---
title: "Trend — vitamin c serum - Flapen"
canonical_url: "https://flapen.com/research/sa/beauty/vitamin-c-serum/trend"
last_updated: "2026-08-08T11:50:19.581Z"
locale: en
meta:
  description: "Niche score 50/100 · $469K/yr market · 726K searches/yr · $38.01 avg price. Weak search conversion (1.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $469K/yr market · 726K searches/yr · $38.01 avg price. Weak search conversion (1.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — vitamin c serum - Flapen"
---

# **vitamin c serum**

**Worth a look**

Shows a sweet-spot price point ($38.01 avg), but weak search conversion (1.7%) keeps it on the watch list.

Market size 58Growth 24Conversion 21Competition 47Returns 83Price range 86Avg price 95Brand share 30Review moat 25Quality gap 72

**Avg price**

**Incredible****$38.01**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.01–$104.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$469K**

$469K/yr · 726K searches

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****4,640.64**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-2.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

## Trend