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-5.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$6K**
$6K/yr · 5K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, barebells protein bar is a $6K/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **barebells protein bar market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$12K–$24K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#37**
- **Page quality**
- **0%**
- **Prime**
- **22%**
- **Sponsored**
- **0%**
- **Out of stock**
- **2.4%**
- **Avg brand age**
- **116 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**5**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**0%**
- Barebells83% - Generic8% - Pure Protein5% - RXBAR4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.9% search growth over the last 90 days.
300200Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/sg/grocery/barebells-protein-bar/trend)
## **Top barebells protein bar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$63720%$1K30%$2K40%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Barebells - High Protein Bars with 20g Protein - Low Sugar Low Carb Protein Bar - Tasty High Protein Snacks (Salty Peanut 12 Pack)**Barebells**$56.68**4.6★1,121 rev](https://www.amazon.sg/dp/B0CG2P5HKT) [2**Barebells Cookies and Cream Protein Bar 55g (Pack of 12)**Barebells**$51.28**4.6★552 rev](https://www.amazon.sg/dp/B07DLNH6L2) [3**Barebells Hazelnut Nougat Protein Bar 55g (Pack of 12)**Barebells**$52.80**4.6★505 rev](https://www.amazon.sg/dp/B07M85KKJ4) [4**Barebells Bar - Creamy Crisp (Box of 12)**Generic**$50.85**5.0★2 rev](https://www.amazon.sg/dp/B0DV9BNWJP) [5**Barebells Soft Protein Bars Caramel Choco - 12 Count 1.9oz Bars - Protein Snacks with 16g of High Protein - Fluffy Chocolate Protein Bar with 2g of Total Sugars - Soft Protein Snack & Breakfast Bars**Barebells**$53.89**4.5★251 rev](https://www.amazon.sg/dp/B0BFBDDGGN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Barebells Soft Protein Bars Caramel Choco - 12 Count 1.9oz Bars - Protein Snacks with 16g of High Protein - Fluffy Chocolate Protein Bar with 2g of Total Sugars - Soft Protein Snack & Breakfast Bars**Barebells**$53.89**251 rev9mo ago](https://www.amazon.sg/dp/B0BFBDDGGN) [**Barebells Protein Bars Creamy Crisp - 12 Count 1.94oz Bars with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bar**Barebells**$55.38**150 rev1y ago](https://www.amazon.sg/dp/B0D2DVX3FG) [**Barebells Soft Protein Bars Salted Peanut Caramel - 12 Count 1.9oz Bars - Protein Snacks with 16g of High Protein - Chocolate Protein Bar with 2g of Total Sugars - Soft Protein Snack & Breakfast Bars**Barebells**$54.51**226 rev1y ago](https://www.amazon.sg/dp/B0C1CSF4C8) [**Barebells Bar - Creamy Crisp (Box of 12)**Generic**$50.85**2 rev1y ago](https://www.amazon.sg/dp/B0DV9BNWJP) [**RXBAR Protein Bars Snack Bars Variety Pack (10 Count)**RXBAR**$33.95**690 rev1y ago](https://www.amazon.sg/dp/B0DJMZC68J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Barebells Protein Bars Creamy Crisp - 12 Count 1.94oz Bars with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bar**Barebells**$55.38**3.9★**▲ 75%**](https://www.amazon.sg/dp/B0D2DVX3FG) [**RXBAR Protein Bars Snack Bars Variety Pack (10 Count)**RXBAR**$33.95**4.4★**▲ 51%**](https://www.amazon.sg/dp/B0DJMZC68J) [**Pure Protein Bars High Protein Nutritious Snacks to Support Energy Low Sugar Gluten Free Chocolate Deluxe 1.76 oz. 12 Count(Pack of 1) (Packaging may vary)**Pure Protein**$22.16**4.5★**▲ 44%**](https://www.amazon.sg/dp/B00MNXGSAI) [**Barebells - High Protein Bars with 20g Protein - Low Sugar Low Carb Protein Bar - Tasty High Protein Snacks (Salty Peanut 12 Pack)**Barebells**$56.68**4.6★**▲ 29%**](https://www.amazon.sg/dp/B0CG2P5HKT) [**Barebells Soft Protein Bars Caramel Choco - 12 Count 1.9oz Bars - Protein Snacks with 16g of High Protein - Fluffy Chocolate Protein Bar with 2g of Total Sugars - Soft Protein Snack & Breakfast Bars**Barebells**$53.89**4.5★**— 5%**](https://www.amazon.sg/dp/B0BFBDDGGN)
**~~View all trending →~~**
## **What buyers say about barebells protein bar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**50%
*“Great tasting”*
**Quality-Overall**50%
*“Product itself is good as it was my 2nd time buying”*
## **Common questions**
- **Is barebells protein bar profitable to sell on Amazon Singapore?**
- The niche generates $6K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.9%. Flapen's verdict: Skip it (35/100).
- **How competitive is the barebells protein bar niche?**
- 4 brands and 5 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- **When does demand for barebells protein bar peak?**
- Demand peaks in Oct; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the barebells protein bar niche?**
- Listings span $22.16–$56.68; the average listing price is $47.94 (sweet spot $15–$100). The average incumbent carries 2,065 reviews — the moat a new listing must climb.
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