---
title: "Tumi — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/fashion/tumi"
last_updated: "2026-08-06T20:06:10.487Z"
locale: en
meta:
description: "Niche score 41/100 · $0/yr market · 30K searches/yr · $195.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $0/yr market · 30K searches/yr · $195.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tumi — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **tumi**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 75Conversion 0Competition 43Returns 100Price range 13Avg price 47Brand share 22Review moat 48Quality gap 62
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+59.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,710.65**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$195.12**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$21.99–$636.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$0**
$0/yr · 30K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, tumi is a $0/yr Amazon Singapore market (30K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tumi market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$20K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#346**
- **Page quality**
- **0%**
- **Prime**
- **65%**
- **Sponsored**
- **29%**
- **Out of stock**
- **7.5%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**5%**
- TUMI68% - Kingsons8% - VULKIT7% - Generic5% - Samsonite4% - Kenneth Cole REACTION3% - Open — no brand owns it (3 brands, 5%)
## **Demand**
Weekly Amazon search volume, last 44 weeks — +59.5% search growth over the last 90 days.
2K1KSpike '25Black Friday '25Spike '26Sep '25Nov '25Dec '25Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/sg/fashion/tumi/trend)
## **Top tumi products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tumi ALPHA Bravo Junior Crossbody Bag Official Authentic Payment One Size**TUMI**$313.83**5.0★1 rev](https://www.amazon.sg/dp/B0FHW3PY8N) [2**Tumi VOYAGEUR Foldable Tote Bag Official Product Just In Case Medium Tote Black/Gunmetal**TUMI**$125.98**5.0★6 rev](https://www.amazon.sg/dp/B0F9XHCSDH) [3**Tumi Backpack Tumi Official Authentic Alpha Bravo Packable Backpack 0232816 Poster Print One Size**TUMI**$357.01**5.0★1 rev](https://www.amazon.sg/dp/B0FMRJHT6Z) [4**Tumi 0196691 Tumi Official Authentic Voyageur Womens Serena Medium Backpack Wine One Size**TUMI**$636.33**0.0★0 rev](https://www.amazon.sg/dp/B0FMRHC6CL) [5**KINGSONS Laptop Backpack Business Large Capacity Waterproof USB Charging Port Anti-theft 15.6 PC Slim Backpack Multifunctional Popular Commute Business Trip Travel bag Men/Women**Kingsons**$43.83**4.0★1 rev](https://www.amazon.sg/dp/B0CCNC3FKV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kenneth Cole REACTION Abrasion-Resistant Parker Laptop Backpack Black 16 Convertible Kenneth Cole Reaction Abrasion-resistant Parker Laptop Backpack**Kenneth Cole REACTION**$109.40**33 rev10mo ago](https://www.amazon.sg/dp/B0DF2XYYV1) [**Tumi Backpack Tumi Official Authentic Alpha Bravo Packable Backpack 0232816 Poster Print One Size**TUMI**$357.01**1 rev10mo ago](https://www.amazon.sg/dp/B0FMRJHT6Z) [**Tumi 0196691 Tumi Official Authentic Voyageur Womens Serena Medium Backpack Wine One Size**TUMI**$636.33**0 rev10mo ago](https://www.amazon.sg/dp/B0FMRHC6CL) [**Tumi 0232793 Alpha Bravo Mens Navigation Backpack Payment One Size**TUMI**$539.15**1 rev11mo ago](https://www.amazon.sg/dp/B0F9XKJS5C) [**Tumi ALPHA Bravo Junior Crossbody Bag Official Authentic Payment One Size**TUMI**$313.83**1 rev11mo ago](https://www.amazon.sg/dp/B0FHW3PY8N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**VULKIT Card Holder Wallet with Coin Pocket Magnetic Closure Pop Up Cards With ID Window Leather Wallet for Cash & Credit Cards Grain Black One Size Contemporary**VULKIT**$57.78**4.5★**▲ 76%**](https://www.amazon.sg/dp/B09NKFYDBF) [**Gudika 66105 Unisex Multi-Purpose Light-weight Canvas Nylon Small Casual Shoulder Bag Cross-body Bag with External Pouch (Maroon)**Generic**$21.99**0.0★**▲ 75%**](https://www.amazon.sg/dp/B0CXMVKRZS) [**KINGSONS Laptop Backpack Business Large Capacity Waterproof USB Charging Port Anti-theft 15.6 PC Slim Backpack Multifunctional Popular Commute Business Trip Travel bag Men/Women**Kingsons**$43.83**4.0★**▲ 67%**](https://www.amazon.sg/dp/B0CCNC3FKV) [**Gudika 66105 Unisex Multi-Purpose Light-weight Canvas Nylon Small Casual Shoulder Bag Cross-body Bag with External Pouch (Black)**Generic**$21.99**0.0★**▲ 64%**](https://www.amazon.sg/dp/B0CXMVG6Y5) [**Samsonite Classic Leather Slim Backpack Cognac One Size Classic Leather Slim Backpack**Samsonite**$270.87**4.5★**▲ 60%**](https://www.amazon.sg/dp/B07XW14CLQ)
**~~View all trending →~~**
## **What buyers say about tumi**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Portability**33%
*“Good and versatile backpack”*
**Compactness**33%
*“Compact when folded”*
### **What buyers complain about **
**Adhesion/Stickiness**50%
*“not glued properly”*
**Strap/String Quality**17%
*“The straps are a bit small when heavy stuff inside the backpack”*
### **Top return reasons **
**Shape/Style**50%
**Defective Material/Parts**25%
**Adhesion/Stickiness**25%
## **Common questions**
- **Is tumi profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 17 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +59.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the tumi niche?**
- 9 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in tumi?**
- Top complaints mined from reviews: Adhesion/Stickiness, Strap/String Quality. The return rate is 0.0%.
- **What does it cost to enter the tumi niche?**
- Listings span $21.99–$636.33; the average listing price is $195.12 (sweet spot $15–$100). The average incumbent carries 1,711 reviews — the moat a new listing must climb.
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