---
title: "Reviews — rain coat - Flapen"
canonical_url: "https://flapen.com/research/sa/fashion/rain-coat/reviews"
last_updated: "2026-08-08T08:51:41.937Z"
locale: en
meta:
  description: "Niche score 60/100 · $95K/yr market · 36K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $95K/yr market · 36K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — rain coat - Flapen"
---

# **rain coat**

**Worth a look**

Shows demand growing +93.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 24Growth 88Conversion 49Competition 79Returns 36Price range 45Avg price 87Brand share 63Review moat 35Quality gap 86

**Growth**

**Great****+93.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$66.34**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****4.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****$14.11–$201.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****4.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,953.65**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$95K**

$95K/yr · 36K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=sa&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=sa&signal=high_price "Avg price > $50")

## Reviews