---
title: "Dishwashing Liquid — $2.7M/yr Amazon SA Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/sa/health/dishwashing-liquid"
last_updated: "2026-08-07T18:25:43.868Z"
locale: en
meta:
description: "Niche score 54/100 · $2.7M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $2.7M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Dishwashing Liquid — $2.7M/yr Amazon SA Niche (2026) - Flapen"
---
# **dishwashing liquid**
**Worth a look**
Shows low returns (0.6%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 96Growth 24Conversion 91Competition 39Returns 97Price range 68Avg price 65Brand share 0Review moat 55Quality gap 24
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$2.7M**
$2.7M/yr · 1.8M searches
**Conversion**
**Great****10.9%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.32–$37.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$13.75**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,287.21**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-2.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Saudi Arabia niche tracking, dishwashing liquid is a $2.7M/yr Amazon Saudi Arabia market (1.8M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Worth a look — 54/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dishwashing liquid market data**
- **Units sold / yr**
- **200K–250K**
- avg 12,500–15,000/product
- **Revenue / yr**
- **$2.8M–$3.4M**
- units × avg price
- **Conversion rate**
- **10.9%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **84%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **55 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**0%**
- Fairy75% - Gento23% - MOBI2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.5% search growth over the last 90 days.
70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/sa/health/dishwashing-liquid/trend)
## **Top dishwashing liquid search terms**
- **فيري**600K/yr-5.7%8.6% conv. - **فيري سائل صحون**213K/yr-10.7%10.3% conv. - **fairy**109K/yr-3.0%13.3% conv. - **جينتو**99K/yr+33.4%3.2% conv. - **جنتو**94K/yr+27.3%4.9% conv. - **موبي**116K/yr-3.8%0.4% conv. - **فيري غسيل صحون**51K/yr-9.6%6.9% conv. - **gento**87K/yr+18.5%4.7% conv. - **fairy dishwashing liquid**91K/yr-26.4%11.8% conv. - **dishwashing liquid**88K/yr-15.1%6.3% conv. [**All search terms **](https://flapen.com/research/sa/health/dishwashing-liquid/search-terms)
## **Top dishwashing liquid products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$274K20%$548K30%$822K40%$1.1M101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fairy Plus Lemon Dishwashing Liquid Soap with alternative power to bleach 2x800 ml**Fairy**$12.94**4.6★4,478 rev](https://www.amazon.sa/dp/B0976ZG4KV) [2**Fairy Plus Lemon Dishwashing Liquid With Alternative Power To Bleach 2.2 L**Fairy**$20.23**4.6★4,478 rev](https://www.amazon.sa/dp/B0FY2C5FB7) [3**Gento Lemon Freshness Dishwashing Liquid 2 x 1 Liter**Gento**$8.37**4.6★489 rev](https://www.amazon.sa/dp/B086MQP8BS) [4**Gento Diswashing Liquid Lemon 1 Liter**Gento**$4.32**4.4★1,615 rev](https://www.amazon.sa/dp/B086SQRLFQ) [5**Fairy Dishwashing Liquid Refreshing Lavender With Alternative Power to Bleach 2x800 ml**Fairy**$14.68**4.6★1,248 rev](https://www.amazon.sa/dp/B0D6GBK84Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fairy 5X Power Action Dishwashing Liquid Lemon Scent For Fairys Strongest Clean Top Down 730ml**Fairy**$9.74**4,478 rev6mo ago](https://www.amazon.sa/dp/B0GFMCNPPP) [**Fairy Plus Lemon Dishwashing Liquid With Alternative Power To Bleach 900 ml**Fairy**$9.29**938 rev8mo ago](https://www.amazon.sa/dp/B0G2MMLYZR) [**Fairy Dishwashing Liquid Refreshing Lavender With Alternative Power To Bleach 900 ml**Fairy**$8.85**315 rev8mo ago](https://www.amazon.sa/dp/B0G2ML3X4Q) [**Fairy Plus Fruity Green Dishwashing Liquid Soap With Alternative Power To Bleach 900 ml**Fairy**$9.39**368 rev8mo ago](https://www.amazon.sa/dp/B0G2MNC6ZL) [**Fairy Plus Lemon Dishwashing Liquid With Alternative Power To Bleach 2.2 L**Fairy**$20.23**4,478 rev9mo ago](https://www.amazon.sa/dp/B0FY2C5FB7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fairy Dishwashing Liquid Refreshing Lavender With Alternative Power to Bleach 1L (Packaging may vary)**Fairy**$8.71**4.7★**▲ 264%**](https://www.amazon.sa/dp/B0D674XG42) [**Fairy Dishwashing Liquid Refreshing Lavender With Alternative Power To Bleach 900 ml**Fairy**$8.85**4.7★**▲ 120%**](https://www.amazon.sa/dp/B0G2ML3X4Q) [**Fairy Plus Lemon Dishwashing Liquid With Alternative Power To Bleach 900 ml**Fairy**$9.29**4.7★**▲ 108%**](https://www.amazon.sa/dp/B0G2MMLYZR) [**Fairy Plus Fruity Green Dishwashing Liquid Soap With Alternative Power To Bleach 900 ml**Fairy**$9.39**4.5★**▲ 103%**](https://www.amazon.sa/dp/B0G2MNC6ZL) [**Fairy 5X Power Action Dishwashing Liquid Lemon Scent For Fairys Strongest Clean Top Down 730ml**Fairy**$9.74**4.6★**▲ 82%**](https://www.amazon.sa/dp/B0GFMCNPPP)
**~~View all trending →~~**
## **What buyers say about dishwashing liquid**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**الجودة الشاملة**35%
*“Good quality”*
**القيمة مقابل المال**26%
*“Good price”*
**يشم**21%
*“Good smell”*
**إزالة الشحوم**3%
*“decent grease removal with a good fragrance”*
**نضارة**3%
*“Lemony And Fresh”*
**الحجم الكلي**3%
*“Size”*
**المنتج المعلن عنه مقابل المنتج الفعلي**2%
*“it does the job”*
**قابلية الغسيل**1%
*“Best dish washing liquid”*
**سهولة التنظيف**1%
*“Cleans Like Never Before”*
**تأثير مهدئ**1%
*“Isnt irritating”*
### **What buyers complain about **
**مانع للتسرب**69%
*“theres a leak”*
**القيمة مقابل المال**13%
*“bit expensive”*
**الجودة الشاملة**6%
*“the quality of the soap not that well”*
**قابلية الغسيل**6%
*“The dishwasher was damaged”*
### **Top return reasons **
**مانع للتسرب**60%
**القيمة مقابل المال**10%
**يشم**9%
**المنتج المعلن عنه مقابل المنتج الفعلي**5%
**الجودة الشاملة**4%
**تلوث**3%
**الحجم الكلي**2%
**حالة المنتج**2%
**سهولة الاستخدام**2%
**قابلية الغسيل**1%
## **Common questions**
- **Is dishwashing liquid profitable to sell on Amazon Saudi Arabia?**
- The niche generates $2.7M/yr across 19 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is -2.5%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the dishwashing liquid niche?**
- 3 brands and 23 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in dishwashing liquid?**
- Top complaints mined from reviews: مانع للتسرب, القيمة مقابل المال, الجودة الشاملة. The return rate is 0.6%.
- **When does demand for dishwashing liquid peak?**
- Demand peaks in Nov; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the dishwashing liquid niche?**
- Listings span $4.32–$37.91; the average listing price is $13.75 (sweet spot $15–$100). The average incumbent carries 1,287 reviews — the moat a new listing must climb.
## **Related niches in Health**
- 54 [**tongue scraper**](https://flapen.com/research/sa/health/tongue-scraper)$139K/yr+1.6%**Worth a look**- 55 [**essential oil**](https://flapen.com/research/sa/health/essential-oil)$121K/yr-10.6%**Worth a look**- 55 [**غسالة صحون**](https://flapen.com/research/sa/health/)$28.2M/yr-28.4%**Worth a look**- 53 [**creatine monohydrate**](https://flapen.com/research/sa/health/creatine-monohydrate)$1.8M/yr+24.6%**Worth a look**- 56 [**silicone scar sheets**](https://flapen.com/research/sa/health/silicone-scar-sheets)$224K/yr-0.1%**Worth a look**- 56 [**toilet paper**](https://flapen.com/research/sa/health/toilet-paper)$1.4M/yr+4.9%**Launch it**[**All Health niches **](https://flapen.com/research/sa/health)