---
title: "Anchovies — $1K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/grocery/anchovies"
last_updated: "2026-08-06T03:37:48.584Z"
locale: en
meta:
description: "Niche score 37/100 · $1K/yr market · 5K searches/yr · $8.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $1K/yr market · 5K searches/yr · $8.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anchovies — $1K/yr Amazon SG Niche (2026) - Flapen"
---
# **anchovies**
**Skip it**
A small market ($1K/yr) — this niche doesn't clear our bar today.
Market size 0Growth 17Conversion 42Competition 23Returns 100Price range 5Avg price 25Brand share 0Review moat 99Quality gap 98
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****12.2**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Incredible****3.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$8.89**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-15.3%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$2.03–$15.71**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$1K**
$1K/yr · 5K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=sg&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, anchovies is a $1K/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct. Verdict: Skip it — 37/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anchovies market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$7K–$9K**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#0**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **23.1%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**0%**
- Agromar52% - Rizzoli26% - Ortiz13% - Koi Fish Brand5% - Vin on Rose4%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -15.3% search growth over the last 90 days.
150100Spike '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/sg/grocery/anchovies/trend)
## **Top anchovies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$13720%$27430%$41140%$5481101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Agromar Anchovy Fillets In Olive Oil 100g.**Agromar**$15.71**4.0★3 rev](https://www.amazon.sg/dp/B0D5XTVSLB) [2**Agromar Anchovy Fillets In Olive Oil 50g**Agromar**$8.54**0.0★0 rev](https://www.amazon.sg/dp/B0D5XLQFD4) [3**Ortiz Anchovy Fillets In Olive Oil 47.5g - Chilled**Ortiz**$12.76**4.4★109 rev](https://www.amazon.sg/dp/B003B4NK3Q) [4**Agromar Whole Anchovies in Olive Oil 115g**Agromar**$10.57**2.6★2 rev](https://www.amazon.sg/dp/B097Q5VKNB) [5**Rizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)**Rizzoli**$10.04**0.0★0 rev](https://www.amazon.sg/dp/B09KY5C5LK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)**Rizzoli**$10.04**0 rev7mo ago](https://www.amazon.sg/dp/B09KY5C5LK) [**Rizzoli Anchovy fillets from the Cantabrian Sea in Italian Oil 40g**Rizzoli**$6.31**0 rev11mo ago](https://www.amazon.sg/dp/B0FMPSFXJR) [**Rizzoli Anchovy Fillets from the Cantabrian Sea in Italian Oil with Chilli 40g**Rizzoli**$7.12**0 rev11mo ago](https://www.amazon.sg/dp/B0FMPQWVKN) [**Rizzoli Anchovy Fillets in Extra Virgin Olive Oil 90g**Vin on Rose**$8.47**0 rev11mo ago](https://www.amazon.sg/dp/B00XUQ5Y5W) [**Agromar Whole Anchovies in Olive Oil 115g**Agromar**$10.57**2 rev1y ago](https://www.amazon.sg/dp/B097Q5VKNB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Rizzoli Anchovy Fillets in Extra Virgin Olive Oil 90g**Vin on Rose**$8.47**0.0★**▲ 365%**](https://www.amazon.sg/dp/B00XUQ5Y5W) [**Rizzoli Anchovy fillets from the Cantabrian Sea in Italian Oil 40g**Rizzoli**$6.31**0.0★**▲ 316%**](https://www.amazon.sg/dp/B0FMPSFXJR) [**Rizzoli Anchovy Fillets from the Cantabrian Sea in Italian Oil with Chilli 40g**Rizzoli**$7.12**0.0★**▲ 272%**](https://www.amazon.sg/dp/B0FMPQWVKN) [**Rizzoli Anchovy Paste In Spicy Sauce - Tube 60g**Rizzoli**$7.33**0.0★**▲ 132%**](https://www.amazon.sg/dp/B0C4FQY52R) [**Rizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)**Rizzoli**$10.04**0.0★**▲ 115%**](https://www.amazon.sg/dp/B09KY5C5LK)
**~~View all trending →~~**
## **Common questions**
- **Is anchovies profitable to sell on Amazon Singapore?**
- The niche generates $1K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Skip it (37/100).
- **How competitive is the anchovies niche?**
- 5 brands and 3 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
- **When does demand for anchovies peak?**
- Demand peaks in Oct; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the anchovies niche?**
- Listings span $2.03–$15.71; the average listing price is $8.89 (sweet spot $15–$100). The average incumbent carries 12 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 44 [**chips**](https://flapen.com/research/sg/grocery/chips)$3K/yr-14.1%**Skip it**- 45 [**fruits**](https://flapen.com/research/sg/grocery/fruits)$167K/yr-25.0%**Skip it**- 45 [**japanese rice**](https://flapen.com/research/sg/grocery/japanese-rice)$0/yr-15.6%**Skip it**- 45 [**organic chicken**](https://flapen.com/research/sg/grocery/organic-chicken)$9K/yr-18.9%**Skip it**- 46 [**wild salmon**](https://flapen.com/research/sg/grocery/wild-salmon)$2K/yr+29.8%**Skip it**- 46 [**crackers**](https://flapen.com/research/sg/grocery/crackers)$10K/yr-42.5%**Skip it**[**All Grocery niches **](https://flapen.com/research/sg/grocery)