---
title: "Blush — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/beauty/blush"
last_updated: "2026-08-08T06:52:26.606Z"
locale: en
meta:
description: "Niche score 24/100 · $0/yr market · 5K searches/yr · $13.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 24/100 · $0/yr market · 5K searches/yr · $13.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blush — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **blush**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 20Conversion 0Competition 8Returns 100Price range 21Avg price 61Brand share 0Review moat 23Quality gap 47
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$13.26**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****8,123.83**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$9.00–$16.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-10.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$0**
$0/yr · 5K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, blush is a $0/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 24/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blush market data**
- **Units sold / yr**
- **0–100**
- avg 0–100/product
- **Revenue / yr**
- **$0–$1K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#17**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**0%**
- e.l.f.48% - Revolution Beauty London22% - TIMEPHORIA17% - wet n wild14% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -10.8% search growth over the last 90 days.
450350Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/sg/beauty/blush/trend)
## **Top blush products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$0101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**e.l.f. Putty Blush Creamy & Ultra Pigmented Blush For Natural Glow Infused with Argan Oil & Vitamin E Vegan & Cruelty-Free Tahiti 0.35 Oz**e.l.f.**$16.61**4.4★11,141 rev](https://www.amazon.sg/dp/B0947CYBHW) [2**Makeup Revolution Ultra Blush Makeup Palette Bronzer & Highlighter Includes 8 Shades Gluten free Vegan & Cruelty Free Sugar & Spice 13g**Revolution Beauty London**$14.20**4.5★2,759 rev](https://www.amazon.sg/dp/B00TFQASF2) [3**TIMEPHORIA Liquid Blush Makeup for Cheeks Natural Matte Finish Blush Tint Stick Multi-Use Long-Lasting Lip & Cheek Makeup Lightweight (05 FIERY FLAME)**TIMEPHORIA**$9.90**4.6★31 rev](https://www.amazon.sg/dp/B0FPQ5H4VM) [4**Wet n Wild Color Icon Blush Powder Makeup Pinch Me Pink | Matte Natural Glow | Moisturizing Jojoba Oil**wet n wild**$9.00**4.4★16,149 rev](https://www.amazon.sg/dp/B082YPNTZ4) [5**e.l.f. Putty Blush Creamy & Ultra Pigmented Formula Infused with Argan Oil & Vitamin E Caribbean 0.35 Oz (10g)**e.l.f.**$14.21**4.4★11,141 rev](https://www.amazon.sg/dp/B0985MMG9N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TIMEPHORIA Liquid Blush Makeup for Cheeks Natural Matte Finish Blush Tint Stick Multi-Use Long-Lasting Lip & Cheek Makeup Lightweight (05 FIERY FLAME)**TIMEPHORIA**$9.90**31 rev10mo ago](https://www.amazon.sg/dp/B0FPQ5H4VM) [**e.l.f. Putty Blush Creamy & Ultra Pigmented Formula Infused with Argan Oil & Vitamin E Caribbean 0.35 Oz (10g)**e.l.f.**$14.21**11,141 rev5y ago](https://www.amazon.sg/dp/B0985MMG9N) [**e.l.f. Putty Blush Creamy & Ultra Pigmented Blush For Natural Glow Infused with Argan Oil & Vitamin E Vegan & Cruelty-Free Tahiti 0.35 Oz**e.l.f.**$16.61**11,141 rev5y ago](https://www.amazon.sg/dp/B0947CYBHW) [**Wet n Wild Color Icon Blush Powder Makeup Pinch Me Pink | Matte Natural Glow | Moisturizing Jojoba Oil**wet n wild**$9.00**16,149 rev6y ago](https://www.amazon.sg/dp/B082YPNTZ4) [**Makeup Revolution Ultra Blush Makeup Palette Bronzer & Highlighter Includes 8 Shades Gluten free Vegan & Cruelty Free Sugar & Spice 13g**Revolution Beauty London**$14.20**2,759 rev11y ago](https://www.amazon.sg/dp/B00TFQASF2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**e.l.f. Putty Blush Creamy & Ultra Pigmented Blush For Natural Glow Infused with Argan Oil & Vitamin E Vegan & Cruelty-Free Tahiti 0.35 Oz**e.l.f.**$16.61**4.4★**▲ 126%**](https://www.amazon.sg/dp/B0947CYBHW) [**TIMEPHORIA Liquid Blush Makeup for Cheeks Natural Matte Finish Blush Tint Stick Multi-Use Long-Lasting Lip & Cheek Makeup Lightweight (05 FIERY FLAME)**TIMEPHORIA**$9.90**4.6★**▲ 57%**](https://www.amazon.sg/dp/B0FPQ5H4VM) [**Makeup Revolution Ultra Blush Makeup Palette Bronzer & Highlighter Includes 8 Shades Gluten free Vegan & Cruelty Free Sugar & Spice 13g**Revolution Beauty London**$14.20**4.5★**▲ 36%**](https://www.amazon.sg/dp/B00TFQASF2) [**E.l.f. Blush Palette Dark 1 pack Light #83314 0.56 Ounce**e.l.f.**$15.67**4.5★**▼ 32%**](https://www.amazon.sg/dp/B00J56D0G6) [**Wet n Wild Color Icon Blush Powder Makeup Pinch Me Pink | Matte Natural Glow | Moisturizing Jojoba Oil**wet n wild**$9.00**4.4★**▼ 40%**](https://www.amazon.sg/dp/B082YPNTZ4)
**~~View all trending →~~**
## **Common questions**
- **Is blush profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (24/100).
- **How competitive is the blush niche?**
- 4 brands and 7 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
- **When does demand for blush peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the blush niche?**
- Listings span $9.00–$16.61; the average listing price is $13.26 (sweet spot $15–$100). The average incumbent carries 8,124 reviews — the moat a new listing must climb.
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