---
title: "Water Wipes — $0/yr Amazon SG Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sg/baby-products/water-wipes"
last_updated: "2026-08-08T08:52:03.194Z"
locale: en
meta:
description: "Niche score 30/100 · $0/yr market · 3K searches/yr · $40.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $0/yr market · 3K searches/yr · $40.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Water Wipes — $0/yr Amazon SG Niche (2026) - Flapen"
---
# **water wipes**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 34Conversion 0Competition 20Returns 100Price range 95Avg price 95Brand share 0Review moat 17Quality gap 19
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$40.71**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$19.10–$69.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+7.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****18,628.67**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 3K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, water wipes is a $0/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **water wipes market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$10K–$20K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#22**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **11%**
- **Out of stock**
- **14.5%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **0 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**5**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**0%**
- WaterWipes95% - Momcozy5%
## **Demand**
Weekly Amazon search volume, last 43 weeks — +7.2% search growth over the last 90 days.
12080Black Friday '25Spike '26Sep '25Nov '25Jan '26Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/sg/baby-products/water-wipes/trend)
## **Top water wipes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$020%$030%$040%$01001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**WaterWipes Sensitive Baby Wipes Unscented 540 Count (9 Packs of 60 Count)**WaterWipes**$54.93**4.7★26,825 rev](https://www.amazon.sg/dp/B008KJQMA0) [2**WaterWipes Biodegradable Original Baby Wipes 99.9% Water Based Wipes Unscented & Hypoallergenic for Sensitive Skin 180 Count (3 packs) Packaging May Vary**WaterWipes**$34.87**4.7★32,029 rev](https://www.amazon.sg/dp/B0779Z53SD) [3**WaterWipes Sensitive Baby Wipes 720 Count (12 Packs of 60 Count) White 100005**WaterWipes**$69.12**4.7★48,210 rev](https://www.amazon.sg/dp/B008KJEYLO) [4**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 100 Count (10 Packs)**WaterWipes**$19.10**4.7★854 rev](https://www.amazon.sg/dp/B0DG4H1HQL) [5**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 224 Count (8 Packs)**WaterWipes**$27.51**4.7★854 rev](https://www.amazon.sg/dp/B0DG4GZBFX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Momcozy Baby Wipes-Extra Large Size Design 99% Water Based Unscented & Hypoallergenic Cleansing & Moisturizing Baby Wipes for Sensitive Skin 12 Flip-Top Packs (720 Wipes Total)**Momcozy**$37.25**0 rev5mo ago](https://www.amazon.sg/dp/B0G4L9GB9J) [**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 100 Count (10 Packs)**WaterWipes**$19.10**854 rev1y ago](https://www.amazon.sg/dp/B0DG4H1HQL) [**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 224 Count (8 Packs)**WaterWipes**$27.51**854 rev1y ago](https://www.amazon.sg/dp/B0DG4GZBFX) [**Waterwipes Newborn Baby Wipes 4 x 60 each**WaterWipes**$39.24**6,585 rev2y ago](https://www.amazon.sg/dp/B08ZMYG9RC) [**WaterWipes Textured Clean Baby Wipes 99.9% Water Unscented & Hypoallergenic for Baby & Toddlers 9 Packs (540 Count)**WaterWipes**$53.27**4,091 rev7y ago](https://www.amazon.sg/dp/B07LB7FC2Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Momcozy Baby Wipes-Extra Large Size Design 99% Water Based Unscented & Hypoallergenic Cleansing & Moisturizing Baby Wipes for Sensitive Skin 12 Flip-Top Packs (720 Wipes Total)**Momcozy**$37.25**0.0★**▲ 114%**](https://www.amazon.sg/dp/B0G4L9GB9J) [**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 100 Count (10 Packs)**WaterWipes**$19.10**4.7★**▲ 87%**](https://www.amazon.sg/dp/B0DG4H1HQL) [**WaterWipes Biodegradable Original Baby Wipes 99.9% Water Based Wipes Unscented & Hypoallergenic for Sensitive Skin 180 Count (3 packs) Packaging May Vary**WaterWipes**$34.87**4.7★**▲ 66%**](https://www.amazon.sg/dp/B0779Z53SD) [**Waterwipes Newborn Baby Wipes 4 x 60 each**WaterWipes**$39.24**4.7★**▲ 43%**](https://www.amazon.sg/dp/B08ZMYG9RC) [**WaterWipes On The Go Wipes 99.9% Water-Based Wipes for Travel Sports and to Refresh Skin Unscented & Hypoallergenic 224 Count (8 Packs)**WaterWipes**$27.51**4.7★**— 6%**](https://www.amazon.sg/dp/B0DG4GZBFX)
**~~View all trending →~~**
## **Common questions**
- **Is water wipes profitable to sell on Amazon Singapore?**
- The niche generates $0/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.2%. Flapen's verdict: Skip it (30/100).
- **How competitive is the water wipes niche?**
- 2 brands and 5 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- **What does it cost to enter the water wipes niche?**
- Listings span $19.10–$69.12; the average listing price is $40.71 (sweet spot $15–$100). The average incumbent carries 18,629 reviews — the moat a new listing must climb.
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