---
title: "Tory Burch — $11K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/fashion/tory-burch"
last_updated: "2026-08-06T21:40:02.632Z"
locale: en
meta:
description: "Niche score 14/100 · $11K/yr market · 34K searches/yr · $148.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 14/100 · $11K/yr market · 34K searches/yr · $148.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tory Burch — $11K/yr Amazon SG Niche (2026) - Flapen"
---
# **tory burch**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 3Growth 18Conversion 3Competition 0Returns 0Price range 31Avg price 59Brand share 0Review moat 84Quality gap 25
**Review moat**
**Great****320**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$148.15**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$42.86–$228.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$11K**
$11K/yr · 34K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****40.0%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=sg&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, tory burch is a $11K/yr Amazon Singapore market (34K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 14/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tory burch market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$15K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#443**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **60.8%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Fossil30% - KARL LAGERFELD30% - Tory Burch22% - Vera Bradley19% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 18 weeks — -14.7% search growth over the last 90 days.
700500Spike '26Mar '26Apr '26Apr '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/sg/fashion/tory-burch/trend)
## **Top tory burch search terms**
- **tory burch bag**9K/yr+33.6%0.0% conv. - **tory burch**17K/yr-7.2%0.0% conv. - **tory burch bag for women**8K/yr-76.0%0.0% conv. [**All search terms **](https://flapen.com/research/sg/fashion/tory-burch/search-terms)
## **Top tory burch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$2K30%$3K40%$4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fossil Rachel Tote Medium Brown**Fossil**$142.11**4.6★1,349 rev](https://www.amazon.sg/dp/B07822SNH7) [2**Tory Burch 156747 Shoulder Bag Robinson Spazzolato Phone Crossbody Womens SHEA BUTTER SHEA BUTTER One Size**Tory Burch**$228.50**0.0★0 rev](https://www.amazon.sg/dp/B0D34YVG9Y) [3**KARL LAGERFELD Maybelle Crossbody Kl Image 2 Medium**KARL LAGERFELD**$146.38**4.7★98 rev](https://www.amazon.sg/dp/B0DWYBQSYT) [4**Vera Bradley Womens Nylon Lorman Sling Backpack Pumice Stone One Size**Vera Bradley**$42.86**4.5★131 rev](https://www.amazon.sg/dp/B0D2RY32H4) [5**KARL LAGERFELD Maybelle Pin Crossbody Black Shimmer Multi One Size**KARL LAGERFELD**$180.92**4.6★22 rev](https://www.amazon.sg/dp/B0DLHG65SD)
### **Newest**
by launch date
[**KARL LAGERFELD Maybelle Crossbody Kl Image 2 Medium**KARL LAGERFELD**$146.38**98 rev1y ago](https://www.amazon.sg/dp/B0DWYBQSYT) [**KARL LAGERFELD Maybelle Pin Crossbody Black Shimmer Multi One Size**KARL LAGERFELD**$180.92**22 rev1y ago](https://www.amazon.sg/dp/B0DLHG65SD) [**Vera Bradley Womens Nylon Lorman Sling Backpack Pumice Stone One Size**Vera Bradley**$42.86**131 rev1y ago](https://www.amazon.sg/dp/B0D2RY32H4) [**Tory Burch 156747 Shoulder Bag Robinson Spazzolato Phone Crossbody Womens SHEA BUTTER SHEA BUTTER One Size**Tory Burch**$228.50**0 rev2y ago](https://www.amazon.sg/dp/B0D34YVG9Y) [**Fossil Rachel Tote Medium Brown**Fossil**$142.11**1,349 rev7y ago](https://www.amazon.sg/dp/B07822SNH7)
### **Trending**
90-day click momentum
[**KARL LAGERFELD Maybelle Pin Crossbody Black Shimmer Multi One Size**KARL LAGERFELD**$180.92**4.6★**▲ 22%**](https://www.amazon.sg/dp/B0DLHG65SD) [**Vera Bradley Womens Nylon Lorman Sling Backpack Pumice Stone One Size**Vera Bradley**$42.86**4.5★**▲ 20%**](https://www.amazon.sg/dp/B0D2RY32H4) [**Fossil Rachel Tote Medium Brown**Fossil**$142.11**4.6★**— 1%**](https://www.amazon.sg/dp/B07822SNH7) [**KARL LAGERFELD Maybelle Crossbody Kl Image 2 Medium**KARL LAGERFELD**$146.38**4.7★**— 10%**](https://www.amazon.sg/dp/B0DWYBQSYT) [**Tory Burch 156747 Shoulder Bag Robinson Spazzolato Phone Crossbody Womens SHEA BUTTER SHEA BUTTER One Size**Tory Burch**$228.50**0.0★**▼ 12%**](https://www.amazon.sg/dp/B0D34YVG9Y)
## **What buyers say about tory burch**
What buyers praise and complain about, mined from review topics.
### **Top return reasons **
**Leather Quality**50%
**Shape/Style**50%
## **Common questions**
- **Is tory burch profitable to sell on Amazon Singapore?**
- The niche generates $11K/yr across 5 tracked products. 90-day search growth is -14.7%. Flapen's verdict: Skip it (14/100).
- **How competitive is the tory burch niche?**
- 4 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the tory burch niche?**
- Listings span $42.86–$228.50; the average listing price is $148.15 (sweet spot $15–$100). The average incumbent carries 320 reviews — the moat a new listing must climb.
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