---
title: "Toothpick — $373K/yr Amazon SA Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sa/health/toothpick"
last_updated: "2026-08-07T10:39:32.739Z"
locale: en
meta:
description: "Niche score 58/100 · $373K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $373K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Toothpick — $373K/yr Amazon SA Niche (2026) - Flapen"
---
# **toothpick**
**Worth a look**
Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 54Growth 52Conversion 71Competition 40Returns 97Price range 84Avg price 90Brand share 38Review moat 22Quality gap 57
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$21.18**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.17–$74.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$373K**
$373K/yr · 271K searches
**Growth**
**Good****+22.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****8,774.76**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon Saudi Arabia niche tracking, toothpick is a $373K/yr Amazon Saudi Arabia market (271K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toothpick market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **$424K–$530K**
- units × avg price
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#7**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **47%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **58 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**14%**
- Oral-B50% - Orinex12% - L&Wen10% - Plackers6% - VICJIA5% - R REVA4% - Open — no brand owns it (6 brands, 14%)
## **Demand**
Weekly Amazon search volume, last 46 weeks — +22.7% search growth over the last 90 days.
7K5KSpike '25Black Friday '25Spike '26Prime Day '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/sa/health/toothpick/trend)
## **Top toothpick search terms**
- **خيط اسنان**102K/yr+29.6%5.7% conv. - **floss**30K/yr+31.0%7.1% conv. - **dental floss**26K/yr+13.1%5.6% conv. - **toothpick**17K/yr+16.4%4.5% conv. - **عود اسنان**15K/yr+20.4%4.1% conv. - **اعواد اسنان**12K/yr+25.7%5.5% conv. - **أعواد أسنان**9K/yr+27.2%1.4% conv. - **flosser for teeth**11K/yr-13.4%4.1% conv. - **خيط اسنان اورال بي**8K/yr+48.2%4.6% conv. - **oral b floss**7K/yr+52.4%6.1% conv. [**All search terms **](https://flapen.com/research/sa/health/toothpick/search-terms)
## **Top toothpick products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$37K20%$75K30%$112K40%$149K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Oral-B Essential Floss Waxed Shred-Resistant Dental Floss 50m 1 Count**Oral-B**$8.51**4.6★2,806 rev](https://www.amazon.sa/dp/B07HS1CMYL) [2**Oral-B Essential Floss Unwaxed Shred-Resistant Dental Floss 50M 1 Count**Oral-B**$7.28**4.5★375 rev](https://www.amazon.sa/dp/B0153C6QES) [3**Orinex Dental Toothpick 240 Pieces**Orinex**$5.42**3.2★175 rev](https://www.amazon.sa/dp/B07NL5N2F5) [4**Oral-B Satin Dental Tape 25M 1 Count**Oral-B**$10.46**4.7★1,708 rev](https://www.amazon.sa/dp/B000LNHB8A) [5**Plackers Micro Mint Dental Flossers Fresh Mint Flavor Fold-Out Toothpick Super Tuffloss Easy Storage with Sure-Zip Seal 150 Count**Plackers**$37.64**4.7★79,054 rev](https://www.amazon.sa/dp/B07ZW46KV4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Disposable Dental Floss Picks Portable Toothpicks Flossers - 100 Pcs X 3 Box White**L&Wen**$16.96**113 rev2mo ago](https://www.amazon.sa/dp/B0GD7PHBZV) [**Disposable Dental Floss Picks Portable Toothpicks Flossers - 100 Pcs/Box White**L&Wen**$12.40**113 rev2mo ago](https://www.amazon.sa/dp/B0DS9RQSHW) [**300 Pcs Dental Floss Toothpick Teeth Stick Tooth Picks Floss Picks Teeth Cleaning اعواد اسنان No-Shred & No-Break Use Smooth and Thin Floss for Clean Teeth and Gums (300 pcs)**MsAnya**$24.12**10 rev1y ago](https://www.amazon.sa/dp/B0F8W5LTX5) [**Reva Anti-Caries Twin-Line Dental Floss Picks - 200 Count (Pack of 1) Fresh Lime Flavour Toothpicks Teeth Cleaning Sticks**R REVA**$20.74**70 rev1y ago](https://www.amazon.sa/dp/B0DWFM6B1J) [**COSLUS C20 Water Flosser خيط مائي خيط تنظيف المياه للعناية بالأسنان واللثة لاسلكي خزان مياه كبير تنظيف عميق قابل لإعادة الشحن مقاوم للماء خال من مادة BPA متعدد الفوهات منزلي وسفر أبيض**COSLUS**$74.52**42,621 rev1y ago](https://www.amazon.sa/dp/B0DSVZBPBQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**300 Pcs Dental Floss Toothpick Teeth Stick Tooth Picks Floss Picks Teeth Cleaning اعواد اسنان No-Shred & No-Break Use Smooth and Thin Floss for Clean Teeth and Gums (300 pcs)**MsAnya**$24.12**5.0★**▲ 171%**](https://www.amazon.sa/dp/B0F8W5LTX5) [**Disposable Dental Floss Picks Portable Toothpicks Flossers - 100 Pcs X 3 Box White**L&Wen**$16.96**4.5★**▲ 100%**](https://www.amazon.sa/dp/B0GD7PHBZV) [**5five - 2 boxes of 500 toothpicks bamboo**5 five simply smart**$9.09**4.6★**▲ 88%**](https://www.amazon.sa/dp/B019U2YCWU) [**Orinex Dental Toothpick 240 Pieces**Orinex**$5.42**3.2★**▲ 34%**](https://www.amazon.sa/dp/B07NL5N2F5) [**ShineSense Interdental Brushes Soft Silicone Dental Flosser Picks Toothpicks Between Teeth Brush with Travel Box Dental Floss Orthodontic Wire Toothbrush Clean Tool 20 Count Pack of 4**ShineSense**$46.12**4.2★**▲ 31%**](https://www.amazon.sa/dp/B0CPF374NL)
**~~View all trending →~~**
## **What buyers say about toothpick**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**الجودة الشاملة**44%
*“An excellent product”*
**الرضا/المتعة**12%
*“Much satisfied”*
**القيمة مقابل المال**9%
*“Great Value”*
**سهولة الاستخدام**9%
*“its practical”*
**عمر البطارية**5%
*“Great value and unexpected performance battery life also remarkable”*
**سهولة التنظيف**5%
*“cleans very well”*
**ملمس ناعم**5%
*“its a little too strong i tend to use soft all the time”*
### **What buyers complain about **
**متانة**29%
*“Every 3 months is broken”*
**قوة**19%
*“Very weak”*
**سهولة الاستخدام**13%
*“Hard to use”*
**الجودة الشاملة**13%
*“Bad quality”*
**الوظيفة - بشكل عام**6%
*“Doesn't work”*
### **Top return reasons **
**الحجم الكلي**17%
**المنتج المعلن عنه مقابل المنتج الفعلي**11%
**الجودة الشاملة**9%
**الشحن**8%
**الوظيفة - بشكل عام**6%
**مانع للتسرب**5%
**حالة المنتج**4%
**آلام المفاصل**4%
**سهولة الاستخدام**4%
**خطأ منبثق**4%
## **Common questions**
- **Is toothpick profitable to sell on Amazon Saudi Arabia?**
- The niche generates $373K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +22.7%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the toothpick niche?**
- 12 brands and 89 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in toothpick?**
- Top complaints mined from reviews: متانة, قوة, سهولة الاستخدام. The return rate is 0.7%.
- **What does it cost to enter the toothpick niche?**
- Listings span $5.17–$74.52; the average listing price is $21.18 (sweet spot $15–$100). The average incumbent carries 8,775 reviews — the moat a new listing must climb.
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