---
title: "Toilet Roll Holder — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/diy-and-tools/toilet-roll-holder"
last_updated: "2026-08-06T17:03:06.097Z"
locale: en
meta:
description: "Niche score 42/100 · $0/yr market · 7K searches/yr · $22.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $0/yr market · 7K searches/yr · $22.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Toilet Roll Holder — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **toilet roll holder**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 42Conversion 0Competition 42Returns 96Price range 81Avg price 95Brand share 53Review moat 47Quality gap 37
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$22.91**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.47–$46.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,766.5**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+13.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$0**
$0/yr · 7K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, toilet roll holder is a $0/yr Amazon Singapore market (7K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 42/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toilet roll holder market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$2K–$6K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **33%**
- **Out of stock**
- **12.6%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**16**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**21%**
- hansgrohe38% - Sfemn12% - Brabantia8% - DGWHYC8% - TOTO7% - Bathth6%
## **Demand**
Weekly Amazon search volume, last 44 weeks — +13.6% search growth over the last 90 days.
300200Spike '25Black Friday '25Spike '26Prime Day '26Sep '25Nov '25Dec '25Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/sg/diy-and-tools/toilet-roll-holder/trend)
## **Top toilet roll holder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$010%$015%$020%$01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**hansgrohe Metal 1 Roll Toilet Paper Holder with Shelf Chrome 150x80 mm 41772000**hansgrohe**$46.27**4.7★333 rev](https://www.amazon.sg/dp/B095KVVTKG) [2**hansgrohe Logis Universal holder without cover chrome 41726000**hansgrohe**$33.55**4.7★1,177 rev](https://www.amazon.sg/dp/B07B69683K) [3![Toilet Paper Holder with Shelf [2022 Upgrade] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel](https://m.media-amazon.com/images/I/31XO08ytsRL.jpg)**Toilet Paper Holder with Shelf \[2022 Upgrade\] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel**Sfemn**$12.35**4.5★1,453 rev](https://www.amazon.sg/dp/B07FX68WJ8) [4**Brabantia Renew Toilet Roll Holder (Brilliant Steel) Left & Right Handed Use Drill/No-Drill Install Rust-Free Bathroom Paper Dispenser**Brabantia**$19.26**4.5★2,651 rev](https://www.amazon.sg/dp/B004K1G2U2) [5**DGWHYC 3M Toilet Roll Holder no Drilling for Bathroom and Washroom SUS304 Stainless Steel Brushed Nickel (Silver) DG-TPA22**DGWHYC**$8.47**4.5★4,620 rev](https://www.amazon.sg/dp/B08F9KV87V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![Toilet Paper Holder with Shelf [2022 Upgrade] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel](https://m.media-amazon.com/images/I/31XO08ytsRL.jpg)**Toilet Paper Holder with Shelf \[2022 Upgrade\] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel**Sfemn**$12.35**1,453 rev2y ago](https://www.amazon.sg/dp/B07FX68WJ8) [**ASTOFLI Rustproof Matte Black Wall Mount Toilet Paper Holder with Shelf - Self Adhesive for Bathroom**ASTOFLI**$13.10**3,754 rev2y ago](https://www.amazon.sg/dp/B0BDQVGXSW) [**hansgrohe Metal 1 Roll Toilet Paper Holder with Shelf Chrome 150x80 mm 41772000**hansgrohe**$46.27**333 rev2y ago](https://www.amazon.sg/dp/B095KVVTKG) [**Bathth Toilet Paper Holder Stand Brushed Nickel Free Standing Toilet Paper Holder with Storage by**Bathth**$23.57**3,872 rev2y ago](https://www.amazon.sg/dp/B0B4NSMBJD) [**KOREA DeHUB Roll Paper Hanger Shelf ABS Punch-free Toilet Roll Holders Suction Cup Shelf**Generic**$15.66**1 rev3y ago](https://www.amazon.sg/dp/B0BTSTRMFN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![Toilet Paper Holder with Shelf [2022 Upgrade] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel](https://m.media-amazon.com/images/I/31XO08ytsRL.jpg)**Toilet Paper Holder with Shelf \[2022 Upgrade\] Toilet Paper Roll Holder with Shelf Adhesive No Drilling or Wall-Mounted with Screws Stainless Steel Brushed Nickel**Sfemn**$12.35**4.5★**▲ 53%**](https://www.amazon.sg/dp/B07FX68WJ8) [**Toilet Paper Holder - JOMOLA Suction Cup Toilet Paper Dispenser Toilet Rool Paper Holder Bathroom No Drilling Utility Toilet Paper Hanger Toilet Paper Roll Dispenser Stainless Steel Brushed Finish**JOMOLA**$15.77**4.3★**▲ 52%**](https://www.amazon.sg/dp/B0BJPSJC77) [**hansgrohe Logis Universal holder without cover chrome 41726000**hansgrohe**$33.55**4.7★**▲ 29%**](https://www.amazon.sg/dp/B07B69683K) [**iDesign Plastic Holder The Kent Collection Hold 3 Rolls of Toilet Paper 6.25 x 6.25 x 15.5 White**InterDesign**$25.03**4.4★**▲ 28%**](https://www.amazon.sg/dp/B01D94DQOA) [**Bathth Toilet Paper Holder Stand Brushed Nickel Free Standing Toilet Paper Holder with Storage by**Bathth**$23.57**4.2★**▲ 16%**](https://www.amazon.sg/dp/B0B4NSMBJD)
**~~View all trending →~~**
## **What buyers say about toilet roll holder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Weight Heavy**33%
*“Solid and heavy with very nice finishing”*
**Quality-Overall**33%
*“A quality product”*
**Ease Of Cleaning**17%
*“Is clean n modern looking”*
**Assembly/Installation**17%
*“Easy to set up”*
### **Top return reasons **
**Advertised Vs Actual Product**67%
**Mounting**33%
## **Common questions**
- **Is toilet roll holder profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 12 tracked products. 90-day search growth is +13.6%. Flapen's verdict: Skip it (42/100).
- **How competitive is the toilet roll holder niche?**
- 10 brands and 16 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 73% of demand.
- **What does it cost to enter the toilet roll holder niche?**
- Listings span $8.47–$46.27; the average listing price is $22.91 (sweet spot $15–$100). The average incumbent carries 1,767 reviews — the moat a new listing must climb.
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