---
title: "Lacoste — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/fashion/lacoste"
last_updated: "2026-08-07T09:20:00.195Z"
locale: en
meta:
description: "Niche score 31/100 · $0/yr market · 24K searches/yr · $73.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · $0/yr market · 24K searches/yr · $73.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lacoste — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **lacoste**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 47Conversion 0Competition 3Returns 100Price range 74Avg price 85Brand share 0Review moat 66Quality gap 25
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$73.45**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$35.11–$123.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****843.83**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+17.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$0**
$0/yr · 24K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50")
According to Flapen's Amazon Singapore niche tracking, lacoste is a $0/yr Amazon Singapore market (24K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lacoste market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$7K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#385**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **17%**
- **Out of stock**
- **7.3%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **—flat
**Sellers**
**2**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- Lacoste93% - Tommy Hilfiger7%
## **Demand**
Weekly Amazon search volume, last 40 weeks — +17.8% search growth over the last 90 days.
1K750Black Friday '25Spike '26Prime Day '26Oct '25Nov '25Jan '26Feb '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/fashion/lacoste/trend)
## **Top lacoste products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lacoste Replenishment Boys Classic Pique Polo Royal Blue 14**Lacoste**$64.64**4.8★40 rev](https://www.amazon.sg/dp/B0FFQ6HCJW) [2**Lacoste Replenishment Boys Jersey T-Shirt Royal Blue 14**Lacoste**$35.11**4.6★150 rev](https://www.amazon.sg/dp/B0FFQ8Y2H5) [3**Lacoste Mens Classic Pique Slim Fit Short Sleeve Polo Shirt Overview S**Lacoste**$100.56**4.3★4,256 rev](https://www.amazon.sg/dp/B081BND1JZ) [4**Lacoste Mens Mens Cotton Fleece Indoor SweatshirtSweatshirt Navy Blue XL**Lacoste**$123.39**4.9★22 rev](https://www.amazon.sg/dp/B0DX47GL12) [5**Tommy Hilfiger Mens Short Sleeve Polo Shirts in Slim Fit with Stretch and Organic Pique Cotton Desert Sky Large**Tommy Hilfiger**$77.84**4.4★443 rev](https://www.amazon.sg/dp/B0D5NHVNW7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lacoste Mens Mens Cotton Fleece Indoor SweatshirtSweatshirt Navy Blue XL**Lacoste**$123.39**22 rev9mo ago](https://www.amazon.sg/dp/B0DX47GL12) [**Lacoste Replenishment Boys Classic Pique Polo Royal Blue 14**Lacoste**$64.64**40 rev1y ago](https://www.amazon.sg/dp/B0FFQ6HCJW) [**Lacoste Replenishment Boys Jersey T-Shirt Royal Blue 14**Lacoste**$35.11**150 rev1y ago](https://www.amazon.sg/dp/B0FFQ8Y2H5) [**Lacoste Boys Jersey T-Shirt Black 4**Lacoste**$39.18**152 rev1y ago](https://www.amazon.sg/dp/B0FFR1TP6C) [**Tommy Hilfiger Mens Short Sleeve Polo Shirts in Slim Fit with Stretch and Organic Pique Cotton Desert Sky Large**Tommy Hilfiger**$77.84**443 rev2y ago](https://www.amazon.sg/dp/B0D5NHVNW7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lacoste Mens Classic Pique Slim Fit Short Sleeve Polo Shirt Overview S**Lacoste**$100.56**4.3★**▲ 86%**](https://www.amazon.sg/dp/B081BND1JZ) [**Lacoste Boys Jersey T-Shirt Black 4**Lacoste**$39.18**4.6★**▲ 65%**](https://www.amazon.sg/dp/B0FFR1TP6C) [**Tommy Hilfiger Mens Short Sleeve Polo Shirts in Slim Fit with Stretch and Organic Pique Cotton Desert Sky Large**Tommy Hilfiger**$77.84**4.4★**▲ 12%**](https://www.amazon.sg/dp/B0D5NHVNW7) [**Lacoste Mens Mens Cotton Fleece Indoor SweatshirtSweatshirt Navy Blue XL**Lacoste**$123.39**4.9★**— 1%**](https://www.amazon.sg/dp/B0DX47GL12) [**Lacoste Replenishment Boys Jersey T-Shirt Royal Blue 14**Lacoste**$35.11**4.6★**— 5%**](https://www.amazon.sg/dp/B0FFQ8Y2H5)
**~~View all trending →~~**
## **What buyers say about lacoste**
What buyers praise and complain about, mined from review topics.
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is lacoste profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.8%. Flapen's verdict: Skip it (31/100).
- **How competitive is the lacoste niche?**
- 2 brands and 2 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the lacoste niche?**
- Listings span $35.11–$123.39; the average listing price is $73.45 (sweet spot $15–$100). The average incumbent carries 844 reviews — the moat a new listing must climb.
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