---
title: "Sd Card — $31K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/electronics/sd-card"
last_updated: "2026-08-06T19:24:28.005Z"
locale: en
meta:
  description: "Niche score 42/100 · $31K/yr market · 67K searches/yr · $48.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $31K/yr market · 67K searches/yr · $48.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Sd Card — $31K/yr Amazon SG Niche (2026) - Flapen"
---

# **sd card**

**Skip it**

A small market ($31K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 38Conversion 12Competition 74Returns 98Price range 42Avg price 94Brand share 21Review moat 18Quality gap 35

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$48.79**

avg listing price — sweet spot $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$7.82–$211.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+10.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****17,676.28**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$31K**

$31K/yr · 67K searches

According to Flapen's Amazon Singapore niche tracking, sd card is a $31K/yr Amazon Singapore market (67K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 42/100.

Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **sd card market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$73K–$98K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#25**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**79%**</dd>

<dt>**Sponsored**</dt><dd>**46%**</dd>

<dt>**Out of stock**</dt><dd>**14.7%**</dd>

<dt>**Avg brand age**</dt><dd>**66 months**</dd>

<dt>**Avg seller age**</dt><dd>**64 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**31**

**Top-5 brand share**

**92%**

Top 20: 100%

**Top-5 click share**

**41%**

Top 20: 77%

**Open market**

**6%**

- SanDisk64% - Lexar9% - LinkMore9% - Nintendo7% - KIOXIA3% - MMOMENT2% - Open — no brand owns it (5 brands, 6%)

## **Demand**

Weekly Amazon search volume, last 47 weeks — +10.1% search growth over the last 90 days.

5K4KSpike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26

[**Open Trend **](https://flapen.com/research/sg/electronics/sd-card/trend)

## **Top sd card search terms**

- **micro sd card**28K/yr+2.4%1.2% conv. - **sd card**24K/yr+13.5%0.9% conv. - **micro sd**8K/yr+27.2%0.6% conv. - **microsd**6K/yr+17.2%0.5% conv. [**All search terms **](https://flapen.com/research/sg/electronics/sd-card/search-terms)

## **Top sd card products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$3K12%$4K16%$5K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SanDisk High Endurance 128GB microSDXC card with Adapter for dash cams and security cameras Black - SDSQQNR-128G-GN6IA](https://m.media-amazon.com/images/I/41GbFZxl8GL.jpg)**SanDisk High Endurance 128GB microSDXC card with Adapter for dash cams and security cameras Black - SDSQQNR-128G-GN6IA**SanDisk**$36.17**4.7★73,000 rev](https://www.amazon.sg/dp/B07NY23WBG) [2![SanDisk SDSQUNR-032G-GN3MN Ultra MicroSDHC Memory Card Class 10 UHS-1 32GB](https://m.media-amazon.com/images/I/41bXIr6nUxL.jpg)**SanDisk SDSQUNR-032G-GN3MN Ultra MicroSDHC Memory Card Class 10 UHS-1 32GB**SanDisk**$14.84**4.6★1,989 rev](https://www.amazon.sg/dp/B08HYDH7JF) [3![SanDisk Micro SD Express 256GB micro SD card Read speeds up to 880 MB/s Write Speeds up to 480MB/s Sustained Write 100MB/s For Nintendo Switch 2 (Mario Edition)](https://m.media-amazon.com/images/I/41IXa5r7TFL.jpg)**SanDisk Micro SD Express 256GB micro SD card Read speeds up to 880 MB/s Write Speeds up to 480MB/s Sustained Write 100MB/s For Nintendo Switch 2 (Mario Edition)**Nintendo**$69.90**4.8★2,568 rev](https://www.amazon.sg/dp/B0F3P3X5P2) [4![SanDisk Extreme microSDXC UHS-I Memory Card 128GB V30 U3 C10 A2 190MB/s R 130MB/s W (SDSQXAA-128G-GN6MN)](https://m.media-amazon.com/images/I/41ySH9OPLcL.jpg)**SanDisk Extreme microSDXC UHS-I Memory Card 128GB V30 U3 C10 A2 190MB/s R 130MB/s W (SDSQXAA-128G-GN6MN)**SanDisk**$32.64**4.6★16,032 rev](https://www.amazon.sg/dp/B0B2DD66GS) [5![Sandisk 128GB Class 10 SDSDQUNR 128G-GN6TA Micro SD Memory Card](https://m.media-amazon.com/images/I/31WbaIQBPtL.jpg)**Sandisk 128GB Class 10 SDSDQUNR 128G-GN6TA Micro SD Memory Card**SanDisk**$30.99**4.7★2,748 rev](https://www.amazon.sg/dp/B08KSJ5N48)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Lexar Blue Plus 64GB MicroSD Memory Card UHS-I with SD adapter up to 100MB/s read C10 / A1 / U1 / V10 microSDHC](https://m.media-amazon.com/images/I/41ysV9o9m6L.jpg)**Lexar Blue Plus 64GB MicroSD Memory Card UHS-I with SD adapter up to 100MB/s read C10 / A1 / U1 / V10 microSDHC**Lexar**$23.52**86 rev9mo ago](https://www.amazon.sg/dp/B0FWCXF6VS) [![512GB Micro card MicroXC Card Up to 100 MB/s Read Speed Cameras Tablet Smartphones with Adapter](https://m.media-amazon.com/images/I/41CygNdLZTL.jpg)**512GB Micro card MicroXC Card Up to 100 MB/s Read Speed Cameras Tablet Smartphones with Adapter**Generic**$14.25**1 rev10mo ago](https://www.amazon.sg/dp/B0FSD5PMMG) [![LinkMore 256GB Micro SD Card 2-Pack XV13 Agon Lite A1 UHS-I U3 V30 Class 10 Compatible Read Up to 100 MB/s SD Adapter Included](https://m.media-amazon.com/images/I/41lbHBt40eL.jpg)**LinkMore 256GB Micro SD Card 2-Pack XV13 Agon Lite A1 UHS-I U3 V30 Class 10 Compatible Read Up to 100 MB/s SD Adapter Included**LinkMore**$69.00**39 rev1y ago](https://www.amazon.sg/dp/B0CXSB5TWK) [![SanDisk Micro SD Express 256GB micro SD card Read speeds up to 880 MB/s Write Speeds up to 480MB/s Sustained Write 100MB/s For Nintendo Switch 2 (Mario Edition)](https://m.media-amazon.com/images/I/41IXa5r7TFL.jpg)**SanDisk Micro SD Express 256GB micro SD card Read speeds up to 880 MB/s Write Speeds up to 480MB/s Sustained Write 100MB/s For Nintendo Switch 2 (Mario Edition)**Nintendo**$69.90**2,568 rev1y ago](https://www.amazon.sg/dp/B0F3P3X5P2) [![Lexar Silver Plus Micro SD Card 256 GB Up to 205 MB/s Read Speed 150 MB/s Write Speed Memory Card Micro SD with SD Adapter UHS-I A2 U3 V30 Class 10 4K UHD microSDXC](https://m.media-amazon.com/images/I/41iw+MWw+sL.jpg)**Lexar Silver Plus Micro SD Card 256 GB Up to 205 MB/s Read Speed 150 MB/s Write Speed Memory Card Micro SD with SD Adapter UHS-I A2 U3 V30 Class 10 4K UHD microSDXC**Lexar**$82.49**5,014 rev2y ago](https://www.amazon.sg/dp/B0CZKKKMHQ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Lexar Blue Plus 64GB MicroSD Memory Card UHS-I with SD adapter up to 100MB/s read C10 / A1 / U1 / V10 microSDHC](https://m.media-amazon.com/images/I/41ysV9o9m6L.jpg)**Lexar Blue Plus 64GB MicroSD Memory Card UHS-I with SD adapter up to 100MB/s read C10 / A1 / U1 / V10 microSDHC**Lexar**$23.52**4.6★**▲ 222%**](https://www.amazon.sg/dp/B0FWCXF6VS) [![LinkMore 256GB Micro SD Card 2-Pack XV13 Agon Lite A1 UHS-I U3 V30 Class 10 Compatible Read Up to 100 MB/s SD Adapter Included](https://m.media-amazon.com/images/I/41lbHBt40eL.jpg)**LinkMore 256GB Micro SD Card 2-Pack XV13 Agon Lite A1 UHS-I U3 V30 Class 10 Compatible Read Up to 100 MB/s SD Adapter Included**LinkMore**$69.00**4.5★**▲ 211%**](https://www.amazon.sg/dp/B0CXSB5TWK) [![Lexar Silver Plus Micro SD Card 256 GB Up to 205 MB/s Read Speed 150 MB/s Write Speed Memory Card Micro SD with SD Adapter UHS-I A2 U3 V30 Class 10 4K UHD microSDXC](https://m.media-amazon.com/images/I/41iw+MWw+sL.jpg)**Lexar Silver Plus Micro SD Card 256 GB Up to 205 MB/s Read Speed 150 MB/s Write Speed Memory Card Micro SD with SD Adapter UHS-I A2 U3 V30 Class 10 4K UHD microSDXC**Lexar**$82.49**4.7★**▲ 193%**](https://www.amazon.sg/dp/B0CZKKKMHQ) [![SanDisk High Endurance 64GB microSDXC card with Adapter for dash cams and security cameras Black - SDSQQNR-064G-GN6IA](https://m.media-amazon.com/images/I/41618VymPoL.jpg)**SanDisk High Endurance 64GB microSDXC card with Adapter for dash cams and security cameras Black - SDSQQNR-064G-GN6IA**SanDisk**$25.37**4.7★**▲ 143%**](https://www.amazon.sg/dp/B07P3D6Y5B) [![SanDisk Extreme PRO SDSDXXD-128G-GHJIN SDXC Class 10 UHS-I V30 SD Card 128 GB SDXC Class 10 UHS-I V30 Reading Up to 200 MB/s](https://m.media-amazon.com/images/I/415jMgAQTtL.jpg)**SanDisk Extreme PRO SDSDXXD-128G-GHJIN SDXC Class 10 UHS-I V30 SD Card 128 GB SDXC Class 10 UHS-I V30 Reading Up to 200 MB/s**SanDisk**$29.81**4.5★**▲ 125%**](https://www.amazon.sg/dp/B0B21BB745)

**~~View all trending →~~**

## **What buyers say about sd card**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**38%

*“cost much lower than retail price”*

**Quality-Overall**25%

*“good product”*

**Compatibility-Overall**25%

*“Working great for my Tapo doorcam”*

### **What buyers complain about **

**Data Transfer Speed**75%

*“Transfer speeds not super quick”*

### **Top return reasons **

**Functionality-Overall**68%

**Compatibility-Overall**18%

**Storage Capacity**9%

**Defective Material/Parts**5%

## **Common questions**

<dl>

<dt>**Is sd card profitable to sell on Amazon Singapore?**</dt><dd>The niche generates $31K/yr across 39 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +10.1%. Flapen's verdict: Skip it (42/100).</dd>

<dt>**How competitive is the sd card niche?**</dt><dd>11 brands and 31 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 92% of demand.</dd>

<dt>**What do buyers complain about in sd card?**</dt><dd>Top complaints mined from reviews: Data Transfer Speed. The return rate is 0.5%.</dd>

<dt>**What does it cost to enter the sd card niche?**</dt><dd>Listings span $7.82–$211.89; the average listing price is $48.79 (sweet spot $15–$100). The average incumbent carries 17,676 reviews — the moat a new listing must climb.</dd>

</dl>

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