---
title: "Duffel Bag — $7K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/fashion/duffel-bag"
last_updated: "2026-08-06T20:46:35.369Z"
locale: en
meta:
description: "Niche score 44/100 · $7K/yr market · 33K searches/yr · $55.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $7K/yr market · 33K searches/yr · $55.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Duffel Bag — $7K/yr Amazon SG Niche (2026) - Flapen"
---
# **duffel bag**
**Skip it**
A small market ($7K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 37Conversion 5Competition 84Returns 9Price range 53Avg price 91Brand share 90Review moat 37Quality gap 57
**Avg price**
**Great****$55.75**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****45%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****31%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$10.43–$169.80**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+9.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****2,799.07**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****9.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$7K**
$7K/yr · 33K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=sg&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=sg&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=sg&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=sg&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=sg&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon Singapore niche tracking, duffel bag is a $7K/yr Amazon Singapore market (33K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **duffel bag market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$6K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#88**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **39%**
- **Out of stock**
- **18.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **76 days**
## **Competition & brand share**
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.
**Brands**
**28 **▲rising
**Sellers**
**36**
**Top-5 brand share**
**45%**
Top 20: 95%
**Top-5 click share**
**31%**
Top 20: 75%
**Open market**
**47%**
- Bizvan12% - PUMA9% - THE NORTH FACE8% - Under Armour8% - Urtala8% - FocusGear8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/sg/fashion/duffel-bag/trend)
## **Top duffel bag search terms**
- **duffel bag**11K/yr+12.6%0.2% conv. - **gym bag**9K/yr+11.6%0.3% conv. - **travel bag**7K/yr+2.1%0.1% conv. - **duffle bag**6K/yr+10.9%0.1% conv. [**All search terms **](https://flapen.com/research/sg/fashion/duffel-bag/search-terms)
## **Top duffel bag products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1434%$2856%$4288%$5701101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Black)**Bizvan**$17.85**0.0★0 rev](https://www.amazon.sg/dp/B0GFX13WX3) [2**PUMA Mens Evercat Accelerator 2.0 Duffel Bag Black/Gold One-Size**PUMA**$33.99**4.7★3,167 rev](https://www.amazon.sg/dp/B08YS4ZXD9) [3**Ultimate Gym Bag 2.0: The Durable Crowdsource Designed Duffel Bag with 10 Optimal Compartments Including Water Resistant Pouch (Black Medium Beautiful Home**FocusGear**$40.01**4.6★15,472 rev](https://www.amazon.sg/dp/B07GSJ45CF) [4**Lucky 65L Travel Duffel Bag Gym Bag and Duffle Bag for Men Foldable Overnight Bag for Women & Men with Adjustable Shoulder Strap Loden Green**Lucky Brand**$34.23**4.7★2,008 rev](https://www.amazon.sg/dp/B0B3YC5G81) [5**Urtala Travel Duffel Bag for Women Men Large Foldable Overnight Bag with Shoe Compartment and Shoulder Strap Lightweight Waterproof Luggage Bag Black 120L Casual**Urtala**$39.53**4.5★1,183 rev](https://www.amazon.sg/dp/B0B5XMK65T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Black)**Bizvan**$17.85**0 rev6mo ago](https://www.amazon.sg/dp/B0GFX13WX3) [**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Green)**Bizvan**$17.63**0 rev6mo ago](https://www.amazon.sg/dp/B0GFX6Y33N) [**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Red)**Bizvan**$17.84**0 rev6mo ago](https://www.amazon.sg/dp/B0GFXDW6GS) [**SeaRock 14 Inch Small Gym Bag for Women & Men - Mini Duffle Bag Weekender & Overnight with Shoe Compartment Travel Sports Workout Black 14 Inch**Searock**$38.78**260 rev1y ago](https://www.amazon.sg/dp/B0F2T8LF4R) [**Women Travel Foldable Bag/Waterproof Duffel Bag/Foldable Expandable Travel Bag/Sports Hand Carry Luggage (Black)**SUMMERCLUB**$25.18**0 rev1y ago](https://www.amazon.sg/dp/B0DK9M2HZB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Water Polo Cotton Candy Polycarbonate Luggage With 8 Spinner Wheels 24 Inches Pink**Water Polo**$71.98**5.0★**▲ 119%**](https://www.amazon.sg/dp/B0BH4DX6B5) [**Small Gym Bag for Women with Shoes Compartment Stylish Duffle Travel Bag for Plane Lightweight Duffle Bag for Women & Men Sport Gym Tote Bag with Wet Pocket for Yoga Pilates Swimming Dark Purple**suwarble**$41.10**5.0★**▲ 118%**](https://www.amazon.sg/dp/B0DDSK9CHB) [**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Black)**Bizvan**$17.85**0.0★**▲ 107%**](https://www.amazon.sg/dp/B0GFX13WX3) [**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Red)**Bizvan**$17.84**0.0★**▲ 105%**](https://www.amazon.sg/dp/B0GFXDW6GS) [**Bizvan Foldable Travel Duffel Bag Large Waterproof Lightweight Tote for Clothes Storage Black with White Straps (Green)**Bizvan**$17.63**0.0★**▲ 103%**](https://www.amazon.sg/dp/B0GFX6Y33N)
**~~View all trending →~~**
## **What buyers say about duffel bag**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**38%
*“Great product”*
**Material Quality**25%
*“Sturdy material - gorgeous eye catching design for your base camp trip”*
**Weight Light**13%
*“Lightweight”*
**Advertised Vs Actual Product**13%
*“Item came as described and on time”*
**Pockets/Compartments**13%
*“Lightweight, pockets for water bottle & umbrella”*
### **What buyers complain about **
**Adhesion/Stickiness**33%
*“The inside also has a coating that I feel will become sticky over time”*
**Thickness**33%
*“Material is very thin”*
**Size-Overall**33%
*“Feels a bit small for 50 litre compared to other same sized bags”*
### **Top return reasons **
**Size-Overall**39%
**Compactness**22%
**Gap/Hole**11%
**Strength**11%
**Color**11%
**Material Quality**6%
## **Common questions**
- **Is duffel bag profitable to sell on Amazon Singapore?**
- The niche generates $7K/yr across 56 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +9.8%. Flapen's verdict: Skip it (44/100).
- **How competitive is the duffel bag niche?**
- 28 brands and 36 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 45% of demand.
- **What do buyers complain about in duffel bag?**
- Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Size-Overall. The return rate is 9.4% — above our launch gate.
- **When does demand for duffel bag peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the duffel bag niche?**
- Listings span $10.43–$169.80; the average listing price is $55.75 (sweet spot $15–$100). The average incumbent carries 2,799 reviews — the moat a new listing must climb.
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