---
title: "Anti Dandruff Shampoo — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/beauty/anti-dandruff-shampoo"
last_updated: "2026-08-08T06:57:52.602Z"
locale: en
meta:
description: "Niche score 35/100 · $0/yr market · 6K searches/yr · $17.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $0/yr market · 6K searches/yr · $17.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anti Dandruff Shampoo — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **anti dandruff shampoo**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 16Conversion 0Competition 25Returns 98Price range 81Avg price 82Brand share 14Review moat 24Quality gap 84
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****$17.89**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.52–$46.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****70%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****6,392.5**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-17.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$0**
$0/yr · 6K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, anti dandruff shampoo is a $0/yr Amazon Singapore market (6K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anti dandruff shampoo market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$4K–$9K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#159**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **30%**
- **Out of stock**
- **9.0%**
- **Avg brand age**
- **89 months**
- **Avg seller age**
- **47 days**
## **Competition & brand share**
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**14**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**5%**
- Bare Anatomy36% - SEBAMED16% - Head & Shoulders15% - Selsun Blue15% - Pilgrim7% - Clear7% - Open — no brand owns it (1 brand, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.4% search growth over the last 90 days.
300200Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/sg/beauty/anti-dandruff-shampoo/trend)
## **Top anti dandruff shampoo search terms**
- **anti dandruff shampoo**3K/yr-21.7%3.1% conv. - **dandruff shampoo**2K/yr-18.4%2.5% conv. - **dandruff**987/yr-10.0%0.9% conv. - **anti dandruff**627/yr-9.2%3.6% conv. [**All search terms **](https://flapen.com/research/sg/beauty/anti-dandruff-shampoo/search-terms)
## **Top anti dandruff shampoo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bare Anatomy Expert Anti-Dandruff Shampoo | Targets Oily Scalp and Sheds Dry Flakes Clears Away Dandruff Flakes Relieves from Excessive Oil | 250 ml**Bare Anatomy**$12.98**4.1★10,002 rev](https://www.amazon.sg/dp/B0BJZXKH12) [2**Selsun Blue Moisturizing Anti-dandruff Shampoo with Aloe 11 fl. oz. Selenium Sulfide 1%**Selsun Blue**$31.91**4.6★16,063 rev](https://www.amazon.sg/dp/B001TSNM34) [3**Head and Shoulders BARE Pure Clean Minimal Ingredients Anti Dandruff Shampoo 400ml**Head & Shoulders**$10.15**0.0★0 rev](https://www.amazon.sg/dp/B0FT31FD6T) [4**Sebamed Anti-Dandruff Shampoo | 1L Pump Bottle | Reduces Dandruff | Relieves Irritation Dry Scalp & Itching**SEBAMED**$46.46**4.5★76 rev](https://www.amazon.sg/dp/B09D7VJZZ2) [5**SEBAMED Anti-Dandruff Shampoo - Scalp Balancing Hair Care for Oily Dandruff Prone Scalp (200mL)**SEBAMED**$12.11**2.0★1 rev](https://www.amazon.sg/dp/B01M0NE4YG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Head and Shoulders BARE Pure Clean Minimal Ingredients Anti Dandruff Shampoo 400ml**Head & Shoulders**$10.15**0 rev9mo ago](https://www.amazon.sg/dp/B0FT31FD6T) [**Pilgrim Australian Tea Tree Non-Drying Anti-Dandruff Shampoo 200 ml | Removes Dandruff from Source | Helps with Itching Irritation | Strong & Smooth Hair | For Men & Women |**Pilgrim**$13.20**8,583 rev1y ago](https://www.amazon.sg/dp/B0D6G1JFZ2) [**Bare Anatomy Expert Anti-Dandruff Shampoo | Targets Oily Scalp and Sheds Dry Flakes Clears Away Dandruff Flakes Relieves from Excessive Oil | 250 ml**Bare Anatomy**$12.98**10,002 rev3y ago](https://www.amazon.sg/dp/B0BJZXKH12) [**Sebamed Anti-Dandruff Shampoo | 1L Pump Bottle | Reduces Dandruff | Relieves Irritation Dry Scalp & Itching**SEBAMED**$46.46**76 rev4y ago](https://www.amazon.sg/dp/B09D7VJZZ2) [**Head & Shoulders Royal Oils Sulfate-Free Scalp Care Anti-Dandruff Shampoo for Natural Curly and Coily Hair with Coconut Oil and Apple Cider Vinegar Paraben Free 12.8 Fl Oz**Head & Shoulders**$12.68**26,269 rev4y ago](https://www.amazon.sg/dp/B09CJHSWPK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Selsun Blue Moisturizing Anti-dandruff Shampoo with Aloe 11 fl. oz. Selenium Sulfide 1%**Selsun Blue**$31.91**4.6★**▲ 78%**](https://www.amazon.sg/dp/B001TSNM34) [**Sebamed Anti-Dandruff Shampoo | 1L Pump Bottle | Reduces Dandruff | Relieves Irritation Dry Scalp & Itching**SEBAMED**$46.46**4.5★**▲ 39%**](https://www.amazon.sg/dp/B09D7VJZZ2) [**Clear Men Deep Cleanse Anti-Dandruff Shampoo Royal Blue 650ml**Clear**$8.52**4.8★**▲ 31%**](https://www.amazon.sg/dp/B07R6MX4SP) [**Head and Shoulders BARE Pure Clean Minimal Ingredients Anti Dandruff Shampoo 400ml**Head & Shoulders**$10.15**0.0★**▲ 18%**](https://www.amazon.sg/dp/B0FT31FD6T) [**Pilgrim Australian Tea Tree Non-Drying Anti-Dandruff Shampoo 200 ml | Removes Dandruff from Source | Helps with Itching Irritation | Strong & Smooth Hair | For Men & Women |**Pilgrim**$13.20**4.1★**— 7%**](https://www.amazon.sg/dp/B0D6G1JFZ2)
**~~View all trending →~~**
## **What buyers say about anti dandruff shampoo**
What buyers praise and complain about, mined from review topics.
### **Top return reasons **
**Product Condition**100%
## **Common questions**
- **Is anti dandruff shampoo profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Skip it (35/100).
- **How competitive is the anti dandruff shampoo niche?**
- 7 brands and 14 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 95% of demand.
- **When does demand for anti dandruff shampoo peak?**
- Demand peaks in Nov; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the anti dandruff shampoo niche?**
- Listings span $8.52–$46.46; the average listing price is $17.89 (sweet spot $15–$100). The average incumbent carries 6,393 reviews — the moat a new listing must climb.
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