---
title: "Razor Blade — $1K/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/beauty/razor-blade"
last_updated: "2026-08-06T02:52:18.860Z"
locale: en
meta:
description: "Niche score 29/100 · $1K/yr market · 4K searches/yr · $19.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $1K/yr market · 4K searches/yr · $19.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Razor Blade — $1K/yr Amazon SG Niche (2026) - Flapen"
---
# **razor blade**
**Skip it**
A small market ($1K/yr) — this niche doesn't clear our bar today.
Market size 0Growth 41Conversion 18Competition 0Returns 100Price range 69Avg price 87Brand share 0Review moat 21Quality gap 24
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.95**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$7.53–$31.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+12.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****11,449**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$1K**
$1K/yr · 4K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, razor blade is a $1K/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 29/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **razor blade market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$2K–$5K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#15**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **103 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**13**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- King C. Gillette42% - Gillette30% - ASTRA16% - Razor Blades Club13% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 42 weeks — +12.7% search growth over the last 90 days.
150100Black Friday '25Spike '26Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/sg/beauty/razor-blade/trend)
## **Top razor blade search terms**
- **razor blade**2K/yr+0.4%1.8% conv. - **razor blades**675/yr+48.4%1.6% conv. - **shaving blade**604/yr+63.1%0.7% conv. - **blade**576/yr-10.3%0.8% conv. [**All search terms **](https://flapen.com/research/sg/beauty/razor-blade/search-terms)
## **Top razor blade products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10520%$20930%$31440%$4191001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gillette Fusion Manual Razor Blades 8 Count**Gillette**$31.70**4.8★359 rev](https://www.amazon.sg/dp/B093QCWWD4) [2**King C. Gillette Safety Double Edge Razor Blades Stainless Steel with Anti-Friction Coating for More Comfort Safety Razor Blades for Men Pack of 10**King C. Gillette**$12.61**4.6★1,370 rev](https://www.amazon.sg/dp/B089R48Z38) [3**King C. Gillette Double-Edge Safety Razor blades for better control 100 count with anti-friction coating**King C. Gillette**$25.37**4.6★739 rev](https://www.amazon.sg/dp/B0CNQFV5ZK) [4**Astra Platinum Double Edge Safety Razor Blades 100 Blades (20 x 5)**ASTRA**$22.56**4.6★53,152 rev](https://www.amazon.sg/dp/B001QY8QXM) [5**Razor Blades Club Astra Platinum 25 Razor Blades**Razor Blades Club**$7.53**4.5★1,625 rev](https://www.amazon.sg/dp/B0CGMR3QF1)
### **Newest**
by launch date
[**King C. Gillette Safety Double Edge Razor Blades Stainless Steel with Anti-Friction Coating for More Comfort Safety Razor Blades for Men Pack of 10**King C. Gillette**$12.61**1,370 rev1y ago](https://www.amazon.sg/dp/B089R48Z38) [**King C. Gillette Double-Edge Safety Razor blades for better control 100 count with anti-friction coating**King C. Gillette**$25.37**739 rev2y ago](https://www.amazon.sg/dp/B0CNQFV5ZK) [**Razor Blades Club Astra Platinum 25 Razor Blades**Razor Blades Club**$7.53**1,625 rev2y ago](https://www.amazon.sg/dp/B0CGMR3QF1) [**Gillette Fusion Manual Razor Blades 8 Count**Gillette**$31.70**359 rev4y ago](https://www.amazon.sg/dp/B093QCWWD4) [**Astra Platinum Double Edge Safety Razor Blades 100 Blades (20 x 5)**ASTRA**$22.56**53,152 rev13y ago](https://www.amazon.sg/dp/B001QY8QXM)
### **Trending**
90-day click momentum
[**King C. Gillette Safety Double Edge Razor Blades Stainless Steel with Anti-Friction Coating for More Comfort Safety Razor Blades for Men Pack of 10**King C. Gillette**$12.61**4.6★**▲ 28%**](https://www.amazon.sg/dp/B089R48Z38) [**Razor Blades Club Astra Platinum 25 Razor Blades**Razor Blades Club**$7.53**4.5★**▲ 26%**](https://www.amazon.sg/dp/B0CGMR3QF1) [**King C. Gillette Double-Edge Safety Razor blades for better control 100 count with anti-friction coating**King C. Gillette**$25.37**4.6★**— 1%**](https://www.amazon.sg/dp/B0CNQFV5ZK) [**Gillette Fusion Manual Razor Blades 8 Count**Gillette**$31.70**4.8★**— 9%**](https://www.amazon.sg/dp/B093QCWWD4) [**Astra Platinum Double Edge Safety Razor Blades 100 Blades (20 x 5)**ASTRA**$22.56**4.6★**▼ 23%**](https://www.amazon.sg/dp/B001QY8QXM)
## **Common questions**
- **Is razor blade profitable to sell on Amazon Singapore?**
- The niche generates $1K/yr across 5 tracked products. 90-day search growth is +12.7%. Flapen's verdict: Skip it (29/100).
- **How competitive is the razor blade niche?**
- 4 brands and 13 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the razor blade niche?**
- Listings span $7.53–$31.70; the average listing price is $19.95 (sweet spot $15–$100). The average incumbent carries 11,449 reviews — the moat a new listing must climb.
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