---
title: "Socks — $8K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/fashion/socks"
last_updated: "2026-08-07T15:43:27.842Z"
locale: en
meta:
description: "Niche score 44/100 · $8K/yr market · 28K searches/yr · $19.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $8K/yr market · 28K searches/yr · $19.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Socks — $8K/yr Amazon SG Niche (2026) - Flapen"
---
# **socks**
**Skip it**
A small market ($8K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 50Conversion 19Competition 85Returns 41Price range 79Avg price 87Brand share 44Review moat 20Quality gap 37
**Avg price**
**Great****$19.71**
avg listing price — sweet spot $15–$100
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Price range**
**Great****$5.07–$56.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+20.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****3.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****13,907.3**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$8K**
$8K/yr · 28K searches
According to Flapen's Amazon Singapore niche tracking, socks is a $8K/yr Amazon Singapore market (28K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **socks market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$5K–$10K**
- units × avg price
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#37**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **20%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**18 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**30%**
Top 20: 68%
**Open market**
**17%**
- Saucony33% - POLO RALPH LAUREN26% - Memebio8% - Dickies6% - Balega5% - Hanes4% - Open — no brand owns it (12 brands, 17%)
## **Demand**
Weekly Amazon search volume, last 47 weeks — +20.5% search growth over the last 90 days.
2K1KSpike '25Black Friday '25Spike '26Prime Day '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/fashion/socks/trend)
## **Top socks search terms**
- **socks**17K/yr+20.5%0.7% conv. - **socks men**6K/yr+20.9%1.0% conv. - **running socks**5K/yr+20.2%1.8% conv. [**All search terms **](https://flapen.com/research/sg/fashion/socks/search-terms)
## **Top socks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1704%$3396%$5098%$6791101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Saucony Mens Multi-Pack Mesh Ventilating Comfort Fit Performance Quarter Socks (6 & 12 Black (6 Pairs) Shoe Size: 8-12**Saucony**$15.74**4.7★3,237 rev](https://www.amazon.sg/dp/B08ZDP4KW2) [2**Saucony Mens Multi-Pack Mesh Ventilating Comfort Fit Performance No-Show Socks Fashion Tipped Black (6 Pairs) Shoe Size: 8-12**Saucony**$16.22**4.6★95,983 rev](https://www.amazon.sg/dp/B08SCKGZ9C) [3**Polo Ralph Lauren 92009914 Mens Socks 3 Pair Set Footed Pile One-Point Short Socks Unisex Adult 04. Black x White x Gray 33-37 US**POLO RALPH LAUREN**$16.47**4.3★62 rev](https://www.amazon.sg/dp/B0FBRF7GQC) [4**Memebio Soild color Ankle Athletic Running Socks Low Cut Sports Tab Socks for Men and Women(6 Pairs)**Memebio**$17.14**5.0★4 rev](https://www.amazon.sg/dp/B0DGTP8K8F) [5**Saucony Mens Multi-pack Mesh Ventilating Comfort Fit Performance Crew Socks Black (6 Pairs) Shoe Size: 8-12**Saucony**$14.12**4.6★3,845 rev](https://www.amazon.sg/dp/B08KFK5WFL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Polo Ralph Lauren 92009914 Mens Socks 3 Pair Set Footed Pile One-Point Short Socks Unisex Adult 04. Black x White x Gray 33-37 US**POLO RALPH LAUREN**$16.47**62 rev1y ago](https://www.amazon.sg/dp/B0FBRF7GQC) [**Polo Ralph Lauren 93246914 Womens Socks 3 Pair Set Footed Pile One-Point Short Socks Unisex Adult 03.White 3 29-33 US**POLO RALPH LAUREN**$18.02**147 rev1y ago](https://www.amazon.sg/dp/B0FBRGK391) [**Polo Ralph Lauren 93246604/92009604/92009604 Socks Set of 3 Mens Womens Foot Pile Arch Support Multicolored 03.white/grey/black 27.0-29.0 cm**POLO RALPH LAUREN**$14.00**341 rev1y ago](https://www.amazon.sg/dp/B0FBRG23W1) [**Polo Ralph Lauren 93246604/92009604/92009604 Socks Set of 3 Mens Womens Foot Pile Arch Support Multicolored 07.blue/iron blue/navy 33-37 US**POLO RALPH LAUREN**$17.36**341 rev1y ago](https://www.amazon.sg/dp/B0FBRGR31R) [**Polo Ralph Lauren 93246914 Womens Socks 3 Pair Set Footed Pile One-Point Short Socks Unisex Adult 04. Gray x White x Black 29-33 US**POLO RALPH LAUREN**$13.24**147 rev1y ago](https://www.amazon.sg/dp/B0FBRGHT1H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Polo Ralph Lauren 93246604/92009604/92009604 Socks Set of 3 Mens Womens Foot Pile Arch Support Multicolored 03.white/grey/black 27.0-29.0 cm**POLO RALPH LAUREN**$14.00**4.2★**▲ 80%**](https://www.amazon.sg/dp/B0FBRG23W1) [**Saucony Mens Multi-pack Mesh Ventilating Comfort Fit Performance Crew Socks White (6 Pairs) Shoe Size: 8-12**Saucony**$21.54**4.6★**▲ 69%**](https://www.amazon.sg/dp/B08KFLZDZF) [**PUJANE Mens Cotton Dress Socks 5 Pairs Mens Calf Socks for Business Breathable Soft Athletic Casual Socks 5 Pairs (Black) Large**PUJANE**$22.36**4.4★**▲ 58%**](https://www.amazon.sg/dp/B0BW4LKCT5) [**Balega Unisex Adult Blister Resist Performance Quarter Athletic Running Socks (1 Pair)**Balega**$22.79**4.6★**▲ 48%**](https://www.amazon.sg/dp/B09GQSC1CC) [**Niorasen Bamboo Trainer Socks for Men and Women 6 Pairs Ankle Sports Summer Socks Anti Blister Running Athletic Breathable Socks Low Cut Walking Short Socks 2navy+2grey+2black 9-11 US**Niorasen**$26.84**4.5★**▲ 47%**](https://www.amazon.sg/dp/B0D12J2LTS)
**~~View all trending →~~**
## **What buyers say about socks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**50%
*“Fit US size 11”*
**Quality-Overall**50%
*“Good quality”*
### **Top return reasons **
**Size-Overall**71%
**Gap/Hole**8%
**Advertised Vs Actual Product**8%
**Length**8%
**Stretchability/Expandability/Elasticity**4%
**Exercise/Sports Suitability**4%
**Thin**4%
## **Common questions**
- **Is socks profitable to sell on Amazon Singapore?**
- The niche generates $8K/yr across 60 tracked products. 90-day search growth is +20.5%. Flapen's verdict: Skip it (44/100).
- **How competitive is the socks niche?**
- 18 brands and 21 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 78% of demand.
- **What does it cost to enter the socks niche?**
- Listings span $5.07–$56.11; the average listing price is $19.71 (sweet spot $15–$100). The average incumbent carries 13,907 reviews — the moat a new listing must climb.
## **Related niches in Fashion**
- 44 [**pilates socks**](https://flapen.com/research/sg/fashion/pilates-socks)$3K/yr+0.9%**Skip it**- 44 [**wallet**](https://flapen.com/research/sg/fashion/wallet)$0/yr+9.4%**Skip it**- 44 [**watch box**](https://flapen.com/research/sg/fashion/watch-box)$9K/yr+49.1%**Skip it**- 44 [**duffel bag**](https://flapen.com/research/sg/fashion/duffel-bag)$7K/yr+9.8%**Skip it**- 45 [**cap**](https://flapen.com/research/sg/fashion/cap)$4K/yr+59.9%**Skip it**- 45 [**boxers**](https://flapen.com/research/sg/fashion/boxers)$0/yr+35.6%**Skip it**[**All Fashion niches **](https://flapen.com/research/sg/fashion)