---
title: "Search terms — tsubaki - Flapen"
canonical_url: "https://flapen.com/research/sg/beauty/tsubaki/search-terms"
last_updated: "2026-08-06T02:49:04.121Z"
locale: en
meta:
  description: "Niche score 46/100 · $3K/yr market · 5K searches/yr · $13.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $3K/yr market · 5K searches/yr · $13.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — tsubaki - Flapen"
---

# **tsubaki**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 1Growth 76Conversion 51Competition 45Returns 98Price range 63Avg price 62Brand share 0Review moat 83Quality gap 22

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****335.79**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Great****+61.4%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$6.98–$28.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.49**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$3K**

$3K/yr · 5K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms